bake - February 2018 - 12

technical corner

Endless Varieties of BREADS
Artisan baker Randy George likes to point out that when his
Danish friends are in town, he always makes sure to bake plenty
of rye bread. "They will eat a loaf of rye bread before a half day
is gone," he says, explaining the influence of culture on bread
consumption.
"In general, the American market is still waking up to whole
rye," says George, owner of Red Hen Baking Co. in Middlesex,
Vermont. "I think rye is an area that can be explored more by
creating interesting flavors with whole rye."
Founded in 1999, Red Hen Baking is opening doors for all types
of flavorful artisan breads, including ryes, throughout the state
of Vermont. On average, Red Hen bakes 2,200 loaves of bread
per day and makes 65 daily deliveries to wholesale accounts
such as local grocery stores and restaurants. Wholesale accounts for roughly 70 percent of total business.
Local grains are a priority. The bakery estimates 430,000 pounds
of local wheat go into the making of their breads every year.
"For me, first and foremost, it's the gratification that we make a
difference in farmers' lives," he says. "Of course, it has to taste
great. If local food is not excellent, we are really hindering the
local food movement. Where it sometimes gets difficult is finding something local that is distinguishable."

"We joke sometimes that we're
yeast farmers because we have
to feed our starter twice a day."
Randy George, owner of Red Hen Baking Co.

George, who owns the bakery with his wife Eliza Cain, says they
keep a half dozen starters going, including two whites and one

brown flax seeds, heirloom cornmeal, whole rye chops, whole

rye. "It's all about the process, and how I manage my starter.

sesame seeds, and golden flax seeds.

The variables I can control, I do control, and temperature is a
big one. We come up with many flavors, which is the beauty of

"We're coming up with endless varieties, and we're doing

naturally leavened bread. The sky's the limit of possibilities."

it through the process," George says. "We joke sometimes
that we're yeast farmers because we have to feed our starter

Red Hen makes two varieties of 100% whole rye, including the

twice a day. How we manage that living thing, how we feed it,

unique Sprouternickel - made with certified organic whole

changes its flavors entirely."

rye flour, sprouted organic spelt and rye berries, and organic
George says that the local grain movement continues to gain
popularity, similar to the soaring interest among consumers in
Other flavorful breads are the Crossett Hill batard, made en-

local breweries and local cheesemakers. "And we should con-

tirely with local wheat and rye, and their signature Mad River

sider ourselves fortunate that we don't have to spend the kind of

Grain, "a veritable orchestra of grains and seeds" featuring

money on expensive equipment that a brewer or cheesemaker

wheat flour, sunflower seeds, steel-cut oats, flax seed meal,

does," he adds. "We can fairly easily manage the variables."

12 < FEB 2018 | bakemag.com

JOHN UNREIN

sunflower seeds.


http://www.bakemag.com

bake - February 2018

Table of Contents for the Digital Edition of bake - February 2018

bake - February 2018
Editor's Note - THE CONSUMER ISSUE: major gains for grains
Contents
Management - Class in Session
New Product Success Stories - THE EVERYTHING CROISSANT
Technical Corner - Endless Varieties of BREADS
Practical Marketing - Waking Up BREAKFAST
Equipment Innovations - Tax Overhaul Opens Doors
Whole grains
The Vermont connection
CAKENOMICS
Planning innovation key for spring success
TIME SAVING TIPS
SUPPLY SIDE ECONOMICS
WINNING PROMOTIONS
INNOVATIVE PRODUCTS
Stone milled
Make it sustainable
Chocolate & Decorating - Sweetie Pie Collection
Cakes - Seasonal Flavors
Sweet goods - Vegan Bakery Caters to All
Breads - On the Future of Bread
Pastries - Different Takes on Baklava
Foodservice - We Love PIZZA
Beverages - Coffee to Go
Product Showcase
Classifieds
Ad Index
Formula of the Month - Chocolate Honey Walnut Prioche
bake - February 2018 - bake - February 2018
bake - February 2018 - bake - February 2018
bake - February 2018 - 2
bake - February 2018 - Editor's Note - THE CONSUMER ISSUE: major gains for grains
bake - February 2018 - 4
bake - February 2018 - 5
bake - February 2018 - Contents
bake - February 2018 - 7
bake - February 2018 - Management - Class in Session
bake - February 2018 - 9
bake - February 2018 - New Product Success Stories - THE EVERYTHING CROISSANT
bake - February 2018 - 11
bake - February 2018 - Technical Corner - Endless Varieties of BREADS
bake - February 2018 - 13
bake - February 2018 - Practical Marketing - Waking Up BREAKFAST
bake - February 2018 - 15
bake - February 2018 - Equipment Innovations - Tax Overhaul Opens Doors
bake - February 2018 - 17
bake - February 2018 - Whole grains
bake - February 2018 - 19
bake - February 2018 - 20
bake - February 2018 - 21
bake - February 2018 - 22
bake - February 2018 - 23
bake - February 2018 - The Vermont connection
bake - February 2018 - 25
bake - February 2018 - 26
bake - February 2018 - CAKENOMICS
bake - February 2018 - cake2
bake - February 2018 - Planning innovation key for spring success
bake - February 2018 - cake4
bake - February 2018 - cake5
bake - February 2018 - cake6
bake - February 2018 - cake7
bake - February 2018 - TIME SAVING TIPS
bake - February 2018 - cake9
bake - February 2018 - SUPPLY SIDE ECONOMICS
bake - February 2018 - cake11
bake - February 2018 - WINNING PROMOTIONS
bake - February 2018 - cake13
bake - February 2018 - INNOVATIVE PRODUCTS
bake - February 2018 - cake15
bake - February 2018 - cake16
bake - February 2018 - Stone milled
bake - February 2018 - 28
bake - February 2018 - 29
bake - February 2018 - 30
bake - February 2018 - 31
bake - February 2018 - Make it sustainable
bake - February 2018 - 33
bake - February 2018 - Chocolate & Decorating - Sweetie Pie Collection
bake - February 2018 - 35
bake - February 2018 - Cakes - Seasonal Flavors
bake - February 2018 - 37
bake - February 2018 - Sweet goods - Vegan Bakery Caters to All
bake - February 2018 - 39
bake - February 2018 - Breads - On the Future of Bread
bake - February 2018 - 41
bake - February 2018 - Pastries - Different Takes on Baklava
bake - February 2018 - Foodservice - We Love PIZZA
bake - February 2018 - Beverages - Coffee to Go
bake - February 2018 - Product Showcase
bake - February 2018 - 46
bake - February 2018 - Classifieds
bake - February 2018 - 48
bake - February 2018 - Ad Index
bake - February 2018 - Formula of the Month - Chocolate Honey Walnut Prioche
bake - February 2018 - 51
bake - February 2018 - 52
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