bake - July 2017 - 45

©AND.ONE - STOCK.ADOBE.COM

Tartine and Panera share ideas for
expanding the artisan bread revolution.
Tartine Manufactory will feature artisan bread baking,

and consumer trends, advances in technology and

on-site grain milling, on-site coffee roastery, freshly

technique, and the socioeconomic and cultural

made pastas, unique restaurants including pizza, and

factors that are shaping the business of bread. The

a marketplace.

program was sponsored by Puratos.

"If you have a bread-eating culture like in Germany,

The Tartine experience

you have bread with every meal," Robertson said.

For Tartine Bakery, founded in 2002 by Robertson

"They've figured it out."

and his wife, Elisabeth Prueitt, an award-winning
pastry chef, the progression from neighborhood

Also speaking at the event was Tom Gumpel, director

retail bakery to craft bread at scale began several

of bread innovation for Panera Bread, a chain of 2,100

years ago as Robertson experimented with new

bakery cafes.

techniques, always pushing the envelope to bring
bread to the forefront.

"Craft at scale. That's what we talk about at Panera,"
Gumpel said. "We have 6,000 bakers working for us.

At one point early in his career, Robertson attended

You really have to own it. We make incredible bread

culinary school because he wanted to be a chef. Yet a

in the lab, and we're trying to give it the light of day

field trip to Berkshire Mountain Bakery in Housatonic,

in our cafes. The first step is deciding what the goal is

Massachusetts, located in the heart of the Berkshires,

and going through a path of innovation."

changed his course forever.

The International Bread Symposium program,

"We could smell the sourdough as soon as we walked

titled "On The Rise: The Future of Bread," featured

into this big brick barn, and it hit me," Robertson said.

two days of discussion, touching on current industry

"I just decided this is what I need to do."

bakemag.com | JUL 2017 > 45



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bake - July 2017

Table of Contents for the Digital Edition of bake - July 2017

bake - July 2017
Editor's note - THE RETAIL BAKERY OPERATIONS ISSUE: Employees make our business
Contents
2017 Retail Bakery Operations Study
Revenue Trends - THE RISE OF specialty bakeries
Revenue Growth in 2016
Labor Trends - In search of Skilled Labor
Product Trends - The Most PROFITABLE PRODUCTS
Production Methods - Production Methods Revisited
Outlook & Opportunities - Why the future looks bright
Niche to Mainstream
Catering & Entertaining
Product Showcase
Classifieds
Ad Index
Formulation of the Month - wild blueberry corn muffins with Meyer Lemon and Thyme Curd
bake - July 2017 - bake - July 2017
bake - July 2017 - 2
bake - July 2017 - Editor's note - THE RETAIL BAKERY OPERATIONS ISSUE: Employees make our business
bake - July 2017 - 4
bake - July 2017 - Contents
bake - July 2017 - 2017 Retail Bakery Operations Study
bake - July 2017 - 7
bake - July 2017 - Revenue Trends - THE RISE OF specialty bakeries
bake - July 2017 - 9
bake - July 2017 - 10
bake - July 2017 - 11
bake - July 2017 - 12
bake - July 2017 - 13
bake - July 2017 - 14
bake - July 2017 - 15
bake - July 2017 - Revenue Growth in 2016
bake - July 2017 - 17
bake - July 2017 - 18
bake - July 2017 - 19
bake - July 2017 - 20
bake - July 2017 - 21
bake - July 2017 - Labor Trends - In search of Skilled Labor
bake - July 2017 - 23
bake - July 2017 - 24
bake - July 2017 - 25
bake - July 2017 - 26
bake - July 2017 - 27
bake - July 2017 - Product Trends - The Most PROFITABLE PRODUCTS
bake - July 2017 - 29
bake - July 2017 - 30
bake - July 2017 - 31
bake - July 2017 - 32
bake - July 2017 - 33
bake - July 2017 - Production Methods - Production Methods Revisited
bake - July 2017 - 35
bake - July 2017 - 36
bake - July 2017 - 37
bake - July 2017 - Outlook & Opportunities - Why the future looks bright
bake - July 2017 - 39
bake - July 2017 - 40
bake - July 2017 - 41
bake - July 2017 - 42
bake - July 2017 - 43
bake - July 2017 - Niche to Mainstream
bake - July 2017 - 45
bake - July 2017 - 46
bake - July 2017 - 47
bake - July 2017 - 48
bake - July 2017 - 49
bake - July 2017 - 50
bake - July 2017 - 51
bake - July 2017 - 52
bake - July 2017 - 53
bake - July 2017 - Catering & Entertaining
bake - July 2017 - 55
bake - July 2017 - 56
bake - July 2017 - 57
bake - July 2017 - 58
bake - July 2017 - 59
bake - July 2017 - Product Showcase
bake - July 2017 - 61
bake - July 2017 - Classifieds
bake - July 2017 - 63
bake - July 2017 - 64
bake - July 2017 - Ad Index
bake - July 2017 - Formulation of the Month - wild blueberry corn muffins with Meyer Lemon and Thyme Curd
bake - July 2017 - 67
bake - July 2017 - 68
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