Baking&Snack - November 2012 - 24
GOLD STANDARD BAKING
Croissants travel through a tray proofer that’s located above the oven to save space in the bakery.
Blane Sutton
“A sanitor is just as important as a plant manager. A person in accounts receivable is just as important as the mixer operator. Our philosophy is, ‘We’re only as good as our weakest link.’ ”
Yianny Caparos, Gold Standard Baking
Standard’s operation was busting at the seams until it completed a $13 million investment to add a third croissant line that boosted capacity 50% earlier this year. Today, the 160,000-sq-ft bakery — which also houses a Danish production line — makes about 130 SKUs and cranks out more than 100,000 croissants an hour, or more than 10 million each week. Even more impressive, most of them are hand-bent before baking. And there’s room to grow with the new line now at 60% capacity. “How far can we go?” asked George Caparos, the company’s vice-president of sales and Yianny’s brother. “We believe we can double the business as far as what we are doing today.”
Masters of its niche
Gold Standard has come a long way since its humble beginnings. Founded in 1987, the neighborhood bakery of breads, cakes and sweet goods was purchased by East Balt, a major Chicago-based bun producer, in the 1990s. Constantin Caparos, along with his sons Yianny and George, headed the operations to build sales. In 2002, East Balt ventured in a different direction, and the Caparos family bought the bakery back and decided to focus on croissants, a hot and trendy item at that time. Shortly afterward, it purchased what would be the first of three Rademaker croissant makeup lines. “Ten years ago, there were times when we were running two days a week,” George recalled. “It wasn’t 24 hours a day.” In 2008, Arbor Private Investment Co., headquartered in Chicago, acquired Gold Standard, although the Caparos family kept a minority interest. Yianny, who left the bakery at that time to pursue personal interests, knew the market
24
/ Baking & Snack / November 2012
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Baking&Snack - November 2012
Table of Contents for the Digital Edition of Baking&Snack - November 2012
Baking&Snack - November 2012
Table of Contents
Table of Contents
Editorial - An ounce of preparation
Newsfront - Hostess to close five bakeries
Mondelez International successfully spins off
Industry unites to launch online resource
In Brief
Contest crowns best raisin breads
Snyder’s-Lance, Inventure complete distribution agreement
AACCI honors AIB’s Olewnik
Farm to Market Bread opens new bakery
News People
In Memoriam
Gold Standard Baking - Seizing Golden Opportunities
Baking for Food Service - Solutions for Institutions
Chocolate - Chocolate's Healthy Boost
Sustaining cocoa for the future
Learning from retail sales
Starch - Just Add Starch
Considering 2012 corn
Ingredient App - A Fighting Chance
R&D Perspective - The Other Dairy Choice
Innovation Q&A - Front of the Pack
Freezing Systems - A Continuous Cold Front
Keeping it clean
Icing and Glazing - Finishing Touches
Preventing icing buildup
Fleet Management - Daily Deliveries
Improving customer service
Case Study - Encouraging Entrepreneurship
International Construction Q&A - Building in Developing Nations
Industry Images - TIA takes on trends
Events
Innovations
Products & Packagaing
Patents
New on the Shelf
Marketplace
Ad Index
New Product Spotlight
Baking&Snack - November 2012 - Baking&Snack - November 2012
Baking&Snack - November 2012 - 2
Baking&Snack - November 2012 - 3
Baking&Snack - November 2012 - 4
Baking&Snack - November 2012 - 5
Baking&Snack - November 2012 - 6
Baking&Snack - November 2012 - 7
Baking&Snack - November 2012 - 8
Baking&Snack - November 2012 - Table of Contents
Baking&Snack - November 2012 - 10
Baking&Snack - November 2012 - Table of Contents
Baking&Snack - November 2012 - Editorial - An ounce of preparation
Baking&Snack - November 2012 - 13
Baking&Snack - November 2012 - Mondelez International successfully spins off
Baking&Snack - November 2012 - Contest crowns best raisin breads
Baking&Snack - November 2012 - 16
Baking&Snack - November 2012 - 17
