Food Business News - June 18, 2013 - 10

Diamond Foods challenged by walnut
supply and Emerald relaunch

Continued from Page 1
impactful brand-positioning approach,
new packaging, new offerings and
a pricing architecture that is not
discounting-dependent, we are gearing
up for a relaunch this summer,” said
Brian Driscoll, president and chief
executive officer. “It is difficult to
predict the timing of Emerald change in
trajectory; however, we have now lapped
most of the significant promotional
spending and will begin cycling our s.k.u.
reduction work in November. All told,
while challenges remain, we believe the
Emerald relaunch is promising.”
The Emerald brand strategy is part of
a larger business improvement process
to revitalize the company following an
accounting scandal that led to the ouster

of its chief executive officer
and the restatement of earnings
for a period covering more than
two years. An earlier focus on
driving growth in the Emerald nuts
business through heavy promotional
spending and s.k.u. proliferation
“significantly impacted the financial
contribution of the brand,” Mr. Driscoll
said in November, when the company
revealed plans to eliminate more than
170 Emerald s.k.u.s, which represent
about 65% of the brand’s total s.k.u.s
and about 20% of the brand’s revenue.
With regards to its walnut supply,
Diamond Foods expects to continue
its contracting process with growers
through the end of July.
“We are seeing positive signs from

the grower community, but it is difficult
at this stage to determine if these
positive sentiments will translate
into an increase in supply in the short
term,” Mr. Driscoll said. “That said,
the work we have done to provide
contract terms, services and pricing
to growers that are competitive
with alternatives they may have
appears to be resonating. … As I’ve
indicated before, it will take time to
rebuild our position, but doing so
can produce attractive long-term
economic benefits to Diamond.”
Improving its supply position
would poise Diamond Foods to
develop product innovations
outside of its core culinary
line. Cost savings initiatives
have allowed the company to invest
more in research and development, but
Diamond’s “new product pipeline is not
ready for prime time yet,” Mr. Driscoll
said.
For its Kettle brand, the company
will release new varieties in August
with plans for more robust innovation
in fiscal 2014.
“We will continue to refresh the
line, which is what this flavor variety
innovation does,” Mr. Driscoll said. “And,
believe that the steps we’re taking will
begin to set the brand in the direction
we wanted to go in as we prepare for a
launch of bigger and better things in the
back half of the year.” FBN

Flavored milk to grow at double the rate of white milk
LAUSANNE, SWITZERLAND — Global
consumption of flavored milk is expected to grow at double the rate of white
milk between 2012 and 2015, according
to Tetra Pak.
Flavored milk is the second most
widely consumed liquid dairy product
after white milk, and consumption is
expected to increase at a compound annual rate of 4.1% between 2012 and 2015,
increasing to 19.2 billion liters from 17
billion liters.
Tetra Pak said developing countries
are especially driving the demand
with 7 of the world’s top 10 flavored
milk markets being developing countries. Overall, consumption is being
driven by the desire for nutritious and

10

FOODBUSINESS NEWS

®

healthy food, the “on-the-go” convenience of some of the products, consumer

desire to try new beverages and consumer desire for “indulgent” foods and
beverages.
“With white milk increasingly commoditized, flavored milk offers dairies
the opportunity to provide value not
only to consumers but to their bottom
line,” said Dennis Jonsson, president
and chief executive officer of Tetra
Pak Group. “With the right flavors,
portion sizing and formulations, flavored milk can meet a huge range of
health, nutritional and lifestyle needs.”
Flavored milk consumption is still well
below that of other beverages, but the
growth rate is expected to be more than
triple that of carbonated soft drinks from
2012 to 2015. FBN

