The Prepaid Press - October 15, 2008 - (Page 23)

RETAIL FOCUS October 15 · 2008 - 23 Access Launches Cash-Back Rewards Offers Up to 20% for Prepaid Cards SALT LAKE CITY, UT (September 16, 2008) Access Rewards, a division of Access Development, has expanded its merchant-funded rewards to prepaid card issuers. Cash-back discounts, up to 20%, have been implemented to help differentiate prepaid issuers in an increasingly crowded marketplace. “Access Rewards gives prepaid issuers a competitive advantage with a turnkey solution that instantly turns any payment card into a powerful savings tool,” explained Kelly Passey, Loyalty EVP at Access, “With reward levels surpassing even the best credit cards, instant value is built in to participating cards to help issuers stand out, build loyalty and increase interchange revenue.” The program gives prepaid cardholders automatic cash-bank discounts at over 200 popular online brands, like Target.com, Sears. com, BarnesandNoble.com, Gap.com and ToysRUs.com. Cardholders enrolled in Access Rewards earn up to 20% -- with no redemption limits. As demand for merchant-funded programs increases, Access asserts that programs differ substantially. Passey explains, “With 25 years building successful merchant networks, our ability to manage sustainable and mutually beneficial merchant relationships differentiates us, and is central to the success of our model.” This strategy, they say, has proven effective for Zions Bank, an Access Rewards client that recently reported a 7% lift in new accounts and a 26% decrease in attrition rates with the program. Average transaction levels have also jumped by 11%. “Access has been the perfect marketing partner for our bankcard needs,” explains Cindy Smith, SVP of Bankcard Operations at Zions. “They understand the importance of differentiation in the bankcard space and how to turn those differences into a ‘top of wallet’ advantage.” As Access Rewards expands beyond consumer banking into prepaid cards, this differentiation and added value can mean revenue for issuers. “In a tight economy,” Passey explains, “Access Rewards offers the substantial value consumers seek while making prepaid issuers that partner with Access the clear choice over the competition.” Source: Access Development (www.AccessDevelopment.com) Flash Foods, Tedeschi Partner with Pinnacle To Deploy Pinnacle’s Symphony.auditor ARLINGTON, TX (October 1, 2008) The Pinnacle Corporation (Pinnacle) has announced that Tedeschi Food Shops and Flash Foods have deployed and gone live with Symphony.auditor, Pinnacle’s browser-based home office retail accounting solution. Symphony.auditor is built on Pinnacle’s Symphony Business Platform, a browser based technology utilizing a single corporate database that requires no software at the store level. Symphony.auditor allows for auditing of the manager workstation data through the use of an extensive exception based auditing process. “At Flash Foods, utilizing Pinnacle’s Symphony.auditor solution has allowed us to streamline the process of editing store’s daily paperwork information. Using the exception tools within Symphony.auditor allows accounting to quickly indentify issues and resolve them. With this increase of efficiency in the flow of information, we are able to produce more timely and up to date financial reports.” said Jenny Bullard, CIO of Flash Foods. “With this next generation technology, we are able to realize better labor efficiencies by streamlining our retail accounting processes which enable faster financial decisions,” said Richard Jasper, CFO for Tedeschi Food Shops. With Symphony.auditor, retailers can customize rule sets that validate data related to sales and cash accountability, fuel inventory categories, and cost and retail inventory. Data that does not pass client defined exception rules are flagged which enable auditors to manage by exception instead of looking at the entire set of paperwork. Exceptions are displayed and checked for accuracy, and after the report has completed audit retailers can use Symphony.auditor’s browserbased reporting system, Symphony.information manager to view and extract data from over 150 reports available in the system. “We are very pleased with the successful implementation of Symphony.auditor at Tedeschi Food Shops and Flash Foods. As clients migrate from Pinnacle’s legacy retail auditing application, they are quickly able to realize the power of the Symphony Business Platform enterprise browser-based solution suite to access and analyze important store data from anywhere and to make critical and timely business decisions,” said Melissa Fox, Retail Solutions Product Manager for The Pinnacle Corporation. Source: Pinnacle (www.pinncorp.com) Flash Foods (www.flashfoods.com) Tedeschi Food Shops (www.tedeschifoodshops.com) VendTek Partners with United Bank Card UBC to Expand U.S. Presence for Prepaid Software and Services THE SHOW FOR THE PREPAID SERVICES INDUSTRY WWW.PREPAIDPRESSEXPO.COM MARK YOUR CALENDARS! AUGUST 18-20, CAESARS PALACE, LAS VEGAS “The Prepaid Press Expo is the rebirth of prepaid.” Pete Pattullo, CEO, NetworkIP - Sponsor of the Gladiators of LD Pavilion & Toga Party VANCOUVER, BC (September 29, 2008) VendTek Systems Inc. (TSX-V: VSI), a provider of automated transaction systems software, has signed a prepaid services marketing agreement with United Bank Card, an Independent Sales Organization in the United States. United Bank Card, Inc. is a payment and transaction processor serving a wide range of businesses throughout the U.S. The company claims to handle over 100,000 merchant locations and process in excess of 9 billion dollars annually, and has been recognized for its success by numerous trade publications. United Bank Card CEO Jared Isaacman states, “We feel that this partnership will be a perfect addition to the merchant services that we already offer. We are always striving to make improvements and additions to our offerings and we believe that prepaid services will allow us to reach a previously untapped market. We are looking forward to a long lasting, mutually beneficial relationship between UBC and VendTek.” Doug Buchanan, President and CEO of VendTek, agrees, “We are very excited about working with United Bank Card. This partnership is part of our strategy in the United States, which has already worked very well for us in Canada: to partner with entrepreneurial organizations which recognize the value of our software to their customers.” Buchanan continued, “With the addition of United Bank Card, we have three ISOs and one license partner focusing exclusively on the United States. Our partners in the United States have a larger customer base than all of our partners in Canada. The fact that these large payment processors are interested in prepaid products is a very encouraging sign for our industry. Their belief in our organization is a very positive sign for VendTek.” Source: United Bank Card (www.unitedbankcard.com) VendTek (www.vendteksys.com) “The best part of the show as an exhibitor was the quality of exhibit hall guests. The show size was perfect ” Bob Bench, Dial World Network “The quality of the traﬃc and the vendors was impressive. As just an attendee this year, I’m looking forward to my company exhibiting at next year’s show.” Derron Winfrey, President, ECS & Softgate Systems “The Prepaid Press Expo is exactly what this industry needed and at exactly the right moment in time. We are all looking forward to even bigger and better things in 2009!” Jonathan Marashlian, Helein & Marashlian, LLC, The CommLaw Group http://www.Target.com http://www.Sears.com http://www.BarnesandNoble.com http://www.Gap.com http://www.Sears.com http://www.ToysRUs.com http://www.pinncorp.com http://www.flashfoods.com http://www.AccessDevelopment.com http://www.tedeschifoodshops.com http://WWW.PREPAIDPRESSEXPO.COM http://WWW.PREPAIDPRESSEXPO.COM http://www.unitedbankcard.com http://www.vendteksys.com

