Utah Valley State College 2008-2009 Course Catalog - (Page 196) Marketing and International Business Marketing and International Business department chair: troy nielson Office: WB 203e Telephone: 801-863-8235 cArEEr opportunItIES For those trained in international business, many opportunities exist in private industry, government, and entrepreneurship fields. Possible occupational areas may include shipping departments of large and small corporations, freight forwarding, import/export, international sales, foreign relations, communications, or government trade offices. For those trained in marketing, career opportunities are available in advertising, brand and product management, customer affairs, industrial marketing, international marketing, marketing management science and systems analysis, marketing research, new product planning, marketing logistics (physical distribution), public relations, purchasing, retailing management, Internet marketing, and sales and sales management. Job outLooK In international business, job demand is high, particularly in metropolitan areas; and the employment outlook is excellent. Those trained in international business with fluency in one or more foreign languages may enter the fast-growing areas of international business management, marketing, finance, import/export, or government services. Almost a third of all Americans are employed in marketing-related positions. From large corporations to small companies, both in manufacturing and service areas, firms rely on marketers. There is also a growing trend to use marketing in nonprofit organizations, such as colleges, libraries, and hospitals. proGrAmS Students in Marketing and International Business may receive a Bachelor of Science Degree in Business with a Marketing or an International Business Specialization. An Associate in Science (AS) Woodbury School of Business transfer degree is available for students planning to transfer to another college or university in Utah. (See the Woodbury School of Business section of the catalog for details on the AS degree.) Complete the following: • PHIL 2050 Ethics and Values • HLTH 1100 Personal Health and Wellness (2.0) • PES 1097 Fitness for Life Distribution Courses • ECON 2020 Macroeconomics * (fulfills Social/ Behavioral Science credit) • Biology • Physical Science • Additional Biology or Physical Science • Humanities Distribution • Fine Arts Distribution 3.0 2.0 3.0 3.0 3.0 3.0 3.0 3.0 faculty: Professor Janice Gygi Associate Professor Deborah Baird Eugene Seeley Assistant Professor David N. McArthur Ramendora Thakur Harry Taute Letty Workman Advisor: Terry Acord Office: WB 257b Telephone: 801-863-8314 Advisor: Polly Clauson Office: WB 257d Telephone: 801-863-6482 Advisor: Diana Johnsen Office: WB 257f Telephone: 801-863-8832 Advisor: Mignon Nicol Office: WB 257c Telephone: 801-863-8749 Advisor: Shalece Nuttall Office: WB 257d Telephone: 801-863-6719 Business Foundation Courses: • ACC 2010 Financial Accounting 3.0 • ACC 2020 Managerial Accounting 3.0 • Business Computer Proficiency Exam ** or DGM 2010 Business Computer Proficiency 3.0 • MATH 1100 Introduction to Calculus 4.0 • MGMT 2200 Business Communications * 3.0 • ECON 2010 Microeconomics 3.0 • MGMT 2340 Business Statistics I 3.0 • MGMT 2390 Effective Business Presentations 3.0 Business Core Courses: • INFO 3120 Principles of Information Systems-- 3.0 A Managerial Approach • LEGL 3000 Business Law 3.0 • MGMT 3010 Principles of Management 3.0 • MGMT 3100 Principles of Finance* 3.0 • MGMT 3450 Operations Management* 3.0 • MGMT 3600 Principles of Marketing 3.0 • MGMT 3890 Career Preparation 2.0 • MGMT 4800 Strategic Management* 3.0 • MGMT 4830 Strategic Management Capstone 1.0 Simulation • MGMT 493R Entrepreneurship Lecture Series (1.0) or MGMT 495R Executive Lecture Series 1.0 Discipline Core Requirements: 50 Credits Emphasis: Complete one of the following: • International Business • Marketing Elective Requirements: Select 10 credits of General Education courses 10 Credits 27.0 27.0 1 Completion of a minimum of 123 semester credits required in the BS degree; at least 40 credit hours must be upper-division courses. 2 Overall grade point average 2.0 or above with a minimum of 2.5 GPA in all Woodbury School of Business courses. No grade lower than a “C-” in core and specialization courses. 3 Residency hours: Minimum of 30 credit hours of business courses through course attendance at UVU, with at least 10 hours earned in the last 45 hours. 4 Completion of GE and specified departmental requirements. Students are responsible for completing all prerequisite courses. 5 Students completing a bachelor degree following the 2008 or later catalog must complete one course that meets the Global/Intercultural Requirement, indicated by a course number ending in G. For a complete listing, see page 25. NOTE: Students will be limited to 15 hours of upper-division credit until MATRICULATION is completed. Graduation Requirements: 10.0 Footnotes: Woodbury School of business Dean: Stanley Earl Jenne, Ph.D. Office: WB 128b Telephone: 801-863-8239 Associate Dean: Eugene Seeley, Ph.D. Office: WB 219 Telephone: 801-863-8736 Assistant Dean: Mikki O’Connor Office: WB 129 Telephone: 801-863-8850 bS in business management with an Emphasis in marketing and International business 123 Credits General Education Requirements: • ENGL 1010 • ENGL 2010 Introduction to Writing 3.0 Intermediate Writing--Humanities/ 3.0 Social Sciences or ENGL 2020 Intermediate Writing--Science and Technology (3.0) • MATH 1050 College Algebra 4.0 or An Advanced Placement (AP) Mathematics Test with a score of 3 or higher Complete one of the following: 3.0 • HIST 2700 US History to 1877 (3.0) and HIST 2710 US History since 1877 (3.0) • HIST 1700 American Civilization (3.0) • HIST 1740 US Economic History (3.0) • POLS 1000 American Heritage (3.0) • POLS 1100 American National Government (3.0) 36 Credits ** Students will be required to complete the Business Computer Proficiency exam with a score of 80 percent or higher on each module or complete the DGM 2010 course or DGM 201A-D modules as necessary with a score of 80 percent or highter on each module. * Courses with an asterisk (*) cannot be taken until student is matriculated. Emphasis in International business 27 credits Emphasis Requirements: • MGMT 332G Cross-Cultural Communications for International Business • MGMT 3350 International Marketing • MGMT 4180 International Finance Management* • MGMT 4870 International Management* 12 Credits 3.0 3.0 3.0 3.0 Emphasis Elective Requirements: Complete 15 pre-approved elective credits. See advi- 15.0 sor for list of specific courses. 15 Credits 196 Catalog 2008–2009 Utah Valley University
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