Baking & Snack - February 2018 - 86

SHORT LABEL

just by cleaning up the label. Removing artificial preservatives, flavors or colors or generally unpronounceable
ingredients can have a major impact in that way. "You
can see ingredient statements before and after we clean
them up, and sometimes it's just 25% of what it used to
be after we removed all the unnecessary ingredients,"
said Nelly Margolin, director of R&D, Wenner Bakery,
Europastry, Ronkonkoma, NY.
A word to the wise, however: When reformulating for
cleaner, shorter ingredient lists, every prototype must be
tested against the original for sensory characteristics, shelf
life and processing. These three aspects are critical to determining if replacement ingredients will truly work.

Low-hanging fruit

Wenner Bakery found it
easy to remove artificial
preservatives from its bread
formulations because the
fermentation process acted
as a natural preservative.

When looking to shorten an ingredient list, there are few
good places bakers can start. "Since most R&D formulators are under pressure to produce prototypes on a tight
deadline, one of the favored approaches is to study the
formula for 'low-hanging fruit' and pick that first," Mr.
Moore explained.
These low-hanging fruits include a diverse range of
ingredients that vary depending on the product. For
example, potato chips have short ingredient lists to
begin with: potatoes, oil and salt plus any seasoning.
For these and other snack foods, the flavor or seasoning is a good place to start, as that is usually where an

Wenner Bakery

86 Baking & Snack February 2018 / www.bakingandsnack.com

"It's not uncommon for
formulas to creep off
center over time."
Toby Moore, AIB International
ingredient list gets long. "That's often where you will
find the MSG, high-fructose corn syrup or preservatives that better-for-you brands are trying to eliminate,"
Mr. Brinkman said.
Artificial preservatives are another good starting
point, thanks to the variety of natural options out there.
That worked well for Wenner Bakery, which started
cleaning up, and therefore shortening, its ingredient lists
seven years ago. "For us it was very easy to get out all the
preservatives because of the process we have here," Ms.
Margolin said. "The fermentation itself can be a really
good, natural preservative." For the rest of its formulations, the bakery's R&D team started with major things
like removing trans fat and replacing bleached flour with
unbleached; then it worked its way down until entire
formulations were cleaned and shortened.
Another good place to start is checking for unnecessary ingredients and trimming the fat, so to speak.


