bake - June 2015 - 48

Adding Ice Cream
The key for any successful business to foster organic growth is

"One of our biggest problems
now is trying to limit down
the number of flavors."
Drew Allen, owner of Taylor's Bakery

taking that next right step without tripping and falling because
the step was too big. Sometimes the only way to figure this out
comes from a trial and error method, but a lot of times, a well
thought out, strategic move provides the best opportunity to

New flavors include Triple Chocolate Ganache, Mint Cookies &

successful growth.

Cream, Butter Pecan and Wedding Cake. Without getting to
into the ice cream business and remaining a bakery at its core,

One easy step for retail bakeries to take in the direction of

Taylor's continues to grow in its ice cream business. "It is a

growth is ice cream. Ice cream offers a number of avenues to

wonderful item to complement cakes," says Drew Allen, owner

initiate growth at the retail level. With a multitude of product

of Taylor's Bakery.

variations and a natural fit with existing products, bakeries can
make their own ice cream or buy it from vendors to branch out

Making it happen

start generating more revenue.

Getting started with ice cream might seem like a daunting endeavor to a shop with no experience, but with some practice and

Complementary

experimentation, it could add considerably to revenue. As with

Many bakeries incorporate home-made ice cream into their

anything new, starting off slowly and a little bit at a time is key.

menu. Nothing complements the staple products of the retail bakery like ice cream. In June of 2013, Taylor's Bakery in

It doesn't take a lot of space to make ice cream, and with the ex-

Indianapolis decided to offer its customers that product which

ception of the ice cream maker, a retail bakery already has most

they'd been craving and requesting. Taylor's started off with

of the ingredients and some of the equipment. "I could really

four basic flavors of vanilla, chocolate, strawberry and cookies

see it being a trend for bakery because you've got a lot of the

and cream. To date they've added more flavors and offer special

ingredients and you've got the space," Allen says. "Throw an ice

flavors of the month.

cream machine in and it just lets you completely diversify."

"It is a wonderful item
to complement cakes."
Drew Allen, owner of Taylor's Bakery

