Rural Missouri - August 2017 - 8
Business is buzzing for Giofre Apiaries
by Katie Cassidy | firstname.lastname@example.org
recipe. She combined Central Dairy ice cream mix, a mix of her own and all
natural ﬂavors. "All of our ingredients, there's no artiﬁcial stuff. Bananas are
he astronaut-looking ﬁgure peeks into a stack of similarly styled wooden real bananas, peanut butter is really peanut butter," Domenik says.
The natural ﬂavors consist of ingredients found from farms in Missouri,
boxes, "Listen here you bees." To keep up the morale, she continues to
communicate with them. "Hello bees, how are we doing today? Nice weath- neighbors and local food markets. Nancy started with three simple ﬂavors:
chocolate, vanilla and strawberry, which she sold at the convenience store
er, isn't it?"
Nancy Giofre explores the inside of the boxes and pulls out a frame that down the street from her home. As the ice cream became more popular, Nancy
branched out and expanded her ﬂavors and locations. She now sells more than
drips with honey. "Beautiful."
It's hard to make a living off of bees. At least that's the opinion of Nancy, 20 ﬂavors at 43 different locations.
There are additional ﬂavors ranging from bacon - in which she uses real
owner of Giofre Apiaries Honey Ice Cream. However, since starting the business
bacon from a friend - to their newest ﬂavor, Strawberry Sorbet, a nondairy
in 2009, she's turned her part-time job into a sweet success.
option. The 43 locations include restaurants in Columbia, mid-Missouri
Bees were always just an interest of Nancy's, until a friend
convenience stores and grocery stores. Lucky's in Columbia has the largfrom Columbia asked her to take over their honey ice cream
est selection of their frozen treat.
business. As a full-time electrician, this seemed like an overAs the business expanded, Nancy needed more room. With the
whelming task. With a push from her friends, Nancy reluctantly
help of Domenik and a friend, she built a building purely for creatagreed and began her new business journey.
ing, storing and distributing the honey ice cream. It consists of a
After beekeeping part time for a few years, Nancy left her job
cold room, multiple freezers to store the ice cream and Nancy's
and decided to dedicate her full time to the bees. As the ﬂavors and
beloved "honey room," where just the aroma can vouch for the
retail locations grew, so did the number of hives. Before the businame. The honey room is ﬁlled with large machines, a plethora
ness started, Nancy owned two or three hives. After eight years, the
of empty jars and samples of her newest products.
number has grown to 70 hives located throughout central Missouri,
Along with the ice cream being created in the honey room,
close to her home in Millersburg.
Nancy makes lotions, soaps and specialty products such as honWhile she takes care of most of the business, her husband, Domenik,
also lends a hand. Not always a big fan of bees, Domenik has fully immersed eystix and bee bread. The honeystix are a tasty way to try different ﬂavors. They
himself in his wife's passion, overﬂowing with bee knowledge. He helps her on come in a variety of ﬂavors depending on the sweetness and color of the honey.
the weekends distributing hives, taking care of the bees and offering samples Each pack is unique to each beekeeper, helping beekeepers like Nancy package
their original honey ﬂavors.
of ice cream at events.
Her other specialized product, bee bread, is not only extremely beneﬁcial for
The initial step of Nancy's journey was creating her original honey ice cream
Left: Nancy removes the beeswax with her speciﬁc hive tool while Domenik holds the frame of
the hive. Below: The bees work to ﬁll the comb with honey.