http://www.bakingandsnack.com

Baking & Snack - February 2018

Table of Contents for the Digital Edition of Baking & Snack - February 2018

Baking & Snack - February 2018
Contents
Contents
Editorial - What to expect in the year ahead
Newsfront - Checkoff steering committee convenes
McDonald’s supplier to increase freezer capacity
General Mills seeks solutions for hunger relief
Rademaker names new co-CEOs
Bunge acquires Minsa Corp.
Ingredion launches business for start-ups
Middleby Food Processing Group names new president
AIB International offers new online courses
Mintel predicts growth for specialty foods
In Memoriam
People/In Brief
2018 Baking Hall of Fame - FORWARD THINKING
2018 BAKING HALL OF FAME - LIVING THE DREAM
2018 BAKING HALL OF FAME - ROAD LESS TRAVELED
2018 BAKING HALL OF FAME - ONE-TWO PUNCH
Capital Spending Survey - BLUE SKIES
Wenner Bakery- HEART, HERITAGE AND SOUL
Finding the best format
Rolling out new products and more
Ethnic Influence = WELCOMING the World
Plant-Based Protein - STAKING A CLAIM
Ingredient Traceability - HAVING ALL THE ANSWERS
Short Label - SCALING BACK
Snack-Based Extrusion - Textured for INTRIGUE
Belting/Conveyors - Maintaining Perfect Order
Built for safety, sanitation and saving time
Maintenance - WHEN FAILURE IS NOT AN OPTION
Route Accounting - Fulfilling Every Expectation
Hardware goes beyond a punch of a button
Form/Fill/Seal - PROTECTING MORE THAN THE PRODUCT
INDUSTRY INSIGHT - Getting off the Ground
Meeting Preview - CULTIVATING INNOVATION
Events
Featured Innovation Center
Ingredients & Formulating
Equipment & Packaging
Patents
New on the Shelf
MARKETPLACE
AD INDEX
Baking & Snack - February 2018 - Baking & Snack - February 2018
Baking & Snack - February 2018 - Baking & Snack - February 2018
Baking & Snack - February 2018 - 2
Baking & Snack - February 2018 - 3
Baking & Snack - February 2018 - 4
Baking & Snack - February 2018 - 5
Baking & Snack - February 2018 - 6
Baking & Snack - February 2018 - 7
Baking & Snack - February 2018 - 8
Baking & Snack - February 2018 - Contents
Baking & Snack - February 2018 - 10
Baking & Snack - February 2018 - Contents
Baking & Snack - February 2018 - Editorial - What to expect in the year ahead
Baking & Snack - February 2018 - 13
Baking & Snack - February 2018 - 14
Baking & Snack - February 2018 - 15
Baking & Snack - February 2018 - General Mills seeks solutions for hunger relief
Baking & Snack - February 2018 - 17
Baking & Snack - February 2018 - Middleby Food Processing Group names new president
Baking & Snack - February 2018 - 19
Baking & Snack - February 2018 - In Memoriam
Baking & Snack - February 2018 - People/In Brief
Baking & Snack - February 2018 - 22
Baking & Snack - February 2018 - 2018 Baking Hall of Fame - FORWARD THINKING
Baking & Snack - February 2018 - 24
Baking & Snack - February 2018 - 25
Baking & Snack - February 2018 - 2018 BAKING HALL OF FAME - LIVING THE DREAM
Baking & Snack - February 2018 - 27
Baking & Snack - February 2018 - 2018 BAKING HALL OF FAME - ROAD LESS TRAVELED
Baking & Snack - February 2018 - 29
Baking & Snack - February 2018 - 2018 BAKING HALL OF FAME - ONE-TWO PUNCH
Baking & Snack - February 2018 - 31
Baking & Snack - February 2018 - 32
Baking & Snack - February 2018 - Capital Spending Survey - BLUE SKIES
Baking & Snack - February 2018 - 34
Baking & Snack - February 2018 - 35
Baking & Snack - February 2018 - 36
Baking & Snack - February 2018 - 37
Baking & Snack - February 2018 - 38
Baking & Snack - February 2018 - 39
Baking & Snack - February 2018 - Wenner Bakery- HEART, HERITAGE AND SOUL
Baking & Snack - February 2018 - 41
Baking & Snack - February 2018 - 42
Baking & Snack - February 2018 - 43
Baking & Snack - February 2018 - 44
Baking & Snack - February 2018 - 45
Baking & Snack - February 2018 - 46
Baking & Snack - February 2018 - Finding the best format
Baking & Snack - February 2018 - Rolling out new products and more
Baking & Snack - February 2018 - 49
Baking & Snack - February 2018 - 50
Baking & Snack - February 2018 - 51
Baking & Snack - February 2018 - 52
Baking & Snack - February 2018 - 53
Baking & Snack - February 2018 - 54
Baking & Snack - February 2018 - 55
Baking & Snack - February 2018 - 56
Baking & Snack - February 2018 - Ethnic Influence = WELCOMING the World
Baking & Snack - February 2018 - 58
Baking & Snack - February 2018 - 59
Baking & Snack - February 2018 - 60
Baking & Snack - February 2018 - 61
Baking & Snack - February 2018 - 62
Baking & Snack - February 2018 - 63
