Marine Log - November 2007 - (Page 50) THE MARKET MARINELOG Ships on Order Advertise to the growing marine marketplace A number of factors, including steady growth in global trade have pushed worldwide ordering of new ships to record levels. According to highly respected shipbroker London-based Clarksons, shipowners placed a record $105.5 billion in new ship orders in 2006, up from $76.3 billion in 2005. Germany’s Institute of Shipping Economics & Logistics reported that there were 5,645 ships on order as of Oct. 1, 2006. The value of the new vessels on order at U.S. shipyards, which includes naval and commercial vessels, such as product tankers, offshore rigs, offshore supply boats, tugs, barges, work boats, patrol boats and ferries, surged to well over $27.3 billion as of September 2007, according to figures compiled by Maritime Business Strategies. All of this new construction creates a healthy demand for your new equipment, products and services. Choose Marine Log as your marketing partner In Print, In Person and Online Whether you sell marine equipment, products or services for tugs or tankers, corvettes or cruisers, then Marine Log is an excellent forum for your advertising to be seen and acted upon by marine industry decisionmakers. For more than 125 years, Marine Log magazine has been considered by marine industry executives as “the source” for reliable, insightful news coverage. While our dedication to quality journalism has remained unwavering since 1878, our methods for delivering that information have changed. That includes launching the first truly digital edition in marine publishing in February 2006. Marine Log’s Digital Magazine is fully interactive, combining the feel of a print magazine with the interactivity of the Internet. It can be quickly searched and archived for later use and has several enhanced editorial and advertising content that promote greater reader interactivity and more benefits to the advertiser. Marine Log also has the exclusive, powerful webbased reader information service, Marine Log InfoDirect, which provides direct leads to advertisers. The marine industry’s best website, www.marinelog.com, which generated more than 10.9 million page impressions and was ranked as the leading website in its category by Ranking.com. Marine Log also organizes a full series of Marine Log Conferences and Trade shows, publishes electronic newsletters, and a newly launched annual marine products and services directory, The Marine Buyers’ Guide. http://www.marinelog.com http://Ranking.com
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