inStorebuyer - October 2011 - (Page 8)

front linenews HEADLINES IN BAKERY & DELI & RETAIL New Stop & Shop Features Deli Kiosks The Stop & Shop Supermarket Company LLC announced plans to open on Sept. 30 its third Cranston, R.I., location. The new store, located at 275 Warwick Ave., will employ 150 associates with full-service departments including meat, seafood, deli, bakery and floral. To c e l e b r a t e t h e g r a n d opening, Stop & Shop offered special promotions and savings for customers Sep. 30 through Oct. 22: Brands Patrol – Stop & Shop is giving $10,000 worth of prizes through its Stop & Shop Brands Patrol! Customers that purchase Nature’s Promise and Stop & Shop brand products could win up to $50 in Stop & Shop gift cards. Make the Swap – The first 500 customers opening weekend to trade in a competitor’s loyalty card for a Shop & Stop Card will receive a $5 Stop & Shop gift card. Passport Program – Customers and kids can travel and tour designated areas of the store, sample food and collect stamps along the way. Visit five areas and adults will receive a free reusable bag (while supplies last), and kids can receive a treat at the bakery. The new store in Cranston offers a variety of innovative solutions and deals to make shopping easier and affordable. Features include “Order It!” deli kiosks where shoppers may pre-order deli items, along with prepared foods, cheese departments and a wide selection of natural and organics. Kroger Commits to Breast Cancer Awareness The Kroger Co.’s family of stores, in partnership with key suppliers, has committed $3 million in donations for local breast cancer initiatives across the country to support National Breast Cancer Awareness month in October. Kroger’s campaign features a store-wide sales promotion of popular items, many of which will feature exclusive, specially marked pink packaging. The company’s annual Giving Hope a Hand campaign kicked off in stores on Sunday, Sept. 25 and features 53 Kroger associates who are breast cancer survivors on marketing materials and custom packages of national and Kroger brand products. These women share their survivor stories on the packaging of select items sold exclusively in Kroger’s family of stores. Melissa “Missy” Veeder, who works in retail merchandising for Ralphs Division in Southern California, is featured this year on packages of Kraft shredded cheese. She is grateful for the network of support she found while battling breast cancer, and now reaches out to other women to offer that same kind of friendship and help. Veeder’s inspirational story and others can also be found at www.sharingcourage.com, an interactive website dedicated to raising breast cancer awareness. “We are honored that so many of our courageous associates are willing to share their experiences as breast cancer survivors,” said David B. Dillon, Kroger’s chairman and chief executive officer. “Their inspirational stories educate and encourage others to better care for each other and their own health.” At the end of this year, Kroger will have donated more than $18 million to support breast cancer research. | 8 | inStorebuyer | October 2011 | http://www.sharingcourage.com

Table of Contents for the Digital Edition of inStorebuyer - October 2011

inStorebuyer - October 2011
editor’s note - How to Energize Your Instore
Contents
New Stop & Shop Features Deli Kiosks
Kroger Commits to Breast Cancer Awareness
Dawn Busy Bakery - Brownie Trends
Dawn Busy Bakery - Brownie Facts
BJ’s Wholesale Opens in Massachusetts
More Mediterranean on Menus
Stratas Foods names Daniels VP of R&D
Price Chopper Launches Shops4U
Dawn 360 - The Donut Opportunity
Sam’s Club Reinvents Brands
Sobeys to Supply Target Canada
Hy-Vee Helps Launch Healthiest State Initiative
FMI Joins Family Day Campaign
Hispanic Trends
Signature Sandwiches
Yeast Donuts on the Rise
Deli Meats Decrease Overall Contribution
Energize & Engage
Trading for Dollars
Meat Slicers Offer Innovative Opportunities
Shoppers Prioritize Portion Control
"Raw" Milk
Product Trends
Product Showcase
Ad Index
Secret Mission

inStorebuyer - October 2011