The Prepaid Press - October 15, 2008 - (Page 2)

October 15 · 2008 - 2 IN THIS ISSUE THE PREPAID PRESS ISSN 1934-5313 20533 Biscayne Blvd., Suite 1142 Aventura, FL 33180 toll free: 866.203.2334 direct: ph: 305.421.7209 fax: 305.675.6432 info@prepaid-press.com www.prepaid-press.com PREPAID BUSINESS 5 Minutes With Saul Bienenfeld, President of Pop2Call Page 7 Wireless broadband is all the rage these days, but can an occasional user afford the hefty monthly fees? Saul Bienenfeld says “YES,” thanks to his company’s prepaid alternative. New TPP Features Editor, Ingrid Ricks, talks to Saul about this innovative new product, how it benefits the consumer, and how it can increase a retailer’s bottom line. SALES DEPARTMENT Linda Simon NATIONAL ACCOUNTS MANAGER lsimon@prepaid-press.com 866.203.2334 ext. 512 Brad Simon MAJOR ACCOUNTS DIRECTOR bsimon@prepaid-press.com 866.203.2334 ext. 513 PREPAID WIRELESS Prepaid Wireless Roundup Page 8 The prepaid wireless landscape changes almost daily, with companies forming, merging, and folding faster than you can say “MVNO.” Joe Pawlikowski covers it all, giving us the lowdown on the major players, who they are teaming up with, and what they are offering. If you sell prepaid wireless, better read this! EDITORIAL DEPARTMENT NEWS & STORY IDEAS editor@prepaid-press.com Gene Retske CONTRIBUTING EDITOR gretske@prepaid-press.com 866.203.2334, ext: 502 Ingrid Ricks FEATURES EDITOR iricks@prepaid-press.com 866.203.2334, ext: 507 Robin Tobias PRESIDENT/PUBLISHER rtobias@prepaid-press.com 866.203.2334, ext: 503 CALLING CARDS The State of Prepaid Technology: Will the Coming Market Bring You Problems or Opportunities? Page 12 How do you migrate your prepaid calling card services to VoIP in a tough economic climate? Technology guru, Ken Osowski, explains how you can get up and running quickly, and cost effectively. Learn how to increase your prepaid profits – and longevity. RETAIL FOCUS Promotions Evolve into Must-Have Marketing Strategy for Prepaid Sector Page 22 Gift cards are the perfect present – this we all know by now. But with competition rising, and the economy slowing, how does a retailer get you to buy his card? Extras, of course! Read how the retail sector is luring customers with free gifts, monetary incentives, coupons, and more. As Ingrid Ricks explains, it’s all about the incentives. tppEXPO’09 Lisa Brown EVENT DIRECTOR lbrown@prepaidpressexpo.com 866.203.2334, ext. 505 ART DEPARTMENT José Scaglione CREATIVE DIRECTOR jscaglione@prepaid-press.com 866.203.2334, ext: 504 ACCOUNTING DEPARTMENT Patti Hasner phasner@prepaid-press.com PREPAID BUSINESS 4 6 The Retske Report: The Game Changer Regulatory Rundown: New Rules and Requirements Likely for 2009 PAYMENTS 1 19 19 19 20 20 20 20 20 21 21 21 LEGAL & REGULATORY EDITOR Edward Maldonado eam@maldonado-group.com ph: 305.468.1645 PREPAID WIRELESS 8 9 9 10 10 10 11 11 CONTRIBUTING WRITERS Ed Maldonado Jonathan Marashlian Ken Osowski Joe Pawlikowski EDITORIAL BOARD Paul Amick Len Bittner Ron Contrado Ray Horak Ed Maldonado Ken Osowski Gary Rhodus Jack Rynes Dr. Judy Reed Smith Mark Wagner MetroPCS Sues Virgin Mobile Wireless in Brief Leap’s Cricket Service Introduces Cricket PAYGo Virgin Mobile USA to Launch the Shuttle New Study Shows Mobile Phones Merging Roles TracFone Launches SafeLink Wireless in FL IVI and Titan Sign Agreement with YA Global Boost Mobile Launches New Phone Mobile Remittance Providers Look to Latin America Hypercom Increases Multilane Team Mobile Banking: CGAP Spurs Market Prepaid Resources Introduces PORTABLES Bancorp and Obopay Introduce Payment Card Verities, Inc. Partners with BBB and i2c Inc. The Bancorp Bank Partners with LeagueSafe Donor Dialogue Partners with Springbok Services Mercator Offers New Merchant Report Travelex Launches Budget Calculator MPOWER Companies Join Clinton Global Initiative Payments in Brief RETAIL FOCUS 23 23 23 24 24 25 25 25 25 26 CALLING CARDS 1 13 14 16 16 16 16 16 16 Oblio Wins Judgment Calling Cards in Brief The Legal Line Tata Awarded Cisco Powered Status IDT Fails to Meet NYSE Listing Standards BillSoft Offers New Taxation Service Dialogic to Acquire NMS Platforms Business STi Acquires Sprint’s Calling Card Business TelcoBridges Introduces ToolPack System Manager Access Launches Cash-Back Rewards VendTek Partners with United Bank Card Flash Foods, Tedeschi Partner with Pinnacle Prepaid 101: Basics of PINs Gasoline Cards to Benefit Armed Forces, Veterans i2c Inc. Signs Agreement with Diestel iPayStation Partners with Pronto Envios Sodexo Releases Prepaid Incentive Card Heartland Leverages VeriFone Managed Services Retail Focus in Brief EXTRAS 26 Our Advertisers 26 Contact Us http://www.prepaid-press.com

