Milling & Baking News - August 25, 2009 - 4

Contents 

August 25, 2009 Vol. 88, No. 13

NEWS FEATURE

 NEWS Comment

Story on Page 1

Domestic wheat
flour use continues
holding steady

Simple solutions to
'Mission Impossible'
K. Dun Gifford embraces
straightforward approach to
change eating behaviors

9

I.B.C. adds more calcium,
vitamin D to Wonder Classic

Interstate Bakeries Corp. reformulates Wonder
Classic and Wonder Classic Sandwich bread to
include 30% of the recommended daily intake
of calcium. The products also are a good source
of vitamin D.

10
Sustainability
surveys
Story on Page 26

DEPARTMENTS
7 Editorial
9 Business
12 Industry Activities
14 Data
26 Regulatory Affairs
27 Financial Results
31 Ingredient Week Trends
40 Supplier Innovations
46 Archive

Sugar prices stabilize
at higher level

Domestic bulk refined sugar prices hold at a
higher level set the week before. The American
Sugar Alliance states its supply case in an
advertisement.

12

Research shows cereal, popcorn
contain polyphenols

Snack foods such as popcorn and breakfast
cereal contain larger amounts of healthful
antioxidants called polyphenols than previously
thought, according to a university study.

18

U.S.D.A. raises 2010 wheat
carryover forecast

The U.S. Department of Agriculture projects the
2010 wheat carryover at 743 million bus, up 5%
from a projection made in July and up 11% from
the 2009 carryover.

28

Sara Lee Fresh Bakery
income falls 45%

Fiscal year operating income within the North
American Fresh Bakery unit of Sara Lee drops
to $33 million following a $31 million charge in
the second quarter. Net sales rise 9% to $2,200
million.

A close look at the data relating to wheat
flour disappearance in the first six months
of 2009 shows continuation of the pattern
of recent years when little change, up or
down, occurs. Remembering that domestic
use in 2008 was within one percentage
point of the prior year, it seems particularly
telling that estimated use in the first half of
2009 came within the same narrow range
of the prior year. This stability might be the
envy of other industries in these difficult
times, but for grain-based foods it is not
totally positive. As population rises, steady
domestic use translates into a downtrend
in per capita consumption.
The estimate that domestic use in
January-June matched the same 2008
period reflects wheat flour production
in the half-year, at 202,690,000 cwts,
down by 1.2 million from the preceding
year. This decrease in output was totally
accounted for by wheat flour exports in
January-June lagging 2008 by 1 million
cwts and exports of products decreasing
to make up for the balance of the output
cut. A small durum semolina output gain
for the year's first half doesn't make the
data more favorable.
Financial reports for the first half of 2009,
issued in recent weeks by publicly traded
companies in grain-based foods, would
affirm these slight changes in unit volume.
Even while acknowledging that stability
has a positive aspect in these harsh times
for consumers and for food manufacturers,
industry executives know the advantages
of operating in a market that is growing
rather than one that is barely steady. MBN

COMPANIES IN THIS ISSUE
Archer Daniels Midland Co.............................30
Benny's Bagels ...............................................10
Bob's Red Mill ................................................22
Bunge Ltd.........................................................9
Cargill ............................................................29
Flowers Foods, Inc. ...........................................1
FONA International ........................................40
Foxtail Foods ....................................................9
4 / August 25, 2009 Milling & Baking News

General Mills, Inc. ..........................................22
Interstate Bakeries Corp. ..................................9
J.M. Smucker Co. ..............................................1
Kraft Foods Inc. ..............................................29
Lallemand ......................................................40
Lancaster Colony Corp. ....................................8
McKee Foods Corp..........................................10
Nestle USA .......................................................9

Ralcorp Holdings, Inc........................................9
Royal Ahold ......................................................8
Sara Lee Corp. ..........................................10, 28
TIC Gums .......................................................40
Tootie Pie Co., Inc...........................................10
Topos Mondial Corp. ......................................40
Wausau Paper Specialty Products ..................40

bakingbusiness.com / world-grain.com
http://www.bakingbusiness.com http://www.world-grain.com
Milling & Baking News - August 25, 2009

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