Renew Magazine - July/August 2008 - (Page 16)

renew mind look for. The focus of the secret spa-goers varies based on what the owner tells Martin that he or she needs helps with. “For some it’s lack of following spa procedure, for others, it might be following state licensing requirements or working on customer service, sales skills or rebooking. “It’s really important to have a consistent objective in your business,” says Martin, who also continues to see clients. “You wouldn’t go to a sporting event and not know the score ’til the end of the game. You want to be able to see every play. In the spa, you don’t necessarily know the score, so how can you run a business like that? There needs to be an ongoing system to inspect and measure your service, sales eﬀorts and employees—that way you can catch problems early and make changes and know where to focus training eﬀorts.” For more information on Operation Spa, visit www.operationspa.com or call 877-677-7248. behind q closed doors uick! It’s two in the afternoon and you know where your staﬀ is, but do you know what they’re doing? Are they greeting your guests the way you taught them? Are they following the proper treatment protocols? Are they ensuring those guests are going to be returning? With everything in the spa being conducted in private, it might be hard to get a good read, but a longtime esthetician has created a way. Lisa Martin, founder and owner of Operation Spa, focuses on helping owners pinpoint areas of trouble, or potential trouble, in the spa by “secret shopping” the spa. With Operation Spa, all the people Martin selects as secret “spa-goers” have been fully trained on the ways of the spa— they know the ins and outs and understand exactly what to Increase your skin's elasticity, softness and radiance with our pentapeptide infused skin care. Get results similar to Botox™ with these four effective products: • Dermist Exfoliating Cleanser • Dermist M3HA • HP Pentapeptide Facelift • HP Pentapeptide Eye Gel For more information on these and other products and to place orders, call 800-951-7005 or visit www.halecosmeceuticals.com Hale Cosmeceuticals, Inc. YOUR SKIN HEALTH COMPANY Wrap up a successful summer in the spa by attending Repêchage’s 10 th International Congress.You don’t need to be a Repêcahge spa to take part in this two-day industry education event, featuring advice from some of the best in spa. Speakers at the event will be hitting on hot button issues like sleep and its impact on wellbeing, nutrition and healthy skin, spa business, and the greening of the spa. Lydia Sarfati, founder and CEO of the company, will also be speaking at the event about day spa evolution and revolution. Congress takes place August 4-5 at the Repêchage headquarters in Secaucus, New Jersey. For more information and the complete list of educators and topics, visit www.repechage.com and click on “Professional Only.” business from the best http://www.operationspa.com http://www.halecosmeceuticals.com http://www.repechage.com http://www.halecosmeceuticals.com

Table of Contents Feed for the Digital Edition of Renew Magazine - July/August 2008

Renew- July/August 2008 Contents Editor's Letter Renew Face/Body/Mind/Spirit Reflect Editor's Picks Your Business Spa Spotlight Decor Ultimate Business Boosters Role Models Secrets of the Solo Esthetician Green Science Solutions Inside Ingredients

Renew Magazine - July/August 2008

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