Baking & Snack - November 2015 - 27

SPECIAL REPORT
iba Recap

An Industrial
Innovation abounds at iba 2015, which
attracted more international wholesale
bakers, a boost in large equipment exhibitors
and a double-digit rise in overall attendance.
by Dan Malovany and Joanie Spencer
If it isn't broken, don't fix it. Just keep on doing what brought
prosperity to the table in the first place. That's the philosophy of
the organizers of iba for the foreseeable future.
On the last day of the event, which ran Sept. 12-17 in Munich,
Germany, Peter Becker, the retiring president of the German
Bakers' Confederation (GBC), announced iba has committed to
staying in the Bavarian capital for the next five trade shows or
until 2030.
"I think we've learned from the past that we need to be consistent on where the show is located," Mr. Becker said in an exclusive interview with Baking & Snack. Before he became president in 2000, the trade show moved around to various cities,
including Hamburg, Berlin and Düsseldorf, based on the previous presidents' preferences. For the past several shows, keeping
it in Munich around the world-famous Oktoberfest has proven
highly successful with both exhibitors and attendees.
In fact, this year's show featured 1,309 exhibitors from 57

countries housed in 12 halls throughout the fairgrounds. That's
58 more companies than three years ago. To draw a comparison
on the event's growth, Mr. Becker noted that iba attracted 900
exhibitors from 37 countries when he ascended to GBC president 15 years ago.
Meanwhile, attendance in 2015 rose to more than 77,500
visitors - or an estimated 10% above the 2013 levels. If
that's any barometer of the overall strength of the global baking industry, that could potentially spell good news for the
International Baking Industry Exposition (IBIE), which runs
Oct. 8-11, 2016, in Las Vegas.
While the proportion of German attendees at iba has been
decreasing, international attendance has been surging at a much
faster pace, according to Mr. Becker. Overall, visitors from more
than 170 nations attended the event. Part of that shift can be
attributed to the decline of craft bakeries in Europe as many
labor-intensive, family-owned operations are closing instead of
being passed on to future generations.
In many ways, iba 2015 was a much different show than in
the past. Back in the 1990s, the event reflected the GBC, which
is a craft bakers' organization. Today, Mr. Becker estimates that
about 60% of exhibitors are focused on wholesale baking while
40% target the retail bakery market. "Right now, the show rep(From left) Leo Desrosiers, Turano Baking; Robb MacKie, American Bakers Association;
Kerwin Brown, BEMA; Larry Marcucci, Alpha Baking Co.; and Les Messina of Turano Baking.

www.bakingandsnack.com / November 2015 Baking & Snack 27



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Baking & Snack - November 2015

