Food Business News - August 22, 2017 - 40
by the glass
eople looking to add more fiber to
their diets may find answers in a
glass. Soluble fiber is appearing in
beverages such as juices, meal-replacement beverages and even cold brew coffee.
The International Food Information
Council Foundation's 2017 Food & Health
Survey found 87% of respondents said
they consider fiber to be healthy. Internal
research for London-based Tate & Lyle,
P.L.C. conducted by Qualtrics showed
60% of Americans are looking to consume more fiber.
"However, many consumers claim
that they are not eating more fiber
because there are not enough products
with fiber available on the market," said
Michael Segal, health and wellness platform director for Tate & Lyle and based
in Hoff man Estates, Ill. "These fi ndings
pose a real opportunity for manufacturers to introduce more fiber-fortified
products to market, and we're working
to provide them with more options to
deliver on consumer demand."
Soluble fiber is being added to functional beverages such as juices, smoothies, and nutritional and performance
drinks, he said.
"Not only do they offer a variety of
nutritional benefits such as promoting
digestive health, satiety and healthy
blood cholesterol levels, they also align
with growing consumer demand for convenience and portability," Mr. Segal said.
He said formulators, when adding
fiber, may consider the "five Cs": consumer
sentiment, digestive comfort, clean labels,
health-benefit claims and cost-in-use.
Food Business News
Consumer sentiment pertains to
taste, color and texture. Fibers should
come from natural sources and be well
tolerated for digestive comfort. A health
benefit claim may be one that relates oat
beta-glucan and healthy blood cholesterol, Mr. Segal said.
"Finally cost-in-use becomes a factor
in relation to process stability," he said.
"If manufacturers choose a fiber with
exceptional stability, they won't have
to overcompensate for fiber loss during
process or storage. This may result in a
more attractive cost-in-use."
Tate & Lyle offers Promitor soluble
corn fiber, which is well-tolerated at up
to 65 grams per day, for use in beverages. The company's PromOat beta
glucan, a soluble fiber from non-bioengineered Swedish oats, also may be
used in beverages.
Fibersol, a corn-based soluble fiber,
may be used in health-focused beverages,
particularly juices and meal-replacement beverages, said Shawn Sprankle,
a research scientist for Archer Daniels
Midland Co., Chicago. ADM/Matsutani,
L.L.C., a joint venture between ADM, Matsutani Chemical Industry Co., Ltd. and
Matsutani America, Inc., offers Fibersol.
A prototype spiced cold brew coffee
with Fibersol contained 6 grams of fiber
along with 10 grams of protein at the Institute of Food Technologists' annual meeting
and food exposition in Las Vegas in June.
"This is a great example of how
plant-based soluble fibers such as Fibersol can help beverage makers increase
fiber content without fiber's usual
Soluble forms of fiber may work
in juices or in trend items like
cold brew coffee
Fiber levels could increase in cold brew coffee.
drawbacks because Fibersol is well-tolerated," Mr. Sprankle said.
Each gram of Fibersol is 90% fiber
and contains 0.02 grams of sugar and 1.6
calories, said Doris Dougherty, Fibersol
technical service representative for ADM.
A small amount of Fibersol has been
shown to help improve body and mouthfeel as well as sweetness linger, she said.
"Viscosity is also important for
beverage applications because it has the
potential to impact formulation or require
process adjustments," Ms. Dougherty said.
"As low viscosity, soluble fiber, Fibersol is
easy to incorporate and requires minimal
formulation and process adjustments."
Inulin, a soluble fiber sourced from
chicory root, is another avenue for fiber inclusion in beverages. Branded ingredients
include Frutafit from Sensus, Orafti from
Beneo and Oliggo-Fiber from Cargill.
"Because it doesn't affect the taste or
texture of the final product, beverage manufacturers may incorporate chicory root
fiber into a wide array of products," said
Pam Stauffer, global marketing programs
manager for Minneapolis-based Cargill.
Studies have shown that 5 grams of
chicory root fiber per day may help feed
beneficial probiotic bacteria in the gut,
she said. Chicory root fiber enhances the
growth of Lactobacillus a nd Bifidobacterium species. FBN
August 22, 2017