The Prepaid Press - October 15, 2008 - (Page 9)

PREPAID WIRELESS October 15 · 2008 - 9 Wireless in Brief Scanbuy, a provider of mobile marketing solutions, has secured a global agreement with Samsung Electronics Co., Ltd. to preload the ScanLife mobile 2D barcode application on Samsung’s camera phones. Samsung will begin selling these phones in Spain, Italy,and Denmark, and will expand to other major markets including Mexico and the United States. ScanLife technology uses camera phones to connect the physical world to the digital world. The application reads EZcodes and other major 2D barcode formats designed to quickly recognize and process information. Marketers and content providers use the ScanLife Code Management Platform to extend brand engagement onto mobile devices, while end users scan EZcodes to get information quickly and easily. The ScanLife solution gives consumers and code publishers both national and international interoperability for the use of 2D. ScanBuy www.scanlife.com Samsung – www.samsung.com Leap’s Cricket Service Introduces Cricket PAYGo New Prepaid Product Offers 24/7 Unlimited Service for our business. We expect those customers who prefer the control that prepaid service provides will find Cricket PAYGo to be a compelling offer that delivers on Cricket’s core value proposition of unlimited voice and data products at market-leading prices.” Cricket PAYGo customers choose one of three rate plans ($1, $2 or $3 per day). At each level, customers will receive unlimited service 24/7 for the features offered at that level. For all three levels of service, customers are charged only for the days they use and customers can easily transition between plans at any time throughout the week or month. Other features, available on an a la carte basis, include: US long distance at 10 cents per minute, Mobile Web at $1 per day, directory assistance at $1 per use, nationwide roaming at 39 cents per minute and international text at 10 cents per message to Mexico and 15 cents per message to most other countries. Cricket PAYGo handsets are available for sale in approximately 1,600 locations, including major national retailers in Cricket markets across the nation. In the coming days, Cricket PAYGo phones will also be available for sale in Cricket stores, Cricket agents/dealers in Cincinnati/ Dayton, Savannah/Hilton Head and Houston. Cricket PAYGo is launching with three handsets: Cricket EZ, UTStarcom CDM7126 and Samsung MyShot. Customers can purchase airtime for their Cricket PAYGo service at approximately 10,000 locations, including major national retailers, convenience stores, all Cricket stores and existing agent partners. Concluded Moschner, “As we have done with the introduction of our broadband product, we expect to follow a disciplined and strategic approach with further expansion of Cricket PAYGo. We will use what we learn along the way to determine the timing of the roll-out to additional Cricket markets and the inclusion of other national retailers. Looking ahead, we expect Cricket PAYGo to be a value-leader in the prepaid segment and align with our successful voice and broadband products to continue to deliver value to our shareholders.” Source: Leap (www.leapwireless.com) Telefónica España has chosen Ulticom’s (OTC:ULCM.PK) Signalware application development and deployment platform as the foundation for the evolution of its prepaid wireless IN infrastructure in Spain. Ulticom distributor partner and integrator Mántica Solutions is advising Telefónica on its program to evolve and consolidate its service delivery platform base by adopting Linux-based technologies and applications. Ulticom’s Signalware SS7 platform for Linux, including software and PCI Express boards, will be the primary signaling platform for Telefónica’s prepaid wireless services and the foundation for next-generation, fixed-mobile converged charging. The new signaling platform will enable Telefónica to achieve service consolidation, outstanding performance and infrastructure costsaving. Other Ulticom-powered deployments by Telefónica in Spain include Presence and Location services. Telefónica España - www.telefonica.es Ulticom – www.ulticom.com SAN DIEGO, CA (October 2, 2008) Cricket Communications, Inc., a provider of unlimited wireless services and a wholly-owned subsidiary of Leap Wireless International, Inc. (NASDAQ:LEAP), has introduced Cricket PAYGo, a 24/7 unlimited prepaid wireless service. Cricket PAYGo is a daily pay-as-you-go service designed for customers who prefer the flexibility and control offered by traditional prepaid services but are seeking seek greater value for their dollar. “Cricket PAYGo is an innovative product for the pre-paid market that further extends and diversifies the Cricket brand,” said Al Moschner, executive vice president and chief operating officer for Leap. “We’ve created another way for Cricket to appeal to new customers and, we believe, capture new opportunities to create value THE BAR JUST GOT RAISED Mexican senators have voted in favor of a bill calling for the creation of a national database of mobile phone users, proposed as a way to combat crime committed using cell phones. The bill, which still needs to go through the lower house of Congress, was submitted by members of the opposition Institutional Revolutionary Party, or PRI, but had all party support in the Senate. If it becomes law, it will require wireless operators to create a register of all post-paid and prepaid mobile phone users with personal information, including addresses and fingerprints. It will also require operators to keep detailed records of voice and data communications for one year. Source: Dow Jones – www.dowjones.com TURNKEY ELECTRONIC POS We are excited to announce the opening of our state of the art customer support center; over 50 dedicated professionals to be your back office with an unparalleled level of service. • Customer Support • Customer Set up/Training • Proactive Customer Retention • Back Office Accounting • Product Management • Terminal Management • Electronic Airtime • Integrated Long Distance • Bill Payment • Stored Value • Cross Border • Global Roaming Virgin Mobile USA, a provider of wireless services without annual contracts, announced that its Chief Financial Officer, John Feehan, will be leaving the Company in mid-November to relocate to the Phoenix area and become CFO of LifeLock, a company engaged in identity theft protection. Feehan joined Virgin Mobile USA in 2001 as one of the Company’s first employees, and was named chief financial officer in 2006 following almost five years of service as vice president of financial operations. Dan Schulman, chief executive officer for Virgin Mobile USA, said that Feehan has been instrumental in helping to set the business and financial course that led Virgin Mobile USA to its current position in the competitive U.S. wireless sector and growth to over $1 billion in annual revenues in less than three years. Virgin Mobile USA – www.virginmobileusa.com Recipient of "2008 TSP of the Year Award" from Boost Mobile AGENTS WANTED 212.219.2220 sales@prepaypoint.com Built EXCLUSIVELY on distributor alliances http://www.scanlife.com http://www.samsung.com http://www.leapwireless.com http://www.telefonica.es http://www.ulticom.com http://www.dowjones.com http://www.virginmobileusa.com

