bake - July 2017 - 6

retail bakery operations study
When it comes to the operations and proﬁtability of your

and it's the retail bakers who are the creative minds who are

retail bakery, how do you measure up? This is a question

making it happen," Hellmer says.

that is often asked by retail bakery owners seeking difficult
answers in complicated times.

The good news: Revenues and proﬁts at US retail bakeries are
steady to up - and in many cases, exceeding the proﬁt growth

To help guide the way, Bake magazine's 2017 Retail Bakery

margins of other industries during tight economic times.

Operations Study sheds light on vital topics ranging from
revenue trends to top business challenges and opportunities.

For 2016, survey participants reported 7.2 percent growth in
revenue and 2.8 percent growth in proﬁt margins.

A national online survey was conducted by Cypress Research
in February and March 2017 with retail bakery owners to iden-

Specialty bakeries did particularly well, posting increases of

tify operations-related trends and market opportunities in the

8.2 percent in revenue and 3.3 percent in proﬁt margins in

US retail baking industry. 

2016. That sector is rising quickly.

The study was comprised of a stratiﬁed random sampling of

Among those surveyed in our report, 86 percent are the

Bake magazine readers, a Sosland Publishing Co. property.  A

owner, president or chief executive officer, and 54 percent are

total of 544 retail bakery professionals participated, repre-

women - up from 49 percent in 2012, according to Hellmer.

senting full-line, specialty and intermediate wholesale bakeries.
Another notable fact is that seven out of 10 bakery owners
Marjorie Hellmer, president of Cypress Research Associates,

are age 45 to 64.

LLC describes the comprehensive, national report as an
in-depth look at the who, what and how of retail baking.

In many cases, this trend is a function of older baby boomers
either retiring early or leaving the corporate business world

"People are looking for where true innovation is coming,

to take control of their own destiny as a retail bakery owner.

POSITIVE 83%
NEUTRAL 10%
NEGATIVE 7%
CYPRESS RESEARCH
06 < JUL 2017 | bakemag.com

Positive Outlook

Business outlook for

2017

overall sample

83%

smaller bakeries

78%

<$500 mil.

larger bakeries
$500 mil.+

89%

http://www.bakemag.com

bake - July 2017

Table of Contents for the Digital Edition of bake - July 2017

bake - July 2017
Editor's note - THE RETAIL BAKERY OPERATIONS ISSUE: Employees make our business
Contents
2017 Retail Bakery Operations Study
Revenue Trends - THE RISE OF specialty bakeries
Revenue Growth in 2016
Labor Trends - In search of Skilled Labor
Product Trends - The Most PROFITABLE PRODUCTS
Production Methods - Production Methods Revisited
Outlook & Opportunities - Why the future looks bright
Niche to Mainstream
Catering & Entertaining
Product Showcase
Classifieds
Ad Index
Formulation of the Month - wild blueberry corn muffins with Meyer Lemon and Thyme Curd
bake - July 2017 - bake - July 2017
bake - July 2017 - 2
bake - July 2017 - Editor's note - THE RETAIL BAKERY OPERATIONS ISSUE: Employees make our business
bake - July 2017 - 4
bake - July 2017 - Contents
bake - July 2017 - 2017 Retail Bakery Operations Study
bake - July 2017 - 7
bake - July 2017 - Revenue Trends - THE RISE OF specialty bakeries
bake - July 2017 - 9
bake - July 2017 - 10
bake - July 2017 - 11
bake - July 2017 - 12
bake - July 2017 - 13
bake - July 2017 - 14
bake - July 2017 - 15
bake - July 2017 - Revenue Growth in 2016
bake - July 2017 - 17
bake - July 2017 - 18
bake - July 2017 - 19
bake - July 2017 - 20
bake - July 2017 - 21
bake - July 2017 - Labor Trends - In search of Skilled Labor
bake - July 2017 - 23
bake - July 2017 - 24
bake - July 2017 - 25
bake - July 2017 - 26
bake - July 2017 - 27
bake - July 2017 - Product Trends - The Most PROFITABLE PRODUCTS
bake - July 2017 - 29
bake - July 2017 - 30
bake - July 2017 - 31
bake - July 2017 - 32
bake - July 2017 - 33
bake - July 2017 - Production Methods - Production Methods Revisited
bake - July 2017 - 35
bake - July 2017 - 36
bake - July 2017 - 37
bake - July 2017 - Outlook & Opportunities - Why the future looks bright
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bake - July 2017 - 40
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bake - July 2017 - 43
bake - July 2017 - Niche to Mainstream
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bake - July 2017 - Catering & Entertaining
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bake - July 2017 - 59
bake - July 2017 - Product Showcase
bake - July 2017 - 61
bake - July 2017 - Classifieds
bake - July 2017 - 63
bake - July 2017 - 64
bake - July 2017 - Ad Index
bake - July 2017 - Formulation of the Month - wild blueberry corn muffins with Meyer Lemon and Thyme Curd
bake - July 2017 - 67
bake - July 2017 - 68
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