University Business January 2018 - 47

SPONSORED WEB SEMINAR DIGEST

SHERRY WOOSLEY, PH.D.
Director of Analytics and Research
Skyfactor

ERIC W. SCOTT
Assistant Director, Sophomore Year Experience
Central Washington University

hand that's holding it; there's a chance they may be
holding more.
So, how do we put together strategies that go beyond isolated interventions? How do we build programs in a way that prevents creating gaps or overlaps? How do we move our student success efforts
into a broader plan that organizes and coordinates our
programs and our interventions across campus?
When we created Mapworks, we focused our efforts on a holistic approach designed to meet campuses where they are. We built a platform that can intuitively coordinate planning among different people
across various departments and functional areas, all
in one system. We're protecting student privacy, but
allowing different people who interact with students
to work together, to help either an individual student
or groups of students. This holistic approach allows a
campus to understand what's happening at every level
so that they can plan interventions that work smarter,
not harder.

Given the prevalence of survey fatigue, we as a university are committed to not saturating students with
surveys. We reward and recognize student involvement in one survey of about 150 questions, which we
administer in the fall. We receive about an 85 percent
response rate from our first-year students and transfer
students-an outstanding response.
Our instructors are committed to requiring goalsetting and improvement from our students, so it's not
enough to just take the survey. Students get a four- to
six-page report that gives them their top areas to make
improvements to see the most results-things like basic study behaviors, basic class attendance behaviors,
financial need. Then they do goal-setting during their
University 101 course to discuss the steps they're going to take. It puts the burden back on the students,
and it keeps us from having to reach out to all of the
students who take Mapworks. This approach also empowers our students to make their own decisions.
My graduate students and I look at the trends and
issues that we can follow up with. That way, individual departments are not responding individually, and
they're also not requesting or collecting the information on their own. Instead, they're part of this broader
strategy.
The next step of our assessment plan is the introduction of a specific app focused on fostering student
engagement in myriad ways. It gives us the opportunity to track attendance at individual events, as well
as students' perceptions from their first three weeks,
along with the behaviors that we see. Now, students
have a space to record their experiences. We're also
looking at how to change our "Traditions Keeper" book
from paper-based into a mobile-based app through
the same technology.
Central Washington University is committed to a
holistic approach to student success. It's taking one
department and one assessment and then getting
multiple departments to work within it to combine and
coordinate our resources. And, most importantly, it's
working.

Eric Scott: Central Washington University has been using Mapworks for the last 10 years. About four years
ago, we had a wakeup call when we realized that if
we're looking at student success holistically, we have to
look not just at the first-year transition, but also longitudinally across the duration of a student's experience.
There are multiple ways that we gather data. We rely
significantly on Mapworks to gather and house data related to our efforts. We have buy-in from the entire Student Success Division, which falls under the provost.
We have a first-year seminar requirement, a first-year
live-on-campus requirement, and new student programs with an orientation and a welcome weekend requirement. We have multiple touch points where we're
going to see students throughout their first six weeks.
In particular, however, we wanted to make sure that
those multiple touch points were coordinated in order
to deliver timely and relevant messages.That coordination also includes collecting data in Mapworks so we
can intervene with students during their transition.

To watch this web seminar in its entirety, visit www.universitybusiness.com/ws111517


http://www.universitybusiness.com/ws111517

Table of Contents for the Digital Edition of University Business January 2018

University Business January 2018 - Cover1
University Business January 2018 - Cover2
University Business January 2018 - 1
University Business January 2018 - 2
University Business January 2018 - 3
University Business January 2018 - 4
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