contents 6 8 16 42 46 50 FEATURES 20 32 36 SPECIAL SUPPLEMENT PARTY SEASON 'TIS THE TORTE SEASON SILVER ANNIVERSARY The start of September brings the beginning of party season for retail bakeries like 3 Women and an Oven. Innovative marketing strategies including monthly pop-up shops play a key role in the bakery's success. Holiday tortes present a creative product line to present new flavor combinations to your customers during the upcoming holiday season. Learn from the experts. Zingerman's Bakehouse celebrates 25 years in business with the release of its first recipe book that features appetizing products like Christmas stollen. Read about how this innovative bakery made it to the top. CAKENOMICS: THE HOLIDAY ISSUE DEPARTMENTS In our newest issue of Cakenomics, discover secrets to success from leading cake decorators across the country, including tips and techniques to prepare you for the holidays. COVER Issue No. / 8 06 Management 40 Cakes 08 New Product Success 42 Sweet Goods 10 Technical Corner 44 Breads 12 Practical Marketing 46 Pastries 16 Food Safety 48 Foodservice 18 Equipment 50 Beverages 38 Chocolate & Decorating 58 Formulation of the Month Cookies, cakes and cupcakes represent a huge draw for Kansas City suburban bakery 3 Women and an Oven, particularly during the upcoming holiday season. This successful business exceeds customer expectations with a dedication to detail and the flexibility to reach customers at special events. BUSINESS. ACCURACY. KNOWLEDGE. EXECUTION. THE HOLIDAY PLANNING ISSUE: party season 'TIS THE TORTE SEASON Holiday tortes gain popularity SILVER ANNIVERSARY Zingerman's celebrates 25 years CAKE EXTRAVAGANZAS Setting the stage for cake innovation bakemag.com | SEP 2017 > 05http://www.bakemag.com