Suffolk University Global MBA brochure - (Page 6) Concentrations “In just a short time, my current job has taken me to London, Milan, Rome, Paris, Sao Paulo and other world business capitals. The Global MBA’s rigorous curriculum gave me the specialized global business knowledge and skills necessary to be successful as an international marketing executive.” Pamela DeLuca, GMBA ‘06 Strategy Analytics, Inc. Boston Ask successful corporate executives to define “business basics” They will tell you that in . today’s global economy, you need a fundamental knowledge of international business; the ability to communicate and analyze issues across departmental and cultural differences; and an in-depth functional expertise to define your value to an organization. International Finance Concentration Global MBAs in the International Finance concentration look closely at global issues impacting financial markets, instruments and institutions; including commercial banks, securities brokerage firms, and investment banks. They explore differences in financial reporting and disclosure practices among nations. They examine the use of stocks, bonds, derivatives, options, futures and swaps in global securities portfolio management and financial instrument valuation. They also analyze the financial feasibility and risks of capital acquisition and allocation projects in multinational corporations. Students in this concentration participate in the London Financial Markets one-week Global Travel Seminar investigating the world’s largest volume financial market. International Marketing Concentration Global MBAs in the International Marketing concentration study international product development and brand management, including market analysis and demand forecasting, global competition and positioning. They explore product management issues including global sourcing, channel strategies, pricing, and trade regulations and risks. They delve deeply into global customer relationship management and appreciate the complexity of cross-cultural consumer behavior and its impact on marketing communications strategies and programs. Both concentrations have immediate career applications in terms of internship preparation, job transitioning, and increasing immediate value to your employer. 6
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