bake - March 2016 - 56

cafe

Express by Starbucks
Creating mobile point-of-sale positions throughout a bakery

The store will be the third of its kind in the world following

cafe can help manage wait times. That›s a solution that is lever-

the two New York locations that opened early last year on

aged at Starbucks at its growing lineup of express format stores. 

Wall Street and the Empire State Building. The 400-squarefoot store is tailored for serving customers with the efficiency

Starbucks' first express store in Canada opened Feb. 17 in

that comes with knowing what they want, quickly. Upon entry,

Toronto's Union Station. Toronto moves at a fast pace, with a

customers are greeted by a Starbucks partner (employee)

huge influx of commuters who make their way into the city

who will be able to take orders that are electronically sent to

each day. Union Station welcomes 250,000 commuters each

the barista. 

day, with hundreds disembarking trains at the same time. For
those commuters it is essential to save time and move quickly.

Moving through the space, customers see a digital menu
board displayed on four low-glare monitors. A set of menu

Most Starbucks stores are designed in layers, integrating

options tailored for the commuter includes the most popular

community gathering spaces, working environments and

products with Canadian customers. These include high-quality

immersive coffee experiences, all in one location. This new

brewed coffee, signature espresso beverages and a selection of

express store will be one of the most streamlined experiences

popular food items including breakfast sandwiches.

in the company's portfolio.
A year ago across from the New York Stock Exchange,
"Designed with the urban commuter in mind, the express store

Starbucks opened its first-ever express format store at 14

takes what is best about our cafés and refines it for faster

Wall Street. The compact 538 square-foot location focuses on

service for our on-the-go customers," says Rossann Williams,

making sure customers enjoy a fast, convenient experience.

president of Starbucks Canada. "Express stores seamlessly integrate technology and efficiency into the customer experience,

Starbucks plans to open several more express format stores in

reducing the amount of time customers need to stand in line."

North America.

