The Prepaid Press - April 15, 2008 - (Page 26)

RETAIL FOCUS April 15 · 2008 - 26 Retail Focus in Brief Postilion, a provider of software solutions for self-service banking and payments and a division of S1 Corporation, has announced that Woolworths, one of South Africa’s leading retailers, has issued its millionth in-house gift card since the launch of these cards in 300 outlets seven months ago. Woolworths uses Postilion’s Card Management solution to manage gift cards, which are gaining in popularity in South Africa in line with global trends. Woolworths - www.woolworths.co.za Postilion – www.postilion.com API is now offering “The MedeFile Card” to convenience stores, gas stations, independent pharmacies and heath food stores. MedeFile provides customers with a centralized, confidential electronic portfolio their entire medical history. The company says that each year many people die because medical professionals do not have enough information about their patients. API hopes to change that with The MedeFile Card. The MedeFile card will sell for $4.99 and membership is free for the first year. API - www.api123.com Communications Inc. and Leap Wireless International Inc., two providers of cheap, no-contract mobile-phone service, may be the next WalMart Stores Inc. As the U.S. economy teeters on the brink of a recession, consumers who can’t win credit approval at AT&T Inc. and Verizon Wireless are opting for pay-as-you-go plans that cost as little as 70 percent less, or $30 a month, for unlimited calling. MetroPCS, based in Dallas, forecasts a 38 percent surge in customers this year to 5.5 million. Analysts project a 21 percent gain at San Diego-based Leap to 3.46 million. Adults younger than 50 are more willing to give up Internet or TV service than part with mobile phones, according to Pew Research Center. Wal-Mart, the world’s biggest retailer, has gained 22 percent in six months as consumers flock to discount stores to save on necessities. The same trend may help lift MetroPCS, which has lost 30 percent since Sept. 30, and Leap, down 35 percent as the economy has slowed and consumer debt mounted. Source: Bloomberg.com – www.bloomberg.com Contact us The Prepaid Press 20533 Biscayne Blvd., Suite 1142 Aventura, FL 33180 toll free: 866.203.2334 ph: 305.421.7209 • fax: 305.675.6432 info@prepaid-press.com www.prepaid-press.com Advertising Linda Simon, national accounts manager ext. 512 · lsimon@prepaid-press.com Brad Simon, major accounts director ext. 513 · bsimon@prepaid-press.com Michele Parsowith, sales assistant ext. 501 · mparsowith@prepaid-press.com Art department José Scaglione, creative director ext: 504 • art@prepaid-press.com According to Bloomberg.com’s Amy Thomson, in her recent article, “Leap, MetroPCS Emulate Wal-Mart as Foreclosures Rise,” MetroPCS Marketing Communications Inc. (MCI) is supplying a new marketing display to more than 1,600 Wal-Mart stores in the United States, reclaiming an often-overlooked piece of “real estate” in retail space. This deceptively simple display, which is about 2 feet tall by 5 inches square, wraps around the pole that shields the wires powering each cash register. The display serves a couple of purposes for Wal-Mart - first, it creates a unified home for a collection of financial service products such as credit cards and product care plans for large-ticket items and second, a way to create a tidy, uniform look at checkout lanes, according to MCI President Brian Cole. MCI – www.gomci.com Story ideas, PR & letters to the editor email: editor@prepaid-press.com Custom reprints José Scaglione, creative director ext: 504 • art@prepaid-press.com Permission to reproduce articles email: editor@prepaid-press.com tppEXPO’08 Lisa Brown, event director ext. 505 • lbrown@prepaidpressexpo.com Subscriptions Subscribe online at www.prepaid-press.com/subscribe.php ©Copyright 2008 The Prepaid Press. All rights reserved. The Prepaid Press is published 12x annually. No part of this publication may be reproduced, stored, or transmitted, in any form, by any means, electronic, photocopying, recording, or otherwise, without permission from the publisher. Domestic subscriptions are free; $65 foreign. Rather than ™ or ® in each occurrence, please be advised we are using names for editorial purposes only. Our Advertisers 6 Allstate 28 Auris Technology 14 Black Marlin Multimedia 3 CAT 12 Digital Vision Resources Group 9 Discover Network 11 IDT 17 InComm 26 Jose Scaglione Design 16 KioskCom 15 NetworkIP 5 Pactolus 19 PayZone 20 Prepaid08 24 Regnum Group 27 STX 21, 23, 25 tppEXPO’08 4 Via One 7 WCGS IMPACT The ability to take a blank slate and create a lasting impression. Creativity is our greatest tool. Put our tool to work on your bottom line. José Scaglione Design Studio www.josescaglione.com http://www.prepaid-press.com http://www.woolworths.co.za http://www.postilion.com http://Bloomberg.com http://www.bloomberg.com http://www.api123.com http://Bloomberg.com http://www.gomci.com http://www.prepaid-press.com/subscribe.php http://www.josescaglione.com

Table of Contents Feed for the Digital Edition of The Prepaid Press - April 15, 2008

The Prepaid Press - April 15, 2008 Motorola to Split Mobile Payments: The Saga Continues Contents The Retske Report: Election Year and Woody Hayes Regulatory Rundown: 2008 First Quarter Mobile Update 5 Minutes with Mark Herrington tppEXPO’08 Spotlight New Handsets Announced at CTIA Prepaid Wireless in Brief Prepaid Wireless Roundup Virgin Mobile Reports Earnings of 6 Cents Movida Files Chapter 11 LiveWire Mobile Acquires Groove Mobile Boost Selects Vesta for Transactions RadioShack to Offer Trumpet Mobile Service Virgin Offers New Pay as You Go Plans Book Review: Webster’s New World Telecom Dictionary Management Changes at IDT Spot Rates Calling Cards in Brief The State of Prepaid Technology: Productive Coexistence FTC Asks Court to Halt Prepaid Calling Card Scam Louisiana Community Mulls Tax on Prepaid Cards Pactolus Wins VON Magazine Award iBasis Lowers Pakistan Rate for Pingo The Legal Line Biometric Update: Keep Your Shirt On AccountNow Ends Upfront Fees Evolution Benefits Acquires SmartFlex Payments in Brief NetSpend to Offer Bill Payment and Top-up Union Bank Introduces Contactless Card Ingenico Announces Development Kit Prepaid 101: Stupid Card Tricks PLS Offering Walk-In Bill Payment Spend Gift Cards ASAP Credit Card Breach at Hannaford Bros. NACS Withdraws Opposition to Tobacco Bill Study Finds Gift Card Packaging Increases Sales NACS Names International VP Inflatable Display Provides Inexpensive Signage Retail Focus in Brief Our Advertisers Contact Us

The Prepaid Press - April 15, 2008

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