Modern Salon - December 2008 - (Page 66)

MODERN HAIR Linea Pro Debuts Crystal Flatiron Linea Pro is introducing its Swarovski Crystal flatiron to salons this month, although the iron has already been used backstage at New York Fashion Week and at the Academy and Emmy Awards by some of the world’s top stylists including Odile, Ashley Javier and Robert Vetica. The Linea Pro Crystal contains all the technological features of the company’s original titanium flatirons and is encrusted with more than 2,500 hand-placed Swarovski crystals. The irons feature digital remote temperature controls, fast-heating titanium plates and negative ion technology. For more details, visit www.linea-pro.com. Joico in Paris Gifts of the Spirit Joico products were a hit with European professionals at Mondial Coiffure Beaute Stylist Odile uses the Linea Pro Crystal flatiron backstage at New York Fashion Week. Mega Hot Swag Mega Hot professional styling tools from Belson were among the gifts provided to exhibit in Paris, which drew more than 35,000 salon owners and stylists. The company’s spacious exhibit space introduced the international attendees to the Joico and Joico Design Collection brands, as well as to ISO, Senscience and Bain de Terre. Hair stylist and salon industry executive Mary Wilson has launched Rejuvenation Mind Body Spirit, with the debut of the Infinity Message necklace. This “Our focus was to build the image of Joico and Zotos brands,” says Eric Kater, of Joico Europe. “With the eye-catching booth and show bags that we handed out, we met all of our goals,” he says. For more information, visit www.joico.com. Joico and other Zotos brands drew thousands of international visitors to the Joico booth at Mondial Coiffure Beaute in Paris. salon retail item features more than 35 sterling silver-layered charms that can be customized with messages that include, “dream,” “achieve,” and “happiness,” to fit the lifestyle and personal- Mary Wilson, stylist and ity of any recipient. entrepreneur, has launched Infinity “These necklaces Message necklaces for make the perfect gift salon retail. for anyone looking for unique and personal jewelry,” says Wilson. For further information, or to learn more about retailing Infinity Message necklaces, visit www.rejuvenationgifts.com. celebrities at the Talent Gift Lounge during Justin Timberlake’s Las Vegas concert to benefit Shriners Hospitals for Children. Timberlake performed with an array of stars including The Jonas Brothers, Rihanna and Boyz II Men. “Participating in the Talent Gift Lounge was an opportunity for us to get our premier brand in the hands of celebrities who may not be familiar with the line,” says Ileana Moya, director of marketing for Belson Products. The Mega Hot gift items included the 1,875-watt Ionic Turbo Dryer with Tourmaline and the Professional 1-inch AccuSilver LCD Straightening Iron with Tourmaline. For more information, visit www.belsonproducts.com. LEARN FROM THE EXPERTS Veteran industry insider Rick Morton has selected 50 hair stylists and gathered tips and advice from them in a recently published book of the same name. Morton’s 50 Hairstylists includes interesting interviews along with pointers on maximizing educational events, learning from your mistakes and other topics. “Although the focus is toward the beginning hair stylist or the student embarking on a career, we found that the book contains interesting and valuable information, and inspiration for any stylist at any point in his or her career,” says Morton. For further information visit www.50hairstylists.com. Belson Director of Marketing Ileana Moya with Justin Timberlake at the singer’s concert in Las Vegas to benefit Shriners Hospitals for Children. CLICK! 66 DECEMBER 2008 For more hair care news visit www.modernsalon.com and click on Hair Care. www.modernsalon.com http://www.linea-pro.com http://www.joico.com http://www.belsonproducts.com http://www.rejuvenationgifts.com http://www.50hairstylists.com http://www.modernsalon.com http://www.modernsalon.com

Table of Contents Feed for the Digital Edition of Modern Salon - December 2008

Modern Salon - December 2008 Contents Behind the Cover Notebook Modernsalon.com New-Now-Next Modern Reports Ask the Experts Living Legend 50 Influential Hairdressers Innovators and Pioneers Celebrity Stylists Educators Trendsetters International Influencers The Season of Giving Modern Hair Modern Beauty The Goods Personal Style

Modern Salon - December 2008

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