June 18, 2013



Food Business News - June 18, 2013

Table of Contents for the Digital Edition of Food Business News - June 18, 2013

Food Business News - June 18, 2013
Diamond Foods challenged by walnut supply and Emerald relaunch
Market Insight: Mid-year commodity outlook
Fruitful ice cream options
Table of Contents
Web Contents
Editorial - Proposed SNAP cuts will be felt throughout the food sector
Flavored milk to grow at double the rate of white milk
Smucker exits bulk coffee, remains bullish on K-Cups
C.e.o. in unsolicited takeover bid for Dole
Heinz acquisition completed, new c.e.o. takes over
Mondelez to offer coffee pods compatible with rival’s system
Tyson Foods expands prepared foods portfolio with acquisition
Nielsen honors Breakthrough Innovation winners
Taco Bell taking charge of breakfast
Expanded breakfast helps lift McDonald’s May sales
McCormick & Company sees growth ahead from innovation and acquisitions
Wal-Mart doubles-down on fresh produce promise
Morningstar buy may be just the beginning for Saputo
Target delves deeper into organics
PepsiCo hires chief marketing officer
Wenner sees winner in Pirate Brands acquisition
Single-serve coffee' harbinger of things to come at TreeHouse'
Washington - Senate passes farm bill, stage set for debate over SNAP cuts
Sports Nutrition - Improved performance
Ingredient Innovations - Diverse Dynamos for Digestion
I.F.T. to convene in Chicago
New Food Products
Ingredient Market Trends - Imports from Mexico send U.S. sugar stocks to record highs
Ingredient Markets
Supplier Innovations and News
Classifieds
Marketplace
Ad Index
Food Business in the News
Food Business News - June 18, 2013 - Fruitful ice cream options
Food Business News - June 18, 2013 - 2
Food Business News - June 18, 2013 - 3
Food Business News - June 18, 2013 - Table of Contents
Food Business News - June 18, 2013 - 5
Food Business News - June 18, 2013 - Web Contents
Food Business News - June 18, 2013 - 7
Food Business News - June 18, 2013 - 8
Food Business News - June 18, 2013 - Editorial - Proposed SNAP cuts will be felt throughout the food sector
Food Business News - June 18, 2013 - Flavored milk to grow at double the rate of white milk
Food Business News - June 18, 2013 - 11
Food Business News - June 18, 2013 - Mondelez to offer coffee pods compatible with rival’s system
Food Business News - June 18, 2013 - 13
Food Business News - June 18, 2013 - 14
Food Business News - June 18, 2013 - 15
Food Business News - June 18, 2013 - Tyson Foods expands prepared foods portfolio with acquisition
Food Business News - June 18, 2013 - 17
Food Business News - June 18, 2013 - Nielsen honors Breakthrough Innovation winners
Food Business News - June 18, 2013 - 19
Food Business News - June 18, 2013 - Expanded breakfast helps lift McDonald’s May sales
Food Business News - June 18, 2013 - 21
Food Business News - June 18, 2013 - McCormick & Company sees growth ahead from innovation and acquisitions
Food Business News - June 18, 2013 - 23
Food Business News - June 18, 2013 - Wal-Mart doubles-down on fresh produce promise
Food Business News - June 18, 2013 - Morningstar buy may be just the beginning for Saputo
Food Business News - June 18, 2013 - PepsiCo hires chief marketing officer
Food Business News - June 18, 2013 - 27
Food Business News - June 18, 2013 - Wenner sees winner in Pirate Brands acquisition
Food Business News - June 18, 2013 - 29
Food Business News - June 18, 2013 - Single-serve coffee' harbinger of things to come at TreeHouse'
Food Business News - June 18, 2013 - 31
Food Business News - June 18, 2013 - Washington - Senate passes farm bill, stage set for debate over SNAP cuts
Food Business News - June 18, 2013 - 33
Food Business News - June 18, 2013 - 34
Food Business News - June 18, 2013 - 35
Food Business News - June 18, 2013 - 36
Food Business News - June 18, 2013 - Sports Nutrition - Improved performance
Food Business News - June 18, 2013 - 38
Food Business News - June 18, 2013 - 39
Food Business News - June 18, 2013 - Ingredient Innovations - Diverse Dynamos for Digestion
Food Business News - June 18, 2013 - 41
Food Business News - June 18, 2013 - 42
Food Business News - June 18, 2013 - 43
Food Business News - June 18, 2013 - 44
Food Business News - June 18, 2013 - 45
Food Business News - June 18, 2013 - 46
Food Business News - June 18, 2013 - 47
Food Business News - June 18, 2013 - 48
Food Business News - June 18, 2013 - 49
Food Business News - June 18, 2013 - I.F.T. to convene in Chicago
Food Business News - June 18, 2013 - 51
Food Business News - June 18, 2013 - 52
Food Business News - June 18, 2013 - 53
Food Business News - June 18, 2013 - 54
Food Business News - June 18, 2013 - 55
Food Business News - June 18, 2013 - New Food Products
Food Business News - June 18, 2013 - 57
Food Business News - June 18, 2013 - 58
Food Business News - June 18, 2013 - 59
Food Business News - June 18, 2013 - 60
Food Business News - June 18, 2013 - Ingredient Market Trends - Imports from Mexico send U.S. sugar stocks to record highs
Food Business News - June 18, 2013 - Ingredient Markets
Food Business News - June 18, 2013 - 63
Food Business News - June 18, 2013 - 64
Food Business News - June 18, 2013 - 65
Food Business News - June 18, 2013 - 66
Food Business News - June 18, 2013 - 67
Food Business News - June 18, 2013 - 68
Food Business News - June 18, 2013 - 69
Food Business News - June 18, 2013 - 70
Food Business News - June 18, 2013 - Supplier Innovations and News
Food Business News - June 18, 2013 - 72
Food Business News - June 18, 2013 - Classifieds
Food Business News - June 18, 2013 - 74
Food Business News - June 18, 2013 - Marketplace
Food Business News - June 18, 2013 - 76
Food Business News - June 18, 2013 - Ad Index
Food Business News - June 18, 2013 - Food Business in the News
Food Business News - June 18, 2013 - 79
Food Business News - June 18, 2013 - 80
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