IEN - 2009 Media Kit - (Page 18) Industrial Literature Review CATALOG ADVERTISING • LEAD GEN Get the sales process moving in the right direction. Advertise your catalog or literature and reach primary sales targets. ILR is a great inquiry generator. Maybe because 57.7% of IEN readers use Manufacturers’ Catalogs/Literature as a source to obtain product information; of these, 73.9% acknowledge that it’s a critical or very important source, according to IEN’s 08 Brand Preference Study. AVAILABLE 2009 EDITIONS Reach 180,000+ prime movers in manufacturing plus SIC 87, consulting engineers. Bonus digital edition included—deploying to full email list. • March (closes 2/1) • June (closes 5/1) • September (closes 8/1) • November (closes 10/1) We’ll help you catch the customer you really want. Contact Lily Man lman@thomaspublishing.com P: 212-629-1566 F: 212-629-1537 http://ien.com
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