IBIE, special edition & show preview -- 2013 - (Page 133)
D.-Felderzeugnisse’s Bio Inside Pizza
introduced a range of pizzas made
with fresh organic ingredients to the
European market.
Consumers in France and Germany
spearheaded Europe’s growing interest
in frozen organic pizza.
economic climate has shifted focus onto value for money options,
and this traditionally chilled-dominated pizza market has become
increasingly influenced by frozen
formats in recent years.
Promoting the benefits of organic products can help alleviate any concerns consumers may
have about the quality of frozen
foods in such markets. Although
the health benefits of organic produce may have been questioned in
recent years, the purity associated
with the claim is still a strong selling point. Organic products can
provide both comfort and trust to
consumers exposed to numerous
product recalls and reports of contaminated foods and questionable
additives.
In a market such as the UK,
where the frozen food industry
as a whole has had a tough time
against the dominance of chilled
prepared foods, organic claims in
pizza could provide a real point
of difference and a reason to buy.
Organic pizza brands, positioned
on a natural platform in particular, can make better use of the
frozen food industry’s argument
that frozen is better than fresh in
terms of nutritional content. The
“locked-in freshness” positioning
of the ingredients in a frozen organic pizza could be a persuasive
sell to consumers used to fresh indicators on chilled pizzas.
For more information on the
PMQ Pizza Village as well as the
six
pizza-related
educational
seminars slated for the show, visit
www.ibie2013.org.
•
Visit us at booth 8607.
Your needs – Our Solutions
RONDO offers a wide range of solutions. From artisanal to industrial production:
Our machines and lines produce high-quality baked products. Our extensive range
offers you the benefits. Our solutions meet your needs. www.rondo-online.com
RONDO Inc., 51 Joseph Street, Moonachie, N.J. 07074/USA, Tel. +1 201 229 97 00, info@us.rondo-online.com
RONDO Inc., Moonachie, N.J. 07074/USA, Phone +1 201 229 97 00, info@us.rondo-online.com
For more information, see Page 146
IBIE 2013 / SPECIAL EDITION / 133
http://www.ibie2013.org
http://www.rondo-online.com
Table of Contents for the Digital Edition of IBIE, special edition & show preview -- 2013
IBIE, special edition & show preview -- 2013
Table of Contents
IBIE Perspective - Amid challenges, opportunities persist
State of the Industry - Dizzying changes among baking’s leaders
A changing of the guard
Making Baking History - Progress on Parade
Capital Spending Survey - Making the safe bet
Survey reaches wide sample
IBIE Tech - Going Mobile
ABA Perspectives - Big changes since IBIE 2010
ABA: On the Front Lines
Keep on track with FTRAC
Let's Keep on Truckin'
An Ounce of Prevention
BEMA Initiatives - Collaborative Solutions
Critical Issue: FSMA - Predict & Prevent
Court orders FDA to step up its efforts
Food Safety: ANSI/ASB/Z50.2
Equipment Advances - Clean and Simple
Formulating R&D - Brave New World
Intel about ingredient trends
Critical Issue: Commodity Prices - Long and Winding Road
Ingredients: Creating Simple Labels - Simple Options
Critical Issue: Sodium Reduction - How Low Can You Go?
Ingredients: Ancient Grains - What's Old is New Again
New Product Trends: Baked Foods - Change Afoot
New Product Trends: Snacks - Reinventing Snack Time
Special Section: Bake
The Next Cupcake?
Ingredient Transparency
Food trucks on the move
New Tech Tools
IBIE 2013: A World of Possibilities
Ready to Launch
Pizza Popularity
Revel in Vegas
2013 Exhibitor List
Ad Index
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