Streaming Media - 2008 Industry Sourcebook - (Page 197) going mobile with webcasting NetStreamLive relies on Digital Rapids’ StreamP for portable encoding. By Digital Rapids d allas-based webcasting production services company NetStreamLive provides high-impact streaming media presentations and services for a broad range of corporate, enterprise, educational, and entertainment clients, from livestock auctions to the National Menopause Society. Digital Rapids, StreamP portable media encoding and streaming solution, controlled by a Dell D820 laptop, is at the heart of NetStreamLive’s streaming and on-demand encoding capabilities. NetStreamLive executive producer Patrick Holloway began his production career in 1987 focusing on audio, progressing into DVD authoring before making the leap into web streaming near the turn of the millennium. Deploying early technology at a challenging time in the internet streaming market, Holloway still succeeded, landing large corporate webcasting clients including Alcatel and a major Finnish mobile phone manufacturer, for whom NetStreamLive now produces at least eight live event webcasts each year. NetStreamLive recently expanded its roster of services with their first Mobile Broadband vehicle. The modified 4WD Ford Excursion provides secure satellite network communications (powered by Intelsat) in the field, enabling NetStreamLive to offer webcasting productions from remote locations with no dependency on the location’s existing bandwidth or connectivity—a significant advantage at sites without permanent internet connections or with inadequate bandwidth for the streaming events. Webcasting On the Go Back in 2004, with their early webcasting hardware and software obsolete and not upgradeable, Holloway set out to find a new solution that would meet NetStreamLive’s growing requirements. He discovered Digital Rapids StreamP-500 at the NAB trade show, and found it superior to competing solutions. Portability was critical to Holloway. “Because we focus on live, remote webcasting, we need to be as portable as possible. The StreamP units are very handy for traveling, especially to foreign countries, as we can simply pack the Digital Rapids unit in a suitcase, with no heavy equipment to transport. Portability is even more critical now with our Mobile Broadband vehicle, which allows us to bring our own bandwidth to each location.” WWW.STREAMINGMEDIA.COM 197 case studies http://WWW.STREAMINGMEDIA.COM
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