Color Up Close - Spring 2009 - (Page 9) just ask Q A WHAT’S THE BIG DEAL ABOUT SPRING TRIALS, ANYWAY? WHAT’S IN IT FOR ME? Spring Trials is a great chance to meet with top breeding companies and see exciting new introductions. But more than that, it is a chance to find out more about those introductions in face-to-face discussions. Will it work in my area? What makes it better than the other similar varieties? How will it perform in my customers’ gardens? Critical information that will help you plan your promotions and your strategy for the new year. Retailers that have come once, come back again and again because they see first hand what’s in it for them! To register for Spring Trials, click here. For more information, email springtrials@goldsmithseeds.com or call 800-549-0158 with Faith Savage, Retail Manager, Goldsmith Seeds WE ASKED TIM RUNTÉ OF CALLOWAY’S NURSERY IN THE DALLAS/FORT WORTH AREA ABOUT VISITING SPRING TRIALS. HERE ARE SOME OF HIS THOUGHTS. “If I were to pick only one industry event per year to attend, Spring Trials would be it.” “My primary goal is to start the variety selection process for the next year.” “Why is it important? Exposure to new varieties being introduced, one-on-one communication with industry experts, the ability to share your input with breeders and product managers, fantastic presentation ideas for retailers and great finished product quality specs If you can’t attend Spring for growers.” “It’s helped our business because we’ve been able to offer our customers some of the ‘best of the best’ by starting our comparison process at Spring Trials.” Trials, Tim Runté suggests asking a few questions of your brokers or growers who do attend. • What’s new? • What benefits do the new varieties offer the home gardener? • What presentation ideas were seen that can be used at retail? WWW.GOLDSMITHSEEDS.COM | COLOR UP CLOSE 9 http://www.goldsmithseeds.com/SpringTrials/home.html http://www.goldsmithseeds.com/SpringTrials/home.html http://WWW.GOLDSMITHSEEDS.COM
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