Salon Today - July 2008 - (Page 32) in the While the nation’s economists battle out whether or not we’re in a recession, we’re all feeling the pinch from soaring gas costs and food prices. That includes your clients, whom you may find are stretching, or even skipping, appointments and cutting back on pampering spa services. While most salon and spa owners realize their retail area can represent an important source of salon profit, this area is too often overlooked. With roots on the creative side, too many owners and service providers worry that “selling” makes them seem too pushy or overbearing, offending valued clients. Remember though, these clients are seeking your advice, and your professional opinions can actually help them manage their budgets by preventing them from wasting money elsewhere on products that don’t address their specific needs. Armed with the right products, clients can recreate and protect their salon styles beyond appointments, resulting in a higher overall client satisfaction. And, of course, a boost your bottom line never hurts—especially now. > In an ever-tightening economy, retail sales are increasingly important to your bottom line. Salon coaches and topselling owners help ring in the sales by addressing your retail questions. By Stacey Soble 32 | July 2008 www.salontoday.com http://www.salontoday.com
Table of Contents Feed for the Digital Edition of Salon Today - July 2008 Salon Today - July 2008 Contents Editor's Note Reception Fashion Sense Roundtable FirstAdvice Spa Menu Décor Share Tactics Perfectly Polished In the Bag 25 Years of Growth Products Owner to Owner Salon Today - July 2008 Salon Today - July 2008 - Salon Today - July 2008 (Page Cover1) Salon Today - July 2008 - Salon Today - July 2008 (Page Cover2) Salon Today - July 2008 - Salon Today - July 2008 (Page 1) Salon Today - July 2008 - Salon Today - July 2008 (Page 2) Salon Today - July 2008 - Salon Today - July 2008 (Page 3) Salon Today - July 2008 - Salon Today - July 2008 (Page 4) Salon Today - July 2008 - Salon Today - July 2008 (Page 5) Salon Today - July 2008 - Contents (Page 6) Salon Today - July 2008 - Contents (Page 7) Salon Today - July 2008 - Contents (Page 8) Salon Today - July 2008 - Contents (Page 9) Salon Today - July 2008 - Contents (Page 10) Salon Today - July 2008 - Contents (Page 11) Salon Today - July 2008 - Editor's Note (Page 12) Salon Today - July 2008 - Editor's Note (Page 13) Salon Today - July 2008 - Reception (Page 14) Salon Today - July 2008 - Reception (Page 15) Salon Today - July 2008 - Reception (Page 16) Salon Today - July 2008 - Reception (Page 17) Salon Today - July 2008 - Fashion Sense (Page 18) Salon Today - July 2008 - Fashion Sense (Page 19) Salon Today - July 2008 - Roundtable (Page 20) Salon Today - July 2008 - Roundtable (Page 21) Salon Today - July 2008 - FirstAdvice (Page 22) Salon Today - July 2008 - FirstAdvice (Page 23) Salon Today - July 2008 - Spa Menu (Page 24) Salon Today - July 2008 - Spa Menu (Page 25) Salon Today - July 2008 - Décor (Page 26) Salon Today - July 2008 - Décor (Page 27) Salon Today - July 2008 - Share Tactics (Page 28) Salon Today - July 2008 - Share Tactics (Page 29) Salon Today - July 2008 - Perfectly Polished (Page 30) Salon Today - July 2008 - Perfectly Polished (Page 31) Salon Today - July 2008 - In the Bag (Page 32) Salon Today - July 2008 - In the Bag (Page 33) Salon Today - July 2008 - In the Bag (Page 34) Salon Today - July 2008 - In the Bag (Page 35) Salon Today - July 2008 - In the Bag (Page 36) Salon Today - July 2008 - In the Bag (Page 37) Salon Today - July 2008 - 25 Years of Growth (Page 38) Salon Today - July 2008 - 25 Years of Growth (Page 39) Salon Today - July 2008 - 25 Years of Growth (Page 40) Salon Today - July 2008 - 25 Years of Growth (Page 41) Salon Today - July 2008 - 25 Years of Growth (Page 42) Salon Today - July 2008 - 25 Years of Growth (Page 43) Salon Today - July 2008 - Products (Page 44) Salon Today - July 2008 - Products (Page 45) Salon Today - July 2008 - Products (Page 46) Salon Today - July 2008 - Products (Page 47) Salon Today - July 2008 - Owner to Owner (Page 48) Salon Today - July 2008 - Owner to Owner (Page Cover3) Salon Today - July 2008 - Owner to Owner (Page Cover4)
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