inStorebuyer - July 2012 - (Page 3)

editor’snote JUL 12 | VOL 8 | ISSUE 6 INSIGHT FOR BUSINESS ON THE RISE EDITORIAL STAFF John Unrein | Editor Joanie Spencer | Managing Editor Bob Sims | Staff Writer Timmy Trabon | Online Editor Lauren Allen | Designer SALES STAFF Troy Ashby Associate Publisher/Sales Lily O’Kane Classified Sales Representative PUBLISHING STAFF Charles S. Sosland Chairman L. Joshua Sosland Vice-chairman Mark Sabo President & Publishing Director John Sonderegger Publisher Melanie Hepperly Vice-President & Chief Financial Officer Don Keating Audience Development Director Sadowna Conarroe Design Services Manager Steve Piatt Classified Designer Dana Holt Manager of Directories & Databases Carrie Fluegge Director of On-line Advertising & Promotions Jon Hall Director of e-Business Nora Wages Advertising Manager Sharon Alexander Advertising Materials Coordinator Marj Potts Digital Systems Analyst Becky White Manager of Advertising Design Judy Arnone Circulation Manager Taré Torres Promotions Manager The Future Looks Bright Anyone touring the IDDBA exhibit hall could not help but observe a wide array of innovative solutions for the instore bakery and deli business, in the form of new products never seen before, and perfectly matched for today’s consumer demand. A new breed of products for instore deli and bakery are being rolled out to satisfy consumers’ growing appetite for distinctive items that offer any number of benefits, including health and unique flavors. Still, one of the top three reasons why consumers don’t shop the instore deli is that a more convenient counterpart is available in the regular aisle, according to new IDDBA research. A similar obstacle stands in the way of growth for the instore bakery business. Deli and bakery shoppers crave more convenience and value options. The recent economic dowturn has created a new level of expectations among consumers, who expect their neighborhood supermarket to deliver both style and substance. So when will the economic recovery take full flight? More than half of IDDBA attendees surveyed in a June 12 presentation by futurist Jim Carroll said they believed that an economic recovery is still six months to two years away — the No. 1 answer in Carroll’s informal poll. Yet Carroll cautioned attendees to refrain from letting such opinions stand in the way of your own innovation. “World-class innovators are relentless despite uncertainty,” he says. “What happens when you get in the mindset that an economic recovery is still far off is you tend to become aggressively indecisive.” John Unrein junrein@sosland.com INSTORE BUYER (ISSN 1554-348x) Volume 8, issue 6 is published 10 times a year, Feb, Mar, Apr, May, Jul, Aug, Sep, Oct and Dec by Sosland Publishing Co., 4800 Main Street, Suite 100, Kansas City, MO 64112. Canada Post International Publications Mail (Canada Distribution) Sales Agreement Number 40015261. Send returns (Canada) to Pitney Bowes International, P Box 25542, London, ON, N6C 6B2. .O. Printed in the USA. Periodicals postage paid at Kansas City, MO and additional mailing offices. POSTMASTER: Send address changes to INSTORE BUYER, PO Box 324, Congers, NY 10920-0324. © Sosland Publishing Co. All rights reserved. Reproduction of the whole or any part of the contents without written permission is prohibited. INSTORE BUYER assumes no responsibility for the validity of claims in items reported. Sosland Publishing Co. is a division of Sosland Companies. Inc. SUBSCRIBER Services ADDRESS. TELEPHONE, FAX, E-MAIL Editorial and sales offices are located at 4800 Main St., Suite 100, Kansas City, Mo. 64112. Phone: (816) 756-1000. The switchboard is open between 8 a.m. and 5 p.m. Central Standard Time, Monday through Friday. Our main fax number is (816) 756-0494; advertising sales can be reached by fax at (816) 756-2618. Our e-mail address is bakingbuyer@sosland.com. This number is available for corresponding with any BB department. SUBSCRIPTIONS, ADDRESS CHANGES InStore Buyer is distributed free of charge to qualified readers with managerial responsibilities in in-store, foodservice, retail, specialty wholesale and distribution businesses. For non-qualified readers, U.S. subscriptions are accepted at $60 per year. Other foreign subscriptions (from outside the territory of the U.S. and its possessions) are accepted at $80 per year. For subscription information or address changes, call the Circulation Department at (816) 756-1000. BACK ISSUES Single copies are $15 and are available from the Circulation Department. Special issue prices vary. REPRINTS, PHOTOCOPY PERMISSION Requests for reprints of articles should be sent to reprints@sosland.com or call (816) 756-1000. InStore Buyer is copyrighted; reproduction of the whole or any part of the contents without written permission is prohibited. Photocopy permission for academic purposes may be obtained from the editor. LETTERS TO THE EDITOR Comments and opinions by our readers are welcome. Please send letters to the editor to our mail address, by fax or e-mail. DIRECTORIES Special directories and buyer’s guides are published annually for the baking, grain and milling industries. For details and prices of these publications, call the Circulation Department at (816) 756-1000. A FFILIATED P UBLICATIONS 4800 Main Street, Suite 100, Kansas City, Mo. 64112 Phone: (816) 756-1000 · Fax: (816) 756-0494 E-mail: bakingbuyer@sosland.com | inStorebuyer | July 2012 | 3 |

Table of Contents for the Digital Edition of inStorebuyer - July 2012

inStorebuyer - July 2012
Editor's Note - The Future Looks Bright
Table of Contents
Front Line News - Eckrich Partners with Famed Petty 43 at Kentucky Speedway
Front Line News - Films Debut at Whole Foods Market’s Film Festival
Front Line News - Smart Balance Completes Purchase of Udi’s
Front Line News - Mollie Stone’s Named Outstanding Specialty Retailer
12 Tips to Hiring a Good Manager
Innovation Lights The Way
Cake Boss-inspired Cakes from Dawn
2012 IDDBA Speaker Recap
Sprouting Wings
Tasty, Healthy and Convenient
Product Trends
Easy, Innovative and Artisan
Ergonomic Equipment Steals the Show
Product Showcase
Marketplace Network
Ad Index

inStorebuyer - July 2012