Streaming Media - August/September 2008 - (Page 90) Intellectuals’ Property Rights Class Act I n the 1980s teen comedy Real Genius, there’s a great, throwaway visual gag that has stuck with me over the years. In an otherwise clichéd montage of college life, we see the scene of a professor lecturing to a room full of students, along with a few tape recorders on empty desks. A few scenes later, we see the same professor lecturing to a room now filled with more tape recorders than students. In the final scene, he’s not there at all. In his place stands an enormous reel-to-reel tape deck playing the lecture to a room full of tape recorders. In my own undergraduate years at a small college before email and the web, some professors did not permit recorders, or they required that the devices come to class accompanied by their owners. I could understand why faculty members didn’t want recordings to stand in for attendance, but I was a little puzzled by the professors who banned recorders outright. When I went to a much bigger state university for graduate school, I saw this kind of debate writ larger. For many large lecture classes, you could buy notes from the local copy shops written by students who were paid to sit in the lectures for this purpose. Every couple of years, controversy would erupt when a few faculty members would object and demand that notes from their classes be yanked. Now, in the second decade of the web, these sorts of controversies seem almost quaint, especially when most undergrads carry camera phones and routinely trade digital media. But the fundamental underlying concerns are arguably more relevant today. What Real Genius played for comic effect is now much more real in this age of distance courses, online lectures, and blended learning. Increasingly, video lectures and podcasts are supplementing or standing in for traditional contact hours. When these materials are placed online, faculty and administrators have to make the decision of whether or not to effectively allow the students to bring their own recorders to the party. As an educational media technologist, I’m often a little amused at how paranoid some faculty members get about the prospect of their online syllabi and course materials being copied and shared without their permission. My amusement comes from two sources. First, as the college copy shops demonstrated, anything a professor hands out in class is only safe from duplication as long as students can’t find a photocopier. Second, I have to wonder how much of a market some professor’s lecture on Victorian literature or thermodynamics is going to find on LimeWire. And even if it were to become a minor hit, how would that hurt one’s academic career? I don’t mean to trivialize concerns over intellectual property. Indeed, there are times when securing course materials is very important, such as when students are working with unpublished research data, and there are also privacy concerns, as in cases when students in healthcare fields are called upon to assess cases of real patients. Yet, I think these situations are the exception rather than the rule. On the openness side of the spectrum, we now see organizations such as the Open Courseware Consortium (www.ocwconsortium.org), where major universities such as The Johns Hopkins University, Harvard Law School, and the University of Notre Dame are joining forces to share online course materials, from course notes to lecture videos. The Massachusetts Institute of Technology (MIT) is one of the leaders in this area, with more than 1,800 courses available for free online. Without a doubt, placing all of this courseware online is not without risk. A bigger concern than students getting an MIT education for free is that overworked teachers, cash-strapped schools, or fly-by-night diploma mills will borrow liberally from these ready-made courses rather than developing their own. Still, I think such concerns are overestimated. I tend to fall on the side of greater openness and don’t cotton to the notion that any copying without express permission is tantamount to theft. Scholarship is fundamentally built on sharing. Cheaters and plagiarists are far more likely to be undone when the sources they steal from are a Google search away. As educational media professionals, it’s our job to understand the intellectual property concerns of educators and help them find a solution somewhere in the spectrum between strict protection and openness. I often find that practical concerns—such as letting students use media on mobile devices or not forcing them to use one particular browser or media player—overrides the impulse to lock things down. No matter how good the recorder, no copy can replace a truly great teacher. Paul Riismandel (paul@mediageek.net) is the director of curricular support for the school of communication at Northwestern University. He blogs and podcasts at www.mediageek.net. Comments? Email us at letters@streamingmedia.com, or check the masthead for other ways to contact us. By Paul Riismandel 90 STREAMING MEDIA August/September 2008 http://www.ocwconsortium.org http://www.mediageek.net
Table of Contents Feed for the Digital Edition of Streaming Media - August/September 2008 Streaming Media - August/September 2008 Table of Contents No Doubt - Editor's Note Mo’ Videos, Mo’ Money: Solving the Problem of Network Cost Why Good Design Matters More Than Ever: Just. Press. Play. Technology and Business Trends by the Numbers High-Touch Encoding With Microsoft Expression Encoder 2 The State of the Content Delivery Market, 2008 Get a Life: New Tools Put Lifecasting Within Anyone’s Reach So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System The Patent Wars Producing Screencams in Camtasia Studio Analyze That Using Video to Communicate Change for Business Success Intellectuals’ Property Rights Streaming Media - August/September 2008 Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page Cover1) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page Cover2) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 1) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 2) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 3) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 4) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 5) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 6) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 7) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 8) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 9) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 10) Streaming Media - August/September 2008 - Streaming Media - August/September 2008 (Page 11) Streaming Media - August/September 