Virtuoso Life - May/June 2018 - 124

Point of View

Olga Polizzi
Deputy chairman and director
of design, Rocco Forte Hotels

FROM WHERE
I STAND
THREE PEOPLE WHO KNOW
DISCUSS: WELCOMING HOTELS.

INTERVIEWS BY MARIKA CAIN

1 24

V I RT U O S O L I F E

IT'S REALLY THE BASICS THAT YOU'VE GOT TO GET
right to begin with. You can design the same space 150 different ways, and they can be good or absolutely ghastly. If you get
the architectural space right - the heights, the doors, the enfilade - then already you feel comfortable. However much you
put in pretty curtains and sofas, if the space is badly planned,
it's never going to feel comfortable.
Downstairs can be quite creative. It's always nice to bring
a smile to people's lips. But upstairs has to look and feel very,
very clean. It mustn't feel like you've had 150 people in before.
Then you have to get the obvious things right. Simple lighting
that anyone can understand: I was in a hotel the other day
in Milan, and I just could not turn off the lighting at night. I
pushed every button, did everything. That's really annoying.
I like leaving areas free. Everyone fills every single surface
in a hotel room with pamphlets, leaflets, notices. I always just
tidy them up in a pile and put them to the side, so you've got
somewhere to put your own stuff. Hotels are always trying to
advertise something that's downstairs. I think if people want
to go out and have dinner in the city, they're not going to be
tempted by a pamphlet telling them about your restaurant.
Another thing that hotels never do right is fruit. They have a
bowl of hard, uneatable fruit. It looks nice, but I'd rather have
a bowl of one thing - cherries or strawberries or tangerines -
something you can eat easily.
Local art immediately gives you the feeling of the city
you're in. It's amazing how different the art is from Munich to
Berlin or even from Berlin to Florence. Music I'm not so keen
on all the time. I think people are frightened of quiet. Actually, it's rather nice to sit quietly now and again and not have
Muzak blasted at you.
I've still to find the perfect hotel! I think that the de Russie in
Rome is very good. I think Brown's in London at its best is very
good. My brother [Rocco Forte] really majors in service. We try
not to have anyone at our hotels who's not really charming.



