University Business September 2016 - 35

policies, students aren't listening to that," says Darcie Folsom, director of sexual violence prevention and advocacy at Connecticut College. "Letting students know that they can be part of the solution is more effective." The Green Dot philosophy-that reducing violence requires a community approach-has been embraced by various groups on campus, such as the student engagement office, residence halls and athletic teams. The admissions office has taken on the messaging as well, offering Green Dot parent workshops, where incoming families can ask questions about sexual assault sta- tistics and learn what the campus is doing to combat the problem. Efforts like this "show that we're not shying away from the conversation," says Folsom. "Parents appreciate the fact that our college is being proactive." Whether an institution chooses Green Dot or another bystander intervention program (such as Bringing in the Bystander or One in Four), it should be grounded in scientific research and evidence-based evaluation. "What's happened with the federal mandates is that a cottage industry has developed to meet the demand," says Stapleton, adding that not all solutions are as effective as slick salesmanship make them out to be. When evaluating programming, Stapleton recommends finding out what research informs the prevention strategy and whether it has been scientifically evaluated, as well as how the target audience informed development of the program. It's also important to know that an increase in reporting rates is not necessarily a bad thing. "When we first started Green Dot, we were very clear with the administration to say our numbers are going to increase," says Folsom. "We would rather see a higher number because that means students are more comfortable coming forward." MILES TO GO: WHY ACTION IS NEEDED, AND WHAT TO DO 1 PROBLEM TRENDING 5% to 28% Rates of sexual assaults and misconduct reported to campus officials and law enforcement, according to students responding to a survey 3 2 30% Students saying they were very or extremely knowledgeable about where to get help if they or a friend are victims of sexual assault or misconduct * Most common reason for not reporting: Students thought incident was not considered serious enough (58%). * Other reasons not reported: Students were embarrassed, ashamed, felt it would be too emotionally difficult or they "did not think anything would be done about it." * About half of respondents said it was very or extremely likely the university would conduct a fair investigation of a report of sexual assault or misconduct. CALL TO ACTION Just under half: Students reporting they had witnessed a drunk person heading for a sexual encounter 77% of these students said they did not intervene 4 * To change your campus culture, empower your students to spread the message. * When rolling out a campuswide bystander intervention program, choose one that is evidence-based, and find creative ways to promote it. Source: Association of American Universities Campus Climate Survey on Sexual Assault, Spring 2015; 150,072 students at 27 institutions participated www.universitybusiness.com * Make additional assault prevention training available, and offer self-care options for anyone who needs it following a disclosure. * Lean on local groups for their expertise, services and support. September 2016 | 35 http://www.universitybusiness.com

Table of Contents for the Digital Edition of University Business September 2016

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