Table of Contents Feed for the Digital Edition of The Prepaid Press - October 15, 2008

The Prepaid Press - October 15, 2008 Oblio Wins Judgment Mobile Remittance Providers Look to Latin America Contents The Retske Report: The Game Changer Regulatory Rundown: New Rules and Requirements Likely for 2009 5 Minutes With Saul Bienenfeld, President of Pop2Call Prepaid Wireless Roundup MetroPCS Sues Virgin Mobile Wireless in Brief Leap’s Cricket Service Introduces Cricket PAYGo Virgin Mobile USA to Launch the Shuttle New Study Shows Mobile Phones Merging Roles TracFone Launches SafeLink Wireless in FL IVI and Titan Sign Agreement with YA Global Boost Mobile Launches New Phone The State of Prepaid Technology: Will the Coming Market Bring You Problems or Opportunities? Calling Cards in Brief The Legal Line Tata Awarded Cisco Powered Status IDT Fails to Meet NYSE Listing Standards BillSoft Offers New Taxation Service Dialogic to Acquire NMS Platforms Business STi Acquires Sprint’s Calling Card Business TelcoBridges Introduces ToolPack System Manager Hypercom Increases Multilane Team Mobile Banking: CGAP Spurs Market Prepaid Resources Introduces PORTABLES Bancorp and Obopay Introduce Payment Card Verities, Inc. Partners with BBB and i2c Inc. The Bancorp Bank Partners with LeagueSafe Donor Dialogue Partners with Springbok Services Mercator Offers New Merchant Report Travelex Launches Budget Calculator MPOWER Companies Join Clinton Global Initiative Payments in Brief Promotions Evolve into Must-Have Marketing Strategy for Prepaid Sector Access Launches Cash-Back Rewards VendTek Partners with United Bank Card Flash Foods, Tedeschi Partner with Pinnacle Prepaid 101: Basics of PINs Gasoline Cards to Benefit Armed Forces, Veterans i2c Inc. Signs Agreement with Diestel iPayStation Partners with Pronto Envios Sodexo Releases Prepaid Incentive Card Heartland Leverages VeriFone Managed Services Retail Focus in Brief Our Advertisers Contact Us

The Prepaid Press - October 15, 2008

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