Milling & Baking News - July 23, 2013 - 31

People



Erica Olson elected chairman
at Wheat Foods Council
RIDGWAY, COLO. — Erica Olson, a marketing specialist with the North Dakota Wheat Commission, has been
elected chairman of the Wheat Foods Council for 2013-14.
Ms. Olson, who was W.F.C. vice-chair in 2012-13, has been
with the North Dakota Wheat Commission since 2006. There
she is responsible for handling promotion activities for foreign
buyers, including making arrangements for trade teams and
gathering and disseminating to customers and growers relevant data, market analysis and marketing information. Ms.
Olson was raised on a family farm near Mohall about 45 miles
north of Minot, just south of the Canadian border. She has
bachelor’s and master’s degrees in agricultural economics.
“Erica will be a great leader for the Wheat Foods Council,
and her strong marketing background will be an important
asset in the coming year,” said Judi Adams, president of the
W.F.C. “The Council will be continuing our focus on the
dietitian community, while also expanding to incorporate
extension agents and consumer affairs representatives in
our public relations outreach.”
Elected vice-chairman of the W.F.C. was Cindy Falk, a nutrition educator for the Kansas Wheat Commission. Ms. Falk
has extensive experience with the W.F.C., having served as a
board member since 1993 and as chairman in 2002-03.
New to the executive board in 2012-13 is Don Brown,
vice-president of sales, ConAgra Mills. He was elected
secretary/treasurer of the W.F.C. Mr. Brown has been with
ConAgra since 1982. He began his career in the grain industry as a grain merchant for Coast Trading Company at the
Minneapolis Grain Exchange.
Elected immediate past chair of the W.F.C. was Brent
Robertson. Mr. Robertson raises wheat and corn on multiple farms in Nebraska. He is a member of the Nebraska
Wheat Growers Association. MBN

AB Mauri hires development
manager for tortillas
CHESTERFIELD, MO. — Michael Tamayo has joined AB
Mauri North America as senior business development
manager — tortillas. He will lead the company’s tortilla
sales and innovation strategy and foster relationships with
new tortilla customers.
Mr. Tamayo has more than 30 years of experience in the
baking industry, starting in high school when his family established La Tortilla Factory in Santa Rosa, Calif. He worked
there until 2008. In 2009, Mr. Tamayo and his wife opened
Sonoma Latina Grill, a
Mexican restaurant in
Novata, Calif., that focused on natural and
organic
ingredients.
Most recently he was a bakery consultant and the director of
R.&D. for Mi Rancho Tortilla Factory in San Leandro, Calif.
“Tamayo is a natural fit for this position having worked on all
sides of the tortilla business,” said Gregory Strauss, vice-president of sales and business development for Chesterfield-based
AB Mauri North America, a supplier of yeast and bakery ingredient products. “He’s developed new formulas, worked closely
with some of the largest branded restaurants in the U.S., and
knows what it takes to run a bakery successfully.” MBN
bakingbusiness.com / world-grain.com

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Milling & Baking News July 23, 2013 / 31

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Milling & Baking News - July 23, 2013

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