Modern Salon - March 2008 - (Page 34)

CONTRIBUTORS “What’s the most powerful trend for spring?” “After many seasons of very loose, deconstructed shapes with wispy frayed perimeters, a more constructed, geometric form will become the new alternative. Not a return to the classic geometric shapes of the Sassoon era, the new silhouette is infused with fluidity and movement.”—Luis Alvarez WHO: Luis Alvarez, internationally renowned master hairdresser, vice president of creative and education at Aquage and photographer, most recently with Intercoiffure for the USA and Paris Mondial collections. WHAT: “Metropolis,” the MODERN April cover shoot. WHERE: Fashion capitals New York and Paris. WHAT’S NEXT: “A continued focus on the growth of Aquage, ALVAREZ including developing innovative, high-performance products, cultivating a creative hair design team and photographing Aquage’s unique visual imagery.” “It’s all about a great cut with big versatile fringe and texture not just long hair. Color is a key factor in highlighting the texture, so it’s more about strategic color placement than filling the head up with color.”—Patrick McIvor TCA Saves You Time Processing any Color/Bleach Service in 4-10 Minutes! WHO: Colorist and Redken artist Patrick McIvor; Jayson Morgan, Redken artist and style director of Patrick McIvor Color Studio in Bethlehem, Pennsylvania. WHAT: The “Pleated Color” story on page 128, featuring a dimensional technique with foils to complement a textured cut. MCIVOR WHERE: McIvor works in his Bethlehem salon, and maintains his New York clients two days a month in New York’s Cutler salon. WHAT’S NEXT: Recently named artistic director for Product Club, McIvor develops his own products and will eventually come out with a line of tools for the company. What will you do with your free time “I think we are going to see a lot more women cropping their hair for summer—the long trend has been around long enough.”—Candace Bossendorfer WHO: Candace Bossendorfer, owner of Pomp Hair Studio in Eagle Rock, California. WHAT: The April cover of the special pull-out edition of PROCESS. WHERE: Los Angeles-based Bossendorfer has spent the past eight years as one of Schwarzkopf’s top artists, inspiring audiences from New York to Japan. WHAT’S NEXT: Bossendorfer’s passion for hair explodes with sleek, classic cuts that exude rocker flair, enhanced by unique color combinations. ? Dennis Bernard, Inc. www.DennisBernard.com info@DennisBernard.com tel 800.541.5456 l fax 732-308-9608 BOSSENDORFER 34 MARCH 2008 www.modernsalon.com http://www.DennisBernard.com http://www.DennisBernard.com http://www.modernsalon.com

Table of Contents Feed for the Digital Edition of Modern Salon - March 2008

Modern Salon - March 2008 Contents Behind the Cover Notebook @ModernSalon.com Contributors Your Turn New-Now-Next Modern Portfolio Modern Reports Ask the Experts Choose Beauty In Full Bloom Color Fact Pack The Facts: Fact Pack Hair Color Business: Great Growth The Future of Color Case Study: Bad Hair Gone Good Professional Profile The List Metropolis Pleated Color Modern Update The Goods Personal Style

Modern Salon - March 2008

For optimal viewing of this digital publication, please enable JavaScript and then refresh the page. If you would like to try to load the digital publication without using Flash Player detection, please click here.