Training Industry Magazine - March/April 2018 - 25

In this context, the learning support
opportunities are very apparent.

Where Does L&D Begin?
The first step is to discover how
your organization functions and,
subsequently, where it derives and
drives business value. The first part
of this statement provides process
context and the second part identifies
precise areas to deliver significant
learning impact.
In both instances, the first step is
discovering the series of primary business
activities flowing precisely to deliver
value to the customer. This systematic
business process is known as a "value
chain" (see Figure 1), differentiating
business processes as primary and
supporting activities. Essentially, it
provides clarity for core business activities
that organizations must execute to
derive strategic value and determine
overall profitability. The value chain is
about uncovering efficiencies within
internal processes without hampering
business effectiveness.
This is a strategic opportunity. Within
each primary value activity involves
relevant operational connections leading
to explicit strategic objectives. It is among
these activities and interdependencies
where learning opportunities occur
to deliver sustainable business value.

Figure 1

The value chain's support activities, the
learning function in this case, exist to
enable primary business activities (see
Figure 1). Don't let this categorization

LEARNING IS CENTRAL
TO FACILITATING
OPERATIONAL PROCESSES.
fool you. Learning is central to
facilitating
operational
processes.
Leading organizations tend to focus
more on support activities, especially
learning, to derive differentiated value
within the operational processes. Even
so, many learning professionals continue
to act passively waiting for operational
managers to approach them for specific
employee concerns.
While the value chain is central to
discovering precise operational learning
opportunities, this is only part of the
learning value story. The value chain

Technology

Human Capital

Procurement

Primary Activities
Innovation

Customer
Need
Identified

Design

Operations

Develop

Time to Market

Make

Market

Supply Chains

WORKPLACE LEARNING

Revisit your organization's mission
statement.
Identify
the
primary
elements within it, defining why the
organization exists. Then ask, "How does
learning contribute to achieving this
objective and the processes identified?"
This will lead you to the business
activities to focus your learning efforts.
Within these activities, identify the value
chain processes to target your
interventions. Finally, be proactive and
meet with the respective operational
leaders to identify their performance
expectations. These expectations are
defined explicitly with the performance
management framework.
Through defined performance objectives
and key performance indicators (KPIs),
business leaders focus their efforts,
and the efforts of employees, on value
chain activities that create the most
value. Eventually, it allows learning
to address relevant employee needs
by
aligning
with
management's
performance expectations.

What Exactly is Learning's
Relationship With Performance?
Performance management frameworks
provide leaders with a tangible and realtime scorecard, allowing them to adapt
internal processes to meet changing
market conditions and customer
expectations.

Supporting Activities
Infrastructure

processes always align with the mission
statement. Focusing on the mission
and aligning with the value chain will
position L&D as a trusted business
partner.

Service

Customer
Need
Satisfied

Every
performance
framework
generically derives four key business
areas from the value chain. Leaders refer
to these areas as perspectives focusing
on financial requirements, customer
expectations, internal processes, and
learning and growth.
Drs. Robert Kaplan and David Norton,
co-founders of the balanced scorecard
and strategy map, introduced the
concept of "learning." These foundational
performance
frameworks
describe

T R A I N I N G I N DUSTR Y MA GAZ INE - LEAD THE CHANGE 20 18 I WWW. T RAININGINDU S T RY . C OM/ MAGAZ I NE

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Table of Contents for the Digital Edition of Training Industry Magazine - March/April 2018

https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_winter2024
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_fall2023
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_summer2023
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_spring2023
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_winter2023
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_fall2022
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_summer2022
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_spring2022
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_winter2022
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20210910
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20210708
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20210506
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20210304
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20210102
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20201112
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20200910
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20200708
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20200506
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20200304
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20200102
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20191112
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20190910
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20190708
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20190506
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20190304
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20190102
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20181112
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20180910
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20180708
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20180506
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20180304
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20180102
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20171112
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20170910
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20170708
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20170506
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20170304
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20171112_se
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_20161112
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2016fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2016summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2016sales
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2016spring
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2016winter
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2015outsourcing
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2015fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2015summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2015leadership
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2015spring
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2015winter
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2014fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2014summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2014spring
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2014winter
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2013fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2013summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2013spring
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2013winter
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2012fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2012summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2012spring
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2012winter
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2011fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2011summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2011spring
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2011winter
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2010fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2010summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2010spring
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2010winter
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2009fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2009summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2009spring
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2009winter
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2008fall
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2008summer
https://www.nxtbook.com/nxtbooks/trainingindustry/tiq_2008spring
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