Table of Contents for the Digital Edition of Virtuoso Life - May/June 2018

Virtuoso Life - May/June 2018
Contents
Editor’s Note
Contributors
The Virtuoso Life
Virtuoso Reports
Passport
Bon Voyage
Suite Talk
Inspired By
City to Go
Interview
On the Table
Style & Design
Out & About
Well Traveled
Port of Call
In My Bag
Beyond the Bed
Family-Style Italian
Bohemian Rhapsody
First Person
Point of View
Need to Know
Souvenir
Virtuoso Life - May/June 2018 - Intro
Virtuoso Life - May/June 2018 - Virtuoso Life - May/June 2018
Virtuoso Life - May/June 2018 - Cover2
Virtuoso Life - May/June 2018 - 1
Virtuoso Life - May/June 2018 - 2
Virtuoso Life - May/June 2018 - 3
Virtuoso Life - May/June 2018 - 4
Virtuoso Life - May/June 2018 - 5
Virtuoso Life - May/June 2018 - 6
Virtuoso Life - May/June 2018 - 7
Virtuoso Life - May/June 2018 - Contents
Virtuoso Life - May/June 2018 - 9
Virtuoso Life - May/June 2018 - 10
Virtuoso Life - May/June 2018 - 11
Virtuoso Life - May/June 2018 - Editor’s Note
Virtuoso Life - May/June 2018 - 13
Virtuoso Life - May/June 2018 - 14
Virtuoso Life - May/June 2018 - 15
Virtuoso Life - May/June 2018 - Contributors
Virtuoso Life - May/June 2018 - 17
Virtuoso Life - May/June 2018 - 18
Virtuoso Life - May/June 2018 - 19
Virtuoso Life - May/June 2018 - The Virtuoso Life
Virtuoso Life - May/June 2018 - 21
Virtuoso Life - May/June 2018 - Virtuoso Reports
Virtuoso Life - May/June 2018 - 23
Virtuoso Life - May/June 2018 - 24
Virtuoso Life - May/June 2018 - 25
Virtuoso Life - May/June 2018 - 26
Virtuoso Life - May/June 2018 - 27
Virtuoso Life - May/June 2018 - 28
Virtuoso Life - May/June 2018 - 29
Virtuoso Life - May/June 2018 - 30
Virtuoso Life - May/June 2018 - Passport
Virtuoso Life - May/June 2018 - 32
Virtuoso Life - May/June 2018 - 33
Virtuoso Life - May/June 2018 - 34
Virtuoso Life - May/June 2018 - 35
Virtuoso Life - May/June 2018 - 36
Virtuoso Life - May/June 2018 - 37
Virtuoso Life - May/June 2018 - 38
Virtuoso Life - May/June 2018 - 39
Virtuoso Life - May/June 2018 - 40
Virtuoso Life - May/June 2018 - 41
Virtuoso Life - May/June 2018 - 42
Virtuoso Life - May/June 2018 - 43
Virtuoso Life - May/June 2018 - Bon Voyage
Virtuoso Life - May/June 2018 - 45
Virtuoso Life - May/June 2018 - Suite Talk
Virtuoso Life - May/June 2018 - 47
Virtuoso Life - May/June 2018 - 48
Virtuoso Life - May/June 2018 - 49
Virtuoso Life - May/June 2018 - 50
Virtuoso Life - May/June 2018 - 51
Virtuoso Life - May/June 2018 - 52
Virtuoso Life - May/June 2018 - 53
Virtuoso Life - May/June 2018 - Inspired By
Virtuoso Life - May/June 2018 - 55
Virtuoso Life - May/June 2018 - 56
Virtuoso Life - May/June 2018 - 57
Virtuoso Life - May/June 2018 - City to Go
Virtuoso Life - May/June 2018 - 59
Virtuoso Life - May/June 2018 - Interview
Virtuoso Life - May/June 2018 - 61
Virtuoso Life - May/June 2018 - On the Table
Virtuoso Life - May/June 2018 - 63
Virtuoso Life - May/June 2018 - 64
Virtuoso Life - May/June 2018 - 65
Virtuoso Life - May/June 2018 - 66
Virtuoso Life - May/June 2018 - 67
Virtuoso Life - May/June 2018 - Style & Design
Virtuoso Life - May/June 2018 - 69
Virtuoso Life - May/June 2018 - 70
Virtuoso Life - May/June 2018 - 71
Virtuoso Life - May/June 2018 - 72
Virtuoso Life - May/June 2018 - 73
Virtuoso Life - May/June 2018 - Out & About
Virtuoso Life - May/June 2018 - 75
Virtuoso Life - May/June 2018 - 76
Virtuoso Life - May/June 2018 - 77
Virtuoso Life - May/June 2018 - Well Traveled
Virtuoso Life - May/June 2018 - 79
Virtuoso Life - May/June 2018 - 80
Virtuoso Life - May/June 2018 - 81
Virtuoso Life - May/June 2018 - Port of Call
Virtuoso Life - May/June 2018 - 83
Virtuoso Life - May/June 2018 - 84
Virtuoso Life - May/June 2018 - 85
Virtuoso Life - May/June 2018 - 86
Virtuoso Life - May/June 2018 - 87
Virtuoso Life - May/June 2018 - In My Bag
Virtuoso Life - May/June 2018 - 89
Virtuoso Life - May/June 2018 - 90
Virtuoso Life - May/June 2018 - Beyond the Bed
Virtuoso Life - May/June 2018 - 92
Virtuoso Life - May/June 2018 - 93
Virtuoso Life - May/June 2018 - 94
Virtuoso Life - May/June 2018 - 95
Virtuoso Life - May/June 2018 - 96
Virtuoso Life - May/June 2018 - 97
Virtuoso Life - May/June 2018 - 98
Virtuoso Life - May/June 2018 - 99
Virtuoso Life - May/June 2018 - 100
Virtuoso Life - May/June 2018 - 101
Virtuoso Life - May/June 2018 - 102
Virtuoso Life - May/June 2018 - 103
Virtuoso Life - May/June 2018 - Family-Style Italian
Virtuoso Life - May/June 2018 - 105
Virtuoso Life - May/June 2018 - 106
Virtuoso Life - May/June 2018 - 107
Virtuoso Life - May/June 2018 - 108
Virtuoso Life - May/June 2018 - 109
Virtuoso Life - May/June 2018 - 110
Virtuoso Life - May/June 2018 - 111
Virtuoso Life - May/June 2018 - Bohemian Rhapsody
Virtuoso Life - May/June 2018 - 113
Virtuoso Life - May/June 2018 - 114
Virtuoso Life - May/June 2018 - 115
Virtuoso Life - May/June 2018 - 116
Virtuoso Life - May/June 2018 - 117
Virtuoso Life - May/June 2018 - 118
Virtuoso Life - May/June 2018 - 119
Virtuoso Life - May/June 2018 - First Person
Virtuoso Life - May/June 2018 - 121
Virtuoso Life - May/June 2018 - 122
Virtuoso Life - May/June 2018 - 123
Virtuoso Life - May/June 2018 - Point of View
Virtuoso Life - May/June 2018 - 125
Virtuoso Life - May/June 2018 - Need to Know
Virtuoso Life - May/June 2018 - 127
Virtuoso Life - May/June 2018 - 128
Virtuoso Life - May/June 2018 - 129
Virtuoso Life - May/June 2018 - Souvenir
Virtuoso Life - May/June 2018 - Cover3
Virtuoso Life - May/June 2018 - Cover4
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