2008 - Table of Contents (Page 12) Streaming Media - August/September 2008 - Table of Contents (Page 13) Streaming Media - August/September 2008 - Table of Contents (Page 14) Streaming Media - August/September 2008 - Table of Contents (Page 15) Streaming Media - August/September 2008 - No Doubt - Editor's Note (Page 16) Streaming Media - August/September 2008 - No Doubt - Editor's Note (Page 17) Streaming Media - August/September 2008 - Mo’ Videos, Mo’ Money: Solving the Problem of Network Cost (Page 18) Streaming Media - August/September 2008 - Mo’ Videos, Mo’ Money: Solving the Problem of Network Cost (Page 19) Streaming Media - August/September 2008 - Why Good Design Matters More Than Ever: Just. Press. Play. (Page 20) Streaming Media - August/September 2008 - Why Good Design Matters More Than Ever: Just. Press. Play. (Page 21) Streaming Media - August/September 2008 - Why Good Design Matters More Than Ever: Just. Press. Play. (Page 22) Streaming Media - August/September 2008 - Why Good Design Matters More Than Ever: Just. Press. Play. (Page 23) Streaming Media - August/September 2008 - Technology and Business Trends by the Numbers (Page 24) Streaming Media - August/September 2008 - Technology and Business Trends by the Numbers (Page 25) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 26) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 27) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 28) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 29) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 30) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 31) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 32) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page STW1) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page STW2) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 33) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 34) Streaming Media - August/September 2008 - High-Touch Encoding With Microsoft Expression Encoder 2 (Page 35) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 36) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 37) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 38) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 39) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 40) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 41) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 42) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 43) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 44) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 45) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 46) Streaming Media - August/September 2008 - The State of the Content Delivery Market, 2008 (Page 47) Streaming Media - August/September 2008 - Get a Life: New Tools Put Lifecasting Within Anyone’s Reach (Page 48) Streaming Media - August/September 2008 - Get a Life: New Tools Put Lifecasting Within Anyone’s Reach (Page 49) Streaming Media - August/September 2008 - Get a Life: New Tools Put Lifecasting Within Anyone’s Reach (Page 50) Streaming Media - August/September 2008 - Get a Life: New Tools Put Lifecasting Within Anyone’s Reach (Page 51) Streaming Media - August/September 2008 - Get a Life: New Tools Put Lifecasting Within Anyone’s Reach (Page 52) Streaming Media - August/September 2008 - Get a Life: New Tools Put Lifecasting Within Anyone’s Reach (Page 53) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 54) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 55) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 56) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 57) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 58) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 59) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 60) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 61) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 62) Streaming Media - August/September 2008 - So Many Codecs, So Little Time: Comparing H.264 Files Using Codecs From Apple, Dicas, and MainConcept (Page 63) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 64) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 65) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 66) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 67) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 68) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 69) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 70) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 71) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 72) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 73) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 74) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 75) Streaming Media - August/September 2008 - Writing an RFP for Maximum ROI: Things to Consider and Questions to Ask When Writing a Request for Proposal for a Corporate Webcasting System (Page 76) Streaming Media - August/September 2008 - The Patent Wars (Page 77) Streaming Media - August/September 2008 - Producing Screencams in Camtasia Studio (Page 78) Streaming Media - August/September 2008 - Producing Screencams in Camtasia Studio (Page 79) Streaming Media - August/September 2008 - Producing Screencams in Camtasia Studio (Page 80) Streaming Media - August/September 2008 - Producing Screencams in Camtasia Studio (Page 81) Streaming Media - August/September 2008 - Producing Screencams in Camtasia Studio (Page 82) Streaming Media - August/September 2008 - Producing Screencams in Camtasia Studio (Page 83) Streaming Media - August/September 2008 - Producing Screencams in Camtasia Studio (Page 84) Streaming Media - August/September 2008 - Producing Screencams in Camtasia Studio (Page 85) Streaming Media - August/September 2008 - Analyze That (Page 86) Streaming Media - August/September 2008 - Analyze That (Page 87) Streaming Media - August/September 2008 - Using Video to Communicate Change for Business Success (Page 88) Streaming Media - August/September 2008 - Using Video to Communicate Change for Business Success (Page 89) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page 90) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page 91) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page 92) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page 93) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page 94) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page 95) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page 96) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page Cover3) Streaming Media - August/September 2008 - Intellectuals’ Property Rights (Page Cover4)
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