Baking&Snack - November 2012 - Farm to Market Bread opens new bakery
Baking&Snack - November 2012 - 19
Baking&Snack - November 2012 - In Memoriam
Baking&Snack - November 2012 - 21
Baking&Snack - November 2012 - Gold Standard Baking - Seizing Golden Opportunities
Baking&Snack - November 2012 - 23
Baking&Snack - November 2012 - 24
Baking&Snack - November 2012 - 25
Baking&Snack - November 2012 - 26
Baking&Snack - November 2012 - 27
Baking&Snack - November 2012 - 28
Baking&Snack - November 2012 - 29
Baking&Snack - November 2012 - 30
Baking&Snack - November 2012 - 31
Baking&Snack - November 2012 - 32
Baking&Snack - November 2012 - Baking for Food Service - Solutions for Institutions
Baking&Snack - November 2012 - 34
Baking&Snack - November 2012 - 35
Baking&Snack - November 2012 - 36
Baking&Snack - November 2012 - 37
Baking&Snack - November 2012 - 38
Baking&Snack - November 2012 - 39
Baking&Snack - November 2012 - 40
Baking&Snack - November 2012 - 41
Baking&Snack - November 2012 - 42
Baking&Snack - November 2012 - Chocolate - Chocolate's Healthy Boost
Baking&Snack - November 2012 - Sustaining cocoa for the future
Baking&Snack - November 2012 - 45
Baking&Snack - November 2012 - 46
Baking&Snack - November 2012 - 47
Baking&Snack - November 2012 - 48
Baking&Snack - November 2012 - 49
Baking&Snack - November 2012 - 50
Baking&Snack - November 2012 - 51
Baking&Snack - November 2012 - Learning from retail sales
Baking&Snack - November 2012 - 53
Baking&Snack - November 2012 - 54
Baking&Snack - November 2012 - Starch - Just Add Starch
Baking&Snack - November 2012 - Considering 2012 corn
Baking&Snack - November 2012 - 57
Baking&Snack - November 2012 - 58
Baking&Snack - November 2012 - 59
Baking&Snack - November 2012 - 60
Baking&Snack - November 2012 - 61
Baking&Snack - November 2012 - 62
Baking&Snack - November 2012 - 63
Baking&Snack - November 2012 - 64
Baking&Snack - November 2012 - Ingredient App - A Fighting Chance
Baking&Snack - November 2012 - 66
Baking&Snack - November 2012 - R&D Perspective - The Other Dairy Choice
Baking&Snack - November 2012 - 68
Baking&Snack - November 2012 - Innovation Q&A - Front of the Pack
Baking&Snack - November 2012 - 70
Baking&Snack - November 2012 - 71
Baking&Snack - November 2012 - 72
Baking&Snack - November 2012 - Freezing Systems - A Continuous Cold Front
Baking&Snack - November 2012 - 74
Baking&Snack - November 2012 - Keeping it clean
Baking&Snack - November 2012 - 76
Baking&Snack - November 2012 - 77
Baking&Snack - November 2012 - 78
Baking&Snack - November 2012 - Icing and Glazing - Finishing Touches
Baking&Snack - November 2012 - 80
Baking&Snack - November 2012 - Preventing icing buildup
Baking&Snack - November 2012 - 82
Baking&Snack - November 2012 - 83
Baking&Snack - November 2012 - 84
Baking&Snack - November 2012 - Fleet Management - Daily Deliveries
Baking&Snack - November 2012 - Improving customer service
Baking&Snack - November 2012 - 87
Baking&Snack - November 2012 - 88
Baking&Snack - November 2012 - 89
Baking&Snack - November 2012 - Case Study - Encouraging Entrepreneurship
Baking&Snack - November 2012 - 91
Baking&Snack - November 2012 - 92
Baking&Snack - November 2012 - International Construction Q&A - Building in Developing Nations
Baking&Snack - November 2012 - 94
Baking&Snack - November 2012 - 95
Baking&Snack - November 2012 - 96
Baking&Snack - November 2012 - Industry Images - TIA takes on trends
Baking&Snack - November 2012 - 98
Baking&Snack - November 2012 - Events
Baking&Snack - November 2012 - Innovations
Baking&Snack - November 2012 - 101
Baking&Snack - November 2012 - 102
Baking&Snack - November 2012 - Products & Packagaing
Baking&Snack - November 2012 - Patents
Baking&Snack - November 2012 - New on the Shelf
Baking&Snack - November 2012 - 106
Baking&Snack - November 2012 - Marketplace
Baking&Snack - November 2012 - 108
Baking&Snack - November 2012 - 109
Baking&Snack - November 2012 - 110
Baking&Snack - November 2012 - 111
Baking&Snack - November 2012 - 112
Baking&Snack - November 2012 - Ad Index
Baking&Snack - November 2012 - New Product Spotlight
Baking&Snack - November 2012 - 115
Baking&Snack - November 2012 - 116
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