Salon Today - January 2009 - (Page 67)

“Bell Tower is proud to be among an elite few to introduce its own proprietary credit card. The private-label card enhances client loyalty and increased both brand awareness and business revenue. While clients reap beneﬁts such as ‘six months interestfree,’ Bell Tower garners an increase in repeat purchases per client.” —Carolyn Helms, Bell Tower Salon, Medi-Spa and Store Scott J. Salon and Spa New York, NY www.scottj.com Scott Buchanan ’06: $2,986,000 ’07: $3,446,000 increase: 15% square feet: 2,400 total employees: 50 full-time income-producing: 19 full-time support: 20 average cut & style: $65 best-selling retail line: Aveda most frequently used color: Aveda salon software: SalonBiz marketing budget: $17,000 education budget: $10,000 associations: Intercoiffure, PBA Square One Salon and Spa Centerville, OH www.squareonesalon.com Doug Henderson, Josh Stucky, Brent Johnson ’06: $1,355,000 ’07: $2,155,000 increase: 59% square feet: 3,600/4,600 (two locations) total employees: 55 full-time income-producing: 23 full-time support: 5 average cut & style: $43 best-selling retail line: Aveda most frequently used color: Aveda salon software: SalonBiz marketing budget: $18,500 education budget: $12,500 association: PBA “We give our team the same ﬁvestar service we give to our guests. By empowering our managers to have this relationship with staff, management is much more approachable and the staff feels they are cared for and someone is listening to their needs.” “The most important thing we, as business owners, can do to communicate our vision to our staff is to lead by example. I am certain that our staff understands our vision primarily because we walk the walk everyday, right beside them.” Stella Nova Six locations, headquartered in Charleston, SC www.stella-nova.com Peter and Ginger Evans ’06: $7,273,000 ’07: $8,304,000 increase: 14% square feet: 1,900/2,800/2,400/2,600/ 3,500/3,500 (six locations) total employees: 127 full-time income-producing: 92 full-time support: 28 average cut & style: $55 best-selling retail lines: Bumble and bumble, Davines, Phytologie most frequently used color: Wella salon software: SalonBiz marketing budget: $180,000 education budget: $32,000 associations: I/SPA, PBA Studio Gaven Brentwood, TN www.studiogaven.com Gaven Smith, Darek Reynolds, D’Leigh Mezzatesta, Jayson Morgan, Kimberly Lear, Jamie Sprott ’06: $2,217,000 ’07: $2,626,000 increase: 18% square feet: 9,900 total employees: 34 full-time income-producing: 20 full-time support: 3 average cut & style: $58 best-selling retail lines: Kérastase, Pureology, Redken most frequently used color: Redken salon software: Harms/Millennium marketing budget: $58,000 education budget: $3,000 >Staff of Square One Salon and Spa in Centerville, Ohio. Teddie Kossof Salon Northﬁeld, IL www.teddiekossof.com Teddie Kossof ’06: $4,125,000 ’07: $4,264,000 increase: 3% square feet: 17,000 total employees: 77 full-time income-producing: 23 full-time support: 7 average cut & style: $45 best-selling retail lines: Goldwell, “We have six locations so communication is very important. We have a monthly meeting, a monthly newsletter, bulletin boards, e-mail and cell phones, and for constant reminders, we print out notices and attach on employees’ daily schedules.” “Taking on shareholders was a great way to ensure the health and proﬁtability of our salon. Being vested in the business and therefore having an interest in its proﬁtability has led to increased policing of color waste, better inventory tracking, higher retail sales and an increase in overall salon morale.” Pureology, TIGI most frequently used color: Clairol Professional, Goldwell, Wella salon software: Harms/Millennium marketing budget: $150,000 education budget: $15,000 associations: CC, NCA, PBA “We help the environment in many ways. We requested that most of our bills be paperless. Day to day, we conserve electricity by only using lights in the areas being used. We recycle, too.” www.salontoday.com January 2009 | 67 http://www.scottj.com http://www.squareonesalon.com http://www.studiogaven.com http://www.stella-nova.com http://www.teddiekossof.com http://www.salontoday.com

Table of Contents Feed for the Digital Edition of Salon Today - January 2009

Salon Today - January 2009 Contents Editor's Note Reception The 12th Annual SALON�TODAY 200: Portaits of Success Salon Today 200: $250,00 to $499,999 Salon Today 200: $500,000 to $999,999 Salon Today 200: $1 million to $1,999,999 Salon Today 200: $2 million plus Trademarks Products A Time for Change

Salon Today - January 2009

For optimal viewing of this digital publication, please enable JavaScript and then refresh the page. If you would like to try to load the digital publication without using Flash Player detection, please click here.