Table of Contents Feed for the Digital Edition of The Prepaid Press - October 15, 2008

The Prepaid Press - October 15, 2008 Oblio Wins Judgment Mobile Remittance Providers Look to Latin America Contents The Retske Report: The Game Changer Regulatory Rundown: New Rules and Requirements Likely for 2009 5 Minutes With Saul Bienenfeld, President of Pop2Call Prepaid Wireless Roundup MetroPCS Sues Virgin Mobile Wireless in Brief Leap’s Cricket Service Introduces Cricket PAYGo Virgin Mobile USA to Launch the Shuttle New Study Shows Mobile Phones Merging Roles TracFone Launches SafeLink Wireless in FL IVI and Titan Sign Agreement with YA Global Boost Mobile Launches New Phone The State of Prepaid Technology: Will the Coming Market Bring You Problems or Opportunities? Calling Cards in Brief The Legal Line Tata Awarded Cisco Powered Status IDT Fails to Meet NYSE Listing Standards BillSoft Offers New Taxation Service Dialogic to Acquire NMS Platforms Business STi Acquires Sprint’s Calling Card Business TelcoBridges Introduces ToolPack System Manager Hypercom Increases Multilane Team Mobile Banking: CGAP Spurs Market Prepaid Resources Introduces PORTABLES Bancorp and Obopay Introduce Payment Card Verities, Inc. Partners with BBB and i2c Inc. The Bancorp Bank Partners with LeagueSafe Donor Dialogue Partners with Springbok Services Mercator Offers New Merchant Report Travelex Launches Budget Calculator MPOWER Companies Join Clinton Global Initiative Payments in Brief Promotions Evolve into Must-Have Marketing Strategy for Prepaid Sector Access Launches Cash-Back Rewards VendTek Partners with United Bank Card Flash Foods, Tedeschi Partner with Pinnacle Prepaid 101: Basics of PINs Gasoline Cards to Benefit Armed Forces, Veterans i2c Inc. Signs Agreement with Diestel iPayStation Partners with Pronto Envios Sodexo Releases Prepaid Incentive Card Heartland Leverages VeriFone Managed Services Retail Focus in Brief Our Advertisers Contact Us

The Prepaid Press - October 15, 2008

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