Salon Today - September 2008 - (Page 16)

[FASHION SENSE] PORTFOLIO Sassoon’s London Calling I Inspired by the fantasy of London’s romantic rural life created in ﬁlms from the early ’50s, the new Sassoon collection, Gilded Youth, presents a look that mixes both urban and rural. Cuts are a combination of soft graduation, rounded interior shapes and long foppish fringes. “The idea is to create a little cap of hair on top of the head and then short or long hair is left underneath— creating a ‘shape on shape’ effect,” says International Creative Director Mark Hayes. [ASK THE EXPERT] We asked Maisie Dunbar, president of Bluffa Jo Cosmetics, “How can I start my own make-up line?” Q. A. “The ﬁrst step is to decide why you want to establish a make-up line. I’ve always loved the beauty and spa industries, but my aim had always been from a wellness approach. My love for color and realization that my clients want to look and feel good served as a brewing recipe to allow me to pursue my other passion of make-up artistry. To remain aligned with the basis of my spa and clientele, I insisted that the cosmetics line be pretty, long lasting and not detrimental to the skin. I then searched for companies to partner with me to establish a mineral-based line. I did my research, gave my input on formulations and teamed up with an excellent company that brought Bluffa Jo Cosmetics to fruition. Then, decide what type of woman would you like your make-up to cater to (i.e. fashionista, classic, glamorous, combined, etc.). Finally, be ready to incur a lot of marketing expenses, setting up make-up parties and simply standing behind your product by wearing it and talking about it to absolutely everyone!” TIPS TO TOES CONSIDER STOCKING YOUR SALON with metallic charcoals and blackened-jewel tones for the upcoming fall and winter months, as they are expected to be the hottest trends in nail color this season. Essie’s new collection features ﬁery reds and dusky roses to complement fall’s bold colors. CND’s velvety gray and futuristic shades are just the right thing to balance fall’s dramatic eye make-up—especially smudged black eyes. Display them at the front desk to tempt clients as they check out, or recommend a shade to complement their new fall look! OPI recommends its shimmery, golden beige for an elegant fall and winter look. 16 | September 2008 www.salontoday.com Photo courtesy of CND. http://www.salontoday.com

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Salon Today - September 2008 Contents Editor's Note Reception Fashion Sense Spa Menu Roundtable Decor Medusa Salon Camera Ready Maximum Exposure Hollywood Connection Products Owner to Owner

Salon Today - September 2008

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