Table of Contents Feed for the Digital Edition of The Prepaid Press - October 15, 2008

The Prepaid Press - October 15, 2008 Oblio Wins Judgment Mobile Remittance Providers Look to Latin America Contents The Retske Report: The Game Changer Regulatory Rundown: New Rules and Requirements Likely for 2009 5 Minutes With Saul Bienenfeld, President of Pop2Call Prepaid Wireless Roundup MetroPCS Sues Virgin Mobile Wireless in Brief Leap’s Cricket Service Introduces Cricket PAYGo Virgin Mobile USA to Launch the Shuttle New Study Shows Mobile Phones Merging Roles TracFone Launches SafeLink Wireless in FL IVI and Titan Sign Agreement with YA Global Boost Mobile Launches New Phone The State of Prepaid Technology: Will the Coming Market Bring You Problems or Opportunities? Calling Cards in Brief The Legal Line Tata Awarded Cisco Powered Status IDT Fails to Meet NYSE Listing Standards BillSoft Offers New Taxation Service Dialogic to Acquire NMS Platforms Business STi Acquires Sprint’s Calling Card Business TelcoBridges Introduces ToolPack System Manager Hypercom Increases Multilane Team Mobile Banking: CGAP Spurs Market Prepaid Resources Introduces PORTABLES Bancorp and Obopay Introduce Payment Card Verities, Inc. Partners with BBB and i2c Inc. The Bancorp Bank Partners with LeagueSafe Donor Dialogue Partners with Springbok Services Mercator Offers New Merchant Report Travelex Launches Budget Calculator MPOWER Companies Join Clinton Global Initiative Payments in Brief Promotions Evolve into Must-Have Marketing Strategy for Prepaid Sector Access Launches Cash-Back Rewards VendTek Partners with United Bank Card Flash Foods, Tedeschi Partner with Pinnacle Prepaid 101: Basics of PINs Gasoline Cards to Benefit Armed Forces, Veterans i2c Inc. Signs Agreement with Diestel iPayStation Partners with Pronto Envios Sodexo Releases Prepaid Incentive Card Heartland Leverages VeriFone Managed Services Retail Focus in Brief Our Advertisers Contact Us

The Prepaid Press - October 15, 2008

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