56 < MAR 2016 | bakemag.com


http://www.bakemag.com

bake - March 2016

Table of Contents for the Digital Edition of bake - March 2016

bake - March 2016
Editor's Note - The Consumer Issue: Gateway to Innovation
Table of Contents
News Bites - New App for Cake Shots
Outstanding Baker Nominees
Toronto Food Hall Opens
Personality - Dominique Ansel
Management - Bakeries Can Deliver Too
Labor Front - Why Packaging Matters
Ingredients - The Growing Influence of Avocados
Equipment - Innovations for Foodservice
Time to Grow
Connected to Bread
Launching New Products
Partnering with Socially-Conscious Organizations
The Paradox of Choice
A Strange Twist of Donuts
Bakery World Cup
Sandwich Breads
Top Cake Trends for 2016
Decorating Trends
Late Night in the Loop
Giving Back to the Community
Cafe - Breakfast Sandwiches
Express by Starbucks
Products
Product Showcase
Classifieds
Ad Index
Online - BakeMag.com
Bakemark's Panaderia - March 2016
INTRODUCCIÓN - Inspiraciones de Primavera para Pasteles
INTRODUCTORY LETTER - Spring Inspirations
SABOR PARA LLEVAR - La Nueva Era de los Cuernitos
PAN Y HORNEO - Dolares por Donas
RECETAS DESTACADAS
PASTELES Y DECORACIONES - Porcion Individual
Pasteles de Primavera
PERFILES - El Rancho (Bell)
El Rancho (Gilbert)
Los Alamos
Panadeía y Pastelería San Sebastian
PRODUCTOS
BREADS AND BAKING - Cuernitos and Croissants
More Dollars for Donuts
FEATURED RECIPES
CAKES & DECORATING - Single Serve
Spring Inspirations for Cakes and Pastries
PROFILES - El Rancho (Bell)
El Rancho (Gilbert)
Los Alamos
Panadeía y Pastelería San Sebastian
FEATURED PRODUCTS
bake - March 2016 - bake - March 2016
bake - March 2016 - 2
bake - March 2016 - Editor's Note - The Consumer Issue: Gateway to Innovation
bake - March 2016 - 4
bake - March 2016 - 5
bake - March 2016 - Table of Contents
bake - March 2016 - 7
bake - March 2016 - Toronto Food Hall Opens
bake - March 2016 - 9
bake - March 2016 - Personality - Dominique Ansel
bake - March 2016 - 11
bake - March 2016 - Management - Bakeries Can Deliver Too
bake - March 2016 - 13
bake - March 2016 - Labor Front - Why Packaging Matters
bake - March 2016 - 15
bake - March 2016 - Ingredients - The Growing Influence of Avocados
bake - March 2016 - 17
bake - March 2016 - Equipment - Innovations for Foodservice
bake - March 2016 - 19
bake - March 2016 - Time to Grow
bake - March 2016 - 21
bake - March 2016 - 22
bake - March 2016 - 23
bake - March 2016 - Connected to Bread
bake - March 2016 - 25
bake - March 2016 - 26
bake - March 2016 - 27
bake - March 2016 - Launching New Products
bake - March 2016 - 29
bake - March 2016 - Partnering with Socially-Conscious Organizations
bake - March 2016 - 31
bake - March 2016 - The Paradox of Choice
bake - March 2016 - 33
bake - March 2016 - 34
bake - March 2016 - 35
bake - March 2016 - 36
bake - March 2016 - 37
bake - March 2016 - A Strange Twist of Donuts
bake - March 2016 - 39
bake - March 2016 - Bakery World Cup
bake - March 2016 - 41
bake - March 2016 - Sandwich Breads
bake - March 2016 - 43
bake - March 2016 - 44
bake - March 2016 - 45
bake - March 2016 - Top Cake Trends for 2016
bake - March 2016 - 47
bake - March 2016 - Decorating Trends
bake - March 2016 - 49
bake - March 2016 - Late Night in the Loop
bake - March 2016 - 51
bake - March 2016 - Giving Back to the Community
bake - March 2016 - 53
bake - March 2016 - Cafe - Breakfast Sandwiches
bake - March 2016 - 55
bake - March 2016 - Express by Starbucks
bake - March 2016 - 57
bake - March 2016 - Products
bake - March 2016 - 59
bake - March 2016 - Product Showcase
bake - March 2016 - Classifieds
bake - March 2016 - 62
bake - March 2016 - 63
bake - March 2016 - 64
bake - March 2016 - 65
bake - March 2016 - Ad Index
bake - March 2016 - Online - BakeMag.com
bake - March 2016 - 68
bake - March 2016 - 69
bake - March 2016 - 70
bake - March 2016 - Bakemark's Panaderia - March 2016
bake - March 2016 - PAN2
bake - March 2016 - INTRODUCCIÓN - Inspiraciones de Primavera para Pasteles
bake - March 2016 - PAN4
bake - March 2016 - PAN5
bake - March 2016 - INTRODUCTORY LETTER - Spring Inspirations
bake - March 2016 - PAN7
bake - March 2016 - SABOR PARA LLEVAR - La Nueva Era de los Cuernitos
bake - March 2016 - PAN9
bake - March 2016 - PAN Y HORNEO - Dolares por Donas
bake - March 2016 - PAN11
bake - March 2016 - RECETAS DESTACADAS
bake - March 2016 - PAN13
bake - March 2016 - PASTELES Y DECORACIONES - Porcion Individual
bake - March 2016 - PAN15
bake - March 2016 - Pasteles de Primavera
bake - March 2016 - PAN17
bake - March 2016 - PAN18
bake - March 2016 - PAN19
bake - March 2016 - PAN20
bake - March 2016 - PAN21
bake - March 2016 - PERFILES - El Rancho (Bell)
bake - March 2016 - PAN23
bake - March 2016 - PAN24
bake - March 2016 - PAN25
bake - March 2016 - El Rancho (Gilbert)
bake - March 2016 - PAN27
bake - March 2016 - Los Alamos
bake - March 2016 - PAN29
bake - March 2016 - Panadeía y Pastelería San Sebastian
bake - March 2016 - PRODUCTOS
bake - March 2016 - BREADS AND BAKING - Cuernitos and Croissants
bake - March 2016 - PAN33
bake - March 2016 - More Dollars for Donuts
bake - March 2016 - PAN35
bake - March 2016 - FEATURED RECIPES
bake - March 2016 - PAN37
bake - March 2016 - CAKES & DECORATING - Single Serve
bake - March 2016 - PAN39
bake - March 2016 - Spring Inspirations for Cakes and Pastries
bake - March 2016 - PAN41
bake - March 2016 - PAN42
bake - March 2016 - PROFILES - El Rancho (Bell)
bake - March 2016 - PAN44
bake - March 2016 - El Rancho (Gilbert)
bake - March 2016 - PAN46
bake - March 2016 - Los Alamos
bake - March 2016 - PAN48
bake - March 2016 - Panadeía y Pastelería San Sebastian
bake - March 2016 - PAN50
bake - March 2016 - FEATURED PRODUCTS
bake - March 2016 - PAN52
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