Food Business News - March 22, 2016 - (Page 9)

Editorial EDITORIAL STAFF Editor-in-chief Morton I. Sosland Executive editor, markets Neil N. Sosland Editor L. Joshua Sosland Executive editor Keith Nunes Food industry faces challenges as obesity rate rises Senior editor, markets Jay S. Sjerven Managing editor Eric J. Schroeder Senior editor, markets Ron Sterk Associate editor Jeff Gelski Assistant editor, markets Laura Lloyd Senior editor, digital content Monica Watrous Internet editor Rebekah Schouten Contributing editor Donna Berry Graphic designer, market graphics, data Christina Sullivan PUBLISHING STAFF Chairman and C.E.O. Charles S. Sosland President L. Joshua Sosland President emeritus Mark Sabo Director of Publishing G. Michael Gude Associate publishers David DePaul Bruce Webster North American sales Matt O'Shea Vice-president, chief financial officer Melanie Hepperly Audience development director Don Keating Advertising manager Nora Wages Design services manager Sadowna Conarroe Associate design services manager Ryan Alcantara Circulation manager Whitney Hartman Digital systems analyst Marj Potts Manager of advertising design Becky White Director of e-Business Jon Hall Director of on-line advertising and promotions Carrie Fluegge Promotions marketing manager Jim White WE'RE EAGER TO RECEIVE YOUR FEEDBACK: E-mail or write to us at Food Business News, 4801 Main Street, Suite 650, Kansas City, Mo, 64112 March 22, 2016 KEITH NUNES ata published Feb. 23 by the Centers for population. Because diabetes is more comDisease Control and Prevention show mon among older adults, the study's finding the prevalence of obesity among adults that 33% of young adults aged 18 to 39 have aged 20 and over continues to rise. The data in- prediabetes is of particular concern, accorddicate 30.6% of U.S. adults are obese, up from ing to the researchers. 29.9% in 2014. Obesity rates climbed steadily The costs of obesity to society are dramatduring the nearly 20 years covered in the data, ic. In 2008, the C.D.C. estimated the costs for and the incidence of obesity has jumped more medical care associated with obesity and the than 50% since 1997. The data offer a stark re- chronic conditions it causes to be approximinder that should serve as a warning to food mately $147 billion. Productivity costs nationand beverage industry executives that the in- wide due to obesity-related absenteeism were dustry may be held to account through future legislative or pubThe food industry will continue to be singled lic health initiatives. The C.D.C. figures were deout as a key contributor to the problem. rived from the National Health Interview Survey, which included household interviews t b ffound d to t range between b t $3 38 billion billi ($79 per $3.38 conducted between January and S September 2015. Within the scope of the survey, obesity obese individual) and $6.38 billion ($132 per is defined as a body mass index of 30 kg/m2 individual). As the incidence of obesity has or more. The measure published by the C.D.C. risen since 2008, it must be acknowledged that was based on self-reported height and weight. the costs today are much higher. For both genders combined, the prevalence A number of factors contribute to the onset of obesity was highest among adults aged of obesity, including diet, physical inactivity 40-59, followed by adults 60 and over. Adults and personal responsibility, but the food inbetween the ages of 20 and 39 had the lowest dustry will continue to be singled out as a key prevalence of obesity. contributor to the problem. As a result, numerThe effects of obesity on individuals and ous local, state and federal initiatives are unsociety are dramatic. Individual health con- der consideration. sequences may range from the onset of high The America Beverage Association has blood pressure, high cholesterol, type 2 dia- been at the forefront of defending the category betes, coronary heart disease, osteoarthritis, against proposed taxes to be levied on sugary sleep apnea and many others. beverages. Such legislative initiatives are beA startling study published March 10 by re- ing debated in California, Illinois and the city searchers at the University of California Los of Philadelphia. Angeles found that nearly half of California On March 1 the Canadian Senate issued a adults have either prediabetes, a precursor to report calling for lawmakers to assess the optype 2 diabetes, or what the researchers called tions for the taxation of sugar-sweetened and undiagnosed diabetes. artificially-sweetened beverages. In addition, Conducted by the UCLA Center for Health lawmakers were tasked with evaluating ways Policy Research and commissioned by the Cali- to increase the affordability of healthy foods, fornia Center for Public Health Advocacy, the including the introduction of subsidies and the study analyzed findings from the National Health removal or reduction of existing taxes. and Nutrition Examination Survey together with Food and beverage companies have done a the California Health Interview Survey and eval- good job of offering consumers choices ranguated data from over 40,000 respondents. ing from healthy to indulgent. Yet the rising The study estimates 13 million adults in rate of obesity suggests the problem is not California, or 46%, have prediabetes or undi- lessening. The erosion of public health and agnosed diabetes, while another 2.5 million the costs associated with it will continue to adults, or 9%, already have been diagnosed prompt lawmakers to seek remedies, and the with diabetes. Combined, the two groups rep- food industry, unfortunately, is directly in the resent 15.5 million people - 55% of the state's path of change. FBN D FOODBUSINESS NEWS ® 9

Table of Contents for the Digital Edition of Food Business News - March 22, 2016

Food Business News - March 22, 2016
Chipotle continues to struggle
G.M.O. labeling: Back to the drawing board?
Dairy Business News - Picking the right fruits, nuts and seeds
Table of Contents
Web Contents
Editorial - Food industry faces challenges as obesity rate rises
General Mills invests in organic cottage cheese maker
Natural Products Expo West - When big companies buy small brands
Alexia Foods homes in on hot potato trends
What’s popping at Angie’s Boomchickapop
Four trends driving growth in organic
Kraft Heinz impressing investors
Wal-Mart revamping fresh food strategy
Target focused on the fundamentals of fresh
Science, safety and seaweed
Market Insight - Wheat, corn, soybeans: Which one will lead?
Flavor Trends - Beyond sriracha
Ingredient Innovations - Reducing the ‘ates’ in meat applications
New Food Products
Ingredient Market Trends - Millers forecast soft red winter wheat crop at 362 million bus
Ingredient Markets
Supplier Innovations and News
Ad Index
Food Business in the News

Food Business News - March 22, 2016