Table of Contents for the Digital Edition of Baking & Snack - November 2015

Baking & Snack - November 2015
Table of Contents
Table of Contents
Editorial - Making the world a safer place
Newsfront - Flowers looks toward ‘organic’ growth
Drake’s hits the ‘Funny Bones’ again
Hostess CEO to highlight ASB conference
Bimbo’s Mexican brands making a US mark
Shearer’s continues its acquisition prowl
King’s Hawaiian sues Aldi over packaging
People/In Brief
High-Potential Employees - The new paradigm
BEMA-U develops leaders
iba Recap - An industrial evolution
King’s Hawaiian - The King's crowning achievement
Quick Start provides quick startup
Portion Control - Convenience collides with control
A quality one-stop shop
Shortenings - The shortening conundrum
Stability via emulsifier
Flavors - Layers and fusions
Beverages get baked
Ingredient App - Exerting self control
Flatbread Processing - Freedom in flexibility
Flatbreads meet weight goals
Tech Showcase: Trays and Racks - Unsung heroes
FSMA & Processing - Prove it!
Industry Insight - iba: a retrospective
Events
Innovations
Products & Packaging
Patents
New on the Shelf
Marketplace
Ad Index
Baking & Snack - November 2015 - Baking & Snack - November 2015
Baking & Snack - November 2015 - 2
Baking & Snack - November 2015 - 3
Baking & Snack - November 2015 - 4
Baking & Snack - November 2015 - 5
Baking & Snack - November 2015 - 6
Baking & Snack - November 2015 - 7
Baking & Snack - November 2015 - 8
Baking & Snack - November 2015 - Table of Contents
Baking & Snack - November 2015 - 10
Baking & Snack - November 2015 - Table of Contents
Baking & Snack - November 2015 - Editorial - Making the world a safer place
Baking & Snack - November 2015 - 13
Baking & Snack - November 2015 - Hostess CEO to highlight ASB conference
Baking & Snack - November 2015 - 15
Baking & Snack - November 2015 - Shearer’s continues its acquisition prowl
Baking & Snack - November 2015 - 17
Baking & Snack - November 2015 - People/In Brief
Baking & Snack - November 2015 - 19
Baking & Snack - November 2015 - 20
Baking & Snack - November 2015 - High-Potential Employees - The new paradigm
Baking & Snack - November 2015 - 22
Baking & Snack - November 2015 - BEMA-U develops leaders
Baking & Snack - November 2015 - 24
Baking & Snack - November 2015 - 25
Baking & Snack - November 2015 - 26
Baking & Snack - November 2015 - iba Recap - An industrial evolution
Baking & Snack - November 2015 - 28
Baking & Snack - November 2015 - 29
Baking & Snack - November 2015 - 30
Baking & Snack - November 2015 - 31
Baking & Snack - November 2015 - 32
Baking & Snack - November 2015 - 33
Baking & Snack - November 2015 - King’s Hawaiian - The King's crowning achievement
Baking & Snack - November 2015 - 35
Baking & Snack - November 2015 - Quick Start provides quick startup
Baking & Snack - November 2015 - 37
Baking & Snack - November 2015 - 38
Baking & Snack - November 2015 - 39
Baking & Snack - November 2015 - 40
Baking & Snack - November 2015 - 41
Baking & Snack - November 2015 - 42
Baking & Snack - November 2015 - 43
Baking & Snack - November 2015 - 44
Baking & Snack - November 2015 - 45
Baking & Snack - November 2015 - 46
Baking & Snack - November 2015 - Portion Control - Convenience collides with control
Baking & Snack - November 2015 - 48
Baking & Snack - November 2015 - 49
Baking & Snack - November 2015 - 50
Baking & Snack - November 2015 - 51
Baking & Snack - November 2015 - 52
Baking & Snack - November 2015 - A quality one-stop shop
Baking & Snack - November 2015 - 54
Baking & Snack - November 2015 - Shortenings - The shortening conundrum
Baking & Snack - November 2015 - 56
Baking & Snack - November 2015 - 57
Baking & Snack - November 2015 - 58
Baking & Snack - November 2015 - Stability via emulsifier
Baking & Snack - November 2015 - 60
Baking & Snack - November 2015 - 61
Baking & Snack - November 2015 - 62
Baking & Snack - November 2015 - Flavors - Layers and fusions
Baking & Snack - November 2015 - 64
Baking & Snack - November 2015 - 65
Baking & Snack - November 2015 - 66
Baking & Snack - November 2015 - Beverages get baked
Baking & Snack - November 2015 - 68
Baking & Snack - November 2015 - 69
Baking & Snack - November 2015 - 70
Baking & Snack - November 2015 - Ingredient App - Exerting self control
Baking & Snack - November 2015 - 72
Baking & Snack - November 2015 - Flatbread Processing - Freedom in flexibility
Baking & Snack - November 2015 - 74
Baking & Snack - November 2015 - 75
Baking & Snack - November 2015 - Flatbreads meet weight goals
Baking & Snack - November 2015 - 77
Baking & Snack - November 2015 - 78
Baking & Snack - November 2015 - 79
Baking & Snack - November 2015 - 80
Baking & Snack - November 2015 - 81
Baking & Snack - November 2015 - 82
Baking & Snack - November 2015 - 83
Baking & Snack - November 2015 - 84
Baking & Snack - November 2015 - Tech Showcase: Trays and Racks - Unsung heroes
Baking & Snack - November 2015 - 86
Baking & Snack - November 2015 - 87
Baking & Snack - November 2015 - 88
Baking & Snack - November 2015 - 89
Baking & Snack - November 2015 - 90
Baking & Snack - November 2015 - FSMA & Processing - Prove it!
Baking & Snack - November 2015 - 92
Baking & Snack - November 2015 - 93
Baking & Snack - November 2015 - 94
Baking & Snack - November 2015 - 95
Baking & Snack - November 2015 - 96
Baking & Snack - November 2015 - 97
Baking & Snack - November 2015 - 98
Baking & Snack - November 2015 - Industry Insight - iba: a retrospective
Baking & Snack - November 2015 - 100
Baking & Snack - November 2015 - 101
Baking & Snack - November 2015 - 102
Baking & Snack - November 2015 - Events
Baking & Snack - November 2015 - Innovations
Baking & Snack - November 2015 - 105
Baking & Snack - November 2015 - Products & Packaging
Baking & Snack - November 2015 - 107
Baking & Snack - November 2015 - Patents
Baking & Snack - November 2015 - New on the Shelf
Baking & Snack - November 2015 - 110
Baking & Snack - November 2015 - Marketplace
Baking & Snack - November 2015 - 112
Baking & Snack - November 2015 - 113
Baking & Snack - November 2015 - 114
Baking & Snack - November 2015 - 115
Baking & Snack - November 2015 - 116
Baking & Snack - November 2015 - 117
Baking & Snack - November 2015 - 118
Baking & Snack - November 2015 - 119
Baking & Snack - November 2015 - 120
Baking & Snack - November 2015 - Ad Index
Baking & Snack - November 2015 - 122
Baking & Snack - November 2015 - 123
Baking & Snack - November 2015 - 124
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https://digitalbs.bakingbusiness.com/sosland/bs/2003_12_01
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