Streaming Media - June/July 2008 - (Page 67) would have remembered where I stopped watching that show. 5:33 p.m.—I come home, and my 4year-old wants to play the Nintendo Wii. I fire up the machine, and she almost beats me in a game of bowling. We take a break and, using the Opera browser and my Wi-Fi connection, watch a clip from a classic episode of The Muppet Show. Online video through a game console is introducing my daughter to classic television. 9:12 p.m.—The kids are in bed. My wife is a late adopter of the hit show Lost, but thanks to the prodding of some friends, she is now a huge fan and totally addicted. The problem is catching up Jose has already listened to an NPR podcast, watched some of CBS’ Early Show, and visited the show’s website— on the older episodes, but with her lapand he hasn’t even had breakfast yet. top, she can watch every single episode from previous seasons in full HD glory. I have invested in a set of headphones for her. While on my MacBook as he delivers his presentation from unwinding at home, mainstream media is using online HD halfway around the world. During my coffee break, video video to entertain my wife on her 15" HP laptop. makes the world flat. 12:11 p.m.—I am having lunch with a musician 11:30-ish p.m.—Finally in bed, I slip on my headphones friend. He mentions a percussion instrument called a and listen to a new episode of a hilarious new podcast hang drum and proceeds to tell me how cool it sounds. (http://youlooknicetoday.com) on my iPod. After a few I use my iPhone to search YouTube and find a slew of minutes I turn everything off and prepare to slip into videos about the instrument (http://is.gd/5tP). At the dreamland. I wonder what I will watch and listen to restaurant, the two of us watch the videos and ultimately tomorrow. It has been an interesting day. find a website for a company that manufactures the Overall, in a day, I viewed five TVs, three computer drums. I am now on the waiting list. While we ate lunch, screens, two mobile devices, two gaming devices, one YouTube made a sale. DVR, 20 to 30 videos in multiple formats across four 1:37 p.m.—I am back from lunch and have received a social video networks, and two social networks. In addition, phone call from the manager at the local Dick’s I listened to three audio systems, two portable media Sporting Goods store. He says the store will not refund players, 10 podcasts, and three streams of music in my money on a pair of shoes I purchased that fell apart multiple formats across three social networks and two the first time I wore them. I record a video on Seesmic blogs and through my laptop speakers. (http://is.gd/52V) using my built-in MacBook camera Here are my big take-aways: and send it to a customer service representative via the • I have a much shorter attention span than most media requires. company’s website. The manager then asks me to • I like multiple formats for my media. come in and get my refund. Using a video, I managed • Media should be made easy and portable. to change a large corporation’s return policy and get • I need to read a book every now and then. customer satisfaction. 2:31 p.m.—I need a break, so I pull up a Comedy How much media do you consume on a daily Central stand-up performance by Jim Gaffigan that I basis? Contact me and let me know. Best answer gets purchased through iTunes. I go full screen with the a free T-shirt. protected MPEG-4, H.264 video on my MacBook and take a few minutes to laugh. I had previously watched Jose Castillo (thinkjose@gmail.com) is a new media marketing part of the video on my iPhone, and my MacBook and technology consultant. remembers where I left off and starts at that exact spot. Comments? Email us at letters@streamingmedia.com, or check Video tools are apparently smarter than I am now. I never the masthead for other ways to contact us. WWW.STREAMINGMEDIA.COM 67 http://youlooknicetoday.com http://is.gd/5tP http://is.gd/52V http://WWW.STREAMINGMEDIA.COM
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