Renew Magazine - September/October 2008 - (Page 22)

reﬂect renew asks, “what have you done in your spa to create the best environment for your clients?” practitioners and owners share the secrets that keep clients coming back “We keep our ofﬁce and treatment rooms clean, clean, clean! No matter how beautifully decorated the ofﬁce is, if it isn’t clean, the patient will go somewhere else. We treat our patients like family. Our staff knows the patients’ names when they walk in the door, are professional, friendly and provide the best customer service.We work well together, we truly care about one another and it shows.The patients feel the love!” Rikki Kusy The Pogue Center, Scottsdale, Arizona “It all starts on the phone or in the front. If the client is not taken care of there, it could ruin the tone for the entire service. Techs are empowered to offer a discount if they need to, so clients know we want to make them happy.” Suzanne Kelley Cottonwood Salon Spa, Edmond, Oklahoma “We believe customer service is the way to give the best environment. We are passionate about our connection to our guests and our community.We have a warm lobby always ﬁlled with healthy snacks and drinks that feels more like a living room. My treatment room is decorated with mementos from my travels. Energy affects activity, so a friend and I also “fung shui’d” the room. I didn’t tell my clients, but they noticed! Many of my type-As really started taking time out and realized the power of relaxation—most even turned their Blackberries off.” Lucretia VanDyke Vitality Anti-Aging Center and Med Spa, Hickory, North Carolina “I try to incorporate all the senses. I choose music that is relaxing but not invasive, I offer cold bottled water, use candles and have aromatherapy diffusing.The bed is comfortable and warm, the lights dim and the facial gowns are soft and comfortable.” Tammy Goyes The Refuge Skin Care, Grayslake, Iliinois next time renew asks: “What do you see being a major trend in your spa in 2009?” Respond to renew@vancepublishing.com. If we select your reply for the November/December issue of renew, you’ll receive a special gift. This month, each renew reader selected to contribute to the column received the Beauty Garden by Sothys FloralWater with Angelic and Hawthorn, a gentle lotion perfect for completing make-up or mask removal. “Because we are a skin care studio, our target clients are people who want to receive treatments and education.We have separate areas for private post-treatment consultations, we pay special attention to lighting in the treatment rooms for our body waxing clients and we offer classes for our clients.” Christine Lucero York Laine Private Skin Care Studio, Las Cruces, New Mexico 22 renewprofessional.com sept/oct 2008 http://renewprofessional.com

Table of Contents Feed for the Digital Edition of Renew Magazine - September/October 2008

Renew Magazine - September/October 2008 Contents Editor's Letter Renew Face/Body/Spirit/Mind Décor Spa Spotlight Reflect Your Business Renew How-To Cards Editor's Picks Role Models The Sensory Spa Experience The Art of Listening In the Room Solutions Inside Ingredients

Renew Magazine - September/October 2008

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