48 < JUN 2015 | bakemag.com


http://www.bakemag.com

bake - June 2015

Table of Contents for the Digital Edition of bake - June 2015

bake - June 2015
Editor's Note - The Human Experience
Table of Contents
News Bites - ABA seeks action to boost egg supplies
Amazon Prime Now delivers cupcakes
DecoPac acquires Bakery Crafts
My Favorite Things
Management - Understand and Teach
Legislation - Organic Goes to Vote
Ingredients - The Multifaced Almond
Equipment - Tech Trends
Tech Made Easy
Foodservice with a Twist
It’s all about connectivity
Award Winners
Enlightened Eating
Italian Pastries
Adding Ice Cream
Extreme 3D Artistry
Cafe - On the Move
Yogurt Parfaits
Products
Product Showcase
Classifieds
Ad Index
Management - BakeMag.com
Bakemark's Panaderia
CARTA DE INTRODUCCIÓN - Planee Su Verano Inteligentemente
INTRODUCTORY LETTER - Plan Your Summer Wisely
PAN Y HORNEO - Gustos Portátiles
PASTELES Y DECORACIONES - Tendencias de los Pasteles de Boda
Adaptándose a las Comunidades Locales
CENTRO DE ATENCIÓN DE PROMOCIÓN - Festivales del Verano
TENDENCIAS DEL CONSUMIDOR - Tendencias de Sabores Frutales
PERFILES - Campbell's Bakery
La Baguette de París
Dulce Vida Bakery
RECETAS DESTACADAS
PRODUCTOS DESTACADOS - Productos con mejor resultado por BakeMark
BREADS AND BAKING - Snacks on the Go
CAKES AND DECORATING - Wedding Cake Trends
Adapting to Local Neighborhoods
MERCHANDISING SPOTLIGHT - Summer Festivals
Summer Festivals - Fruit Flavor Trends
PROFILES - Campbell’s Bakery
La Baguette de Paris
Dulce Vida Bakery
FEATURED RECIPES
FEATURED PRODUCTS - Product Solutions from BakeMark
bake - June 2015 - bake - June 2015
bake - June 2015 - 2
bake - June 2015 - Editor's Note - The Human Experience
bake - June 2015 - 4
bake - June 2015 - 5
bake - June 2015 - Table of Contents
bake - June 2015 - 7
bake - June 2015 - DecoPac acquires Bakery Crafts
bake - June 2015 - 9
bake - June 2015 - My Favorite Things
bake - June 2015 - 11
bake - June 2015 - Management - Understand and Teach
bake - June 2015 - 13
bake - June 2015 - Legislation - Organic Goes to Vote
bake - June 2015 - 15
bake - June 2015 - Ingredients - The Multifaced Almond
bake - June 2015 - 17
bake - June 2015 - 18
bake - June 2015 - 19
bake - June 2015 - Equipment - Tech Trends
bake - June 2015 - 21
bake - June 2015 - Tech Made Easy
bake - June 2015 - 23
bake - June 2015 - 24
bake - June 2015 - 25
bake - June 2015 - 26
bake - June 2015 - 27
bake - June 2015 - 28
bake - June 2015 - 29
bake - June 2015 - Foodservice with a Twist
bake - June 2015 - 31
bake - June 2015 - 32
bake - June 2015 - 33
bake - June 2015 - It’s all about connectivity
bake - June 2015 - 35
bake - June 2015 - 36
bake - June 2015 - 37
bake - June 2015 - Award Winners
bake - June 2015 - 39
bake - June 2015 - 40
bake - June 2015 - 41
bake - June 2015 - Enlightened Eating
bake - June 2015 - 43
bake - June 2015 - Italian Pastries
bake - June 2015 - 45
bake - June 2015 - 46
bake - June 2015 - 47
bake - June 2015 - Adding Ice Cream
bake - June 2015 - 49
bake - June 2015 - Extreme 3D Artistry
bake - June 2015 - 51
bake - June 2015 - 52
bake - June 2015 - 53
bake - June 2015 - Cafe - On the Move
bake - June 2015 - 55
bake - June 2015 - Yogurt Parfaits
bake - June 2015 - 57
bake - June 2015 - 58
bake - June 2015 - 59
bake - June 2015 - Products
bake - June 2015 - Product Showcase
bake - June 2015 - 62
bake - June 2015 - Classifieds
bake - June 2015 - 64
bake - June 2015 - 65
bake - June 2015 - Ad Index
bake - June 2015 - Management - BakeMag.com
bake - June 2015 - 68
bake - June 2015 - 69
bake - June 2015 - 70
bake - June 2015 - Bakemark's Panaderia
bake - June 2015 - PAN2
bake - June 2015 - CARTA DE INTRODUCCIÓN - Planee Su Verano Inteligentemente
bake - June 2015 - INTRODUCTORY LETTER - Plan Your Summer Wisely
bake - June 2015 - PAN5
bake - June 2015 - PAN Y HORNEO - Gustos Portátiles
bake - June 2015 - PAN7
bake - June 2015 - PAN8
bake - June 2015 - PAN9
bake - June 2015 - PASTELES Y DECORACIONES - Tendencias de los Pasteles de Boda
bake - June 2015 - PAN11
bake - June 2015 - PAN12
bake - June 2015 - PAN13
bake - June 2015 - Adaptándose a las Comunidades Locales
bake - June 2015 - PAN15
bake - June 2015 - PAN16
bake - June 2015 - PAN17
bake - June 2015 - CENTRO DE ATENCIÓN DE PROMOCIÓN - Festivales del Verano
bake - June 2015 - TENDENCIAS DEL CONSUMIDOR - Tendencias de Sabores Frutales
bake - June 2015 - PERFILES - Campbell's Bakery
bake - June 2015 - PAN21
bake - June 2015 - PAN22
bake - June 2015 - La Baguette de París
bake - June 2015 - PAN24
bake - June 2015 - PAN25
bake - June 2015 - Dulce Vida Bakery
bake - June 2015 - PAN27
bake - June 2015 - PAN28
bake - June 2015 - PAN29
bake - June 2015 - RECETAS DESTACADAS
bake - June 2015 - PAN31
bake - June 2015 - PRODUCTOS DESTACADOS - Productos con mejor resultado por BakeMark
bake - June 2015 - PAN33
bake - June 2015 - BREADS AND BAKING - Snacks on the Go
bake - June 2015 - PAN35
bake - June 2015 - CAKES AND DECORATING - Wedding Cake Trends
bake - June 2015 - PAN37
bake - June 2015 - Adapting to Local Neighborhoods
bake - June 2015 - PAN39
bake - June 2015 - MERCHANDISING SPOTLIGHT - Summer Festivals
bake - June 2015 - Summer Festivals - Fruit Flavor Trends
bake - June 2015 - PROFILES - Campbell’s Bakery
bake - June 2015 - PAN43
bake - June 2015 - La Baguette de Paris
bake - June 2015 - PAN45
bake - June 2015 - PAN46
bake - June 2015 - Dulce Vida Bakery
bake - June 2015 - PAN48
bake - June 2015 - FEATURED RECIPES
bake - June 2015 - PAN50
bake - June 2015 - FEATURED PRODUCTS - Product Solutions from BakeMark
bake - June 2015 - PAN52
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