Salon Today - January 2009 - (Page 66)

The Fastest-Growing Salons with Revenues of $2 million plus Rumors Salon and Spa Latham, NY www.rumorsinc.com Marri Aviza and Lisa Norgrove ’06: $2,619,000 ’07: $3,019,000 increase: 15% square feet: 2,800/1,700 (two locations) total employees: 72 full-time income-producing: 48 full-time support: 24 average cut & style: $55 best-selling retail lines: Bumble and bumble, Goldwell, Paul Mitchell most frequently used color: Goldwell, Paul Mitchell salon software: Harms/Millennium marketing budget: $121,200 education budget: $181,800 associations: Intercoiffure, NCA, PBA Sagittarius Salon and Spa Hagerstown, MD www.sagittariussalon.com Marsha Knicley-Masood and Jordon Knicley ‘06: $2,342,000 ’07: $2,361,000 increase: 1% square feet: 5,500 total employees: 40 full-time income-producing: 22 full-time support: 14 average cut & style: $40 best-selling retail lines: Aveda, Bumble and bumble most frequently used color: Aveda, Redken, Wella salon software: Harms/Millennium marketing budget: $43,300 education budget: $6,000 associations: Intercoiffure, NCA, PBA Salon 01 Carmel, IN www.salon01.com Micki and David Stirsman ’06: $2,419,000 ’07: $2,643,000 increase: 9% square feet: 9,000 total employees: 40 full-time income-producing: 24 full-time support: 10 average cut & style: $57 best-selling retail lines: Aquage, Brocato, Davines most frequently used color: Davines, Joico salon software: Harms/Millennium marketing budget: $68,500 education budget: $19,800 association: Intercoiffure “Our most successful promotion was the Sagittarius Platinum Client Packet—provided to 500 guests to thank them for their continued patronage. It included a signed letter from the CEO in a beautiful envelope and seven cards to redeem for complimentary services.” “We found that hiring a bookkeeper was the most proﬁtable business decision we made this year. Now we have better insight on a daily basis and don’t wait until the end of the month to know our proﬁt and loss.” >Marsha Knicley-Masood and Jordon Knicley of Sagittarius Salon and Spa in Hagerstown, Maryland. “We have daily huddles before the day begins where we go over the sales numbers from the previous day, celebrate our successes in prebooking and congratulate the top retailer. The huddles have deﬁnitely increased teamwork within the salon because everyone is focused on the same goals.” Salon 124 Grayson, GA www.salon124.com Brian Perdue ’06: $5,847,000 ’07: $6,294,000 increase: 8% square feet: 2,400/2,400/2,200/ 2,400/2,800 (ﬁve locations) total employees: 175 full-time income-producing: 74 full-time support: 35 average cut & style: $40 best-selling retail lines: Nioxin, Pureology, Redken most frequently used color: Redken salon software: Harms/Millennium marketing budget: $136,000 education budget: $93,000 association: AACS Salon by Debbie Hunt Valley, MD www.spainthevalley.com Debbie Nazelrod ’06: $6,351,000 ’07: $6,809,000 increase: 7% square feet: 10,600/6,400/2,000 (three locations) total employees: 206 full-time income-producing: 77 full-time support: 10 average cut & style: $52 best-selling retail lines: Aveda, Bumble and bumble, Goldwell most frequently used color: Aveda, Goldwell, Wella salon software: Harms/Millennium marketing budget: $142,300 education budget: $23,100 associations: Intercoiffure >The impressive staff of Rumors Salon and Spa in Latham, New York. “We’ve operated the Salon 124 brand for many years—10 years ago, we opened a second location where new stylists could develop their craft at a mid-level price point. The timing couldn’t have been better with the economic downturn. We now have a prototype for growing our second successful brand.” “Our signature skin care line, Eminence, has gone green. All packing boxes received are reused or recycled and packing chips are made of 100 percent biodegradable corn. The ofﬁce uses wind power credits and letterheads are printed on post-consumer recycled paper using vegetable-based inks.” 66 | January 2009 www.salontoday.com http://www.rumorsinc.com http://www.sagittariussalon.com http://www.salon01.com http://www.salon124.com http://www.spainthevalley.com http://www.salontoday.com

Table of Contents Feed for the Digital Edition of Salon Today - January 2009

Salon Today - January 2009 Contents Editor's Note Reception The 12th Annual SALON�TODAY 200: Portaits of Success Salon Today 200: $250,00 to $499,999 Salon Today 200: $500,000 to $999,999 Salon Today 200: $1 million to $1,999,999 Salon Today 200: $2 million plus Trademarks Products A Time for Change

Salon Today - January 2009

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