Baking & Snack - February 2018 - 64
Baking & Snack - February 2018 - Plant-Based Protein - STAKING A CLAIM
Baking & Snack - February 2018 - 66
Baking & Snack - February 2018 - 67
Baking & Snack - February 2018 - 68
Baking & Snack - February 2018 - 69
Baking & Snack - February 2018 - 70
Baking & Snack - February 2018 - 71
Baking & Snack - February 2018 - 72
Baking & Snack - February 2018 - 73
Baking & Snack - February 2018 - 74
Baking & Snack - February 2018 - Ingredient Traceability - HAVING ALL THE ANSWERS
Baking & Snack - February 2018 - 76
Baking & Snack - February 2018 - 77
Baking & Snack - February 2018 - 78
Baking & Snack - February 2018 - 79
Baking & Snack - February 2018 - 80
Baking & Snack - February 2018 - 81
Baking & Snack - February 2018 - 82
Baking & Snack - February 2018 - 83
Baking & Snack - February 2018 - 84
Baking & Snack - February 2018 - Short Label - SCALING BACK
Baking & Snack - February 2018 - 86
Baking & Snack - February 2018 - 87
Baking & Snack - February 2018 - 88
Baking & Snack - February 2018 - 89
Baking & Snack - February 2018 - 90
Baking & Snack - February 2018 - 91
Baking & Snack - February 2018 - 92
Baking & Snack - February 2018 - Snack-Based Extrusion - Textured for INTRIGUE
Baking & Snack - February 2018 - 94
Baking & Snack - February 2018 - 95
Baking & Snack - February 2018 - 96
Baking & Snack - February 2018 - 97
Baking & Snack - February 2018 - 98
Baking & Snack - February 2018 - 99
Baking & Snack - February 2018 - 100
Baking & Snack - February 2018 - 101
Baking & Snack - February 2018 - 102
Baking & Snack - February 2018 - Belting/Conveyors - Maintaining Perfect Order
Baking & Snack - February 2018 - 104
Baking & Snack - February 2018 - 105
Baking & Snack - February 2018 - 106
Baking & Snack - February 2018 - 107
Baking & Snack - February 2018 - Built for safety, sanitation and saving time
Baking & Snack - February 2018 - 109
Baking & Snack - February 2018 - 110
Baking & Snack - February 2018 - 111
Baking & Snack - February 2018 - 112
Baking & Snack - February 2018 - Maintenance - WHEN FAILURE IS NOT AN OPTION
Baking & Snack - February 2018 - 114
Baking & Snack - February 2018 - 115
Baking & Snack - February 2018 - 116
Baking & Snack - February 2018 - 117
Baking & Snack - February 2018 - 118
Baking & Snack - February 2018 - 119
Baking & Snack - February 2018 - 120
Baking & Snack - February 2018 - Route Accounting - Fulfilling Every Expectation
Baking & Snack - February 2018 - 122
Baking & Snack - February 2018 - 123
Baking & Snack - February 2018 - Hardware goes beyond a punch of a button
Baking & Snack - February 2018 - 125
Baking & Snack - February 2018 - 126
Baking & Snack - February 2018 - Form/Fill/Seal - PROTECTING MORE THAN THE PRODUCT
Baking & Snack - February 2018 - 128
Baking & Snack - February 2018 - 129
Baking & Snack - February 2018 - 130
Baking & Snack - February 2018 - 131
Baking & Snack - February 2018 - 132
Baking & Snack - February 2018 - INDUSTRY INSIGHT - Getting off the Ground
Baking & Snack - February 2018 - 134
Baking & Snack - February 2018 - Meeting Preview - CULTIVATING INNOVATION
Baking & Snack - February 2018 - Events
Baking & Snack - February 2018 - 137
Baking & Snack - February 2018 - Featured Innovation Center
Baking & Snack - February 2018 - 139
Baking & Snack - February 2018 - Ingredients & Formulating
Baking & Snack - February 2018 - 141
Baking & Snack - February 2018 - Equipment & Packaging
Baking & Snack - February 2018 - 143
Baking & Snack - February 2018 - 144
Baking & Snack - February 2018 - Patents
Baking & Snack - February 2018 - 146
Baking & Snack - February 2018 - 147
Baking & Snack - February 2018 - New on the Shelf
Baking & Snack - February 2018 - 149
Baking & Snack - February 2018 - MARKETPLACE
Baking & Snack - February 2018 - 151
Baking & Snack - February 2018 - 152
Baking & Snack - February 2018 - 153
Baking & Snack - February 2018 - 154
Baking & Snack - February 2018 - 155
Baking & Snack - February 2018 - 156
Baking & Snack - February 2018 - 157
Baking & Snack - February 2018 - 158
Baking & Snack - February 2018 - 159
Baking & Snack - February 2018 - 160
Baking & Snack - February 2018 - AD INDEX
Baking & Snack - February 2018 - 162
Baking & Snack - February 2018 - 163
Baking & Snack - February 2018 - 164
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https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-september-2021
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