Meat&Poultry - February 2011 - 70

The Annual Sausage Report

Going gourmet
Hot dog, sausages go premium by adding Angus beef to the equation
BY LARRY AYLWARD
meatpoultry@sosland.com

he iconic hot dog, criticized by some for containing “mystery meat,” has received a major image upgrade – thanks to Angus beef. The number of meat products containing Angus beef has taken off the past few years. Meat companies, capitalizing on consumers’ positive perceptions of Angus as a high-quality

T

“Right now, consumers are embracing…products made with Angus beef.”
protein, are now introducing Angus beef products in categories that more shoppers can afford, like hot dogs. According to AC Nielson, the hot dog category nearly doubled its Angus offerings from June 2009 through 2010.

“Years ago, people didn’t believe frankfurters were considered a quality product, and that they were made with pieces and parts,” says Brett Erickson, director of value-added products for Certified Angus Beef, a brand owned by the American Angus Association. Eventually, hot dogs began incorporating beef, chicken and turkey. An all-beef hot dog was considered as the highest-quality offering. Not any more. “Angus is the next level,” Erickson says, noting he wouldn’t be surprised to see a Kobe beef frankfurter take the hot dog to even a higher level someday. Consumers want to feel good about the foods they purchase, regardless of the price point, Erickson says. Angus beef makes them feel that way.

Usinger original
Certified Angus Beef has had a hot dog in the marketplace for about 15 years. The branded beef program collaborated with specialty manufacturer Usinger’s Famous Sausage in Milwaukee to create the product, which is manufactured to the same specifications as Usinger’s original frankfurter. It contains fresh garlic and no binders, and is smoked over an open fi re in a two-story brick oven. “I will argue it was the fi rst Angus frank in the marketplace,” Erickson says. Usinger’s has made sausage for more than 125 years. The Certified Angus Beef brand is 32 years old. “Usinger’s truly understands the gourmet side of this business, and we

70 • Meat&Poultry • February 2011 • www.MeatPoultry.com

(Photo courtesy of Certified Angus Beef LLC)



Meat&Poultry - February 2011

Table of Contents for the Digital Edition of Meat&Poultry - February 2011

Meat&Poultry - February 2011
Commentary - Weighty menu considerations
Business Notes - Flav’s Fried Chicken opens in Iowa
Business Notes - Bob Evans Farms names new CFO
Business Notes - Wendy’s/Arby’s Group considers selling Arby’s
Business Notes - NCBA sets 2011 policy priorities
Business Notes - Smithfi eld executives warn of higher prices
Business Notes - McDonald’s income up in 2010
Business Notes - ‘Temple Grandin’ actress wins Golden Globe, Screen Actors award
Business Notes - Former Swift & Co. CEO joins Kraft
Regulatory - Digging in on nutrition labeling
Washington - New FDA law means end to status quo
The Annual Sausage Report - Processing I.Q.
The Annual Sausage Report - Sausage smart in Seattle
The Annual Sausage Report - Precision stuffi ng
Processor Profi le - The real deal
Sanitation Tips - Earth-friendly sanitation
Sanitation Tips - Going 'green'
Consejos Sanitarios - Eligiendo el verde
Maintenance Tips - Training the horse to drink
Lean Tips - Simple solutions save money
Small Business Matters - Small processors’ outlook: Partly cloudy
Packaging Solutions - Packaging sustainability
The Annual Sausage Report - Going gourmet
Food Ingredient Solutions - Clean and (not so) simple
From the Corral - Reconnecting with the public
Names in the News
New Product Showcase
Advertisers
The Insider
Over Herd
AMI Preview -- Focusing on Innovation
Meat&Poultry - February 2011 - Business Notes - Bob Evans Farms names new CFO
Meat&Poultry - February 2011 - 2
Meat&Poultry - February 2011 - 3
Meat&Poultry - February 2011 - 4
Meat&Poultry - February 2011 - 5
Meat&Poultry - February 2011 - 6
Meat&Poultry - February 2011 - 7
Meat&Poultry - February 2011 - Commentary - Weighty menu considerations
Meat&Poultry - February 2011 - 9
Meat&Poultry - February 2011 - Business Notes - Wendy’s/Arby’s Group considers selling Arby’s
Meat&Poultry - February 2011 - 11
Meat&Poultry - February 2011 - Business Notes - Smithfi eld executives warn of higher prices
Meat&Poultry - February 2011 - 13
Meat&Poultry - February 2011 - Business Notes - McDonald’s income up in 2010
Meat&Poultry - February 2011 - 15
Meat&Poultry - February 2011 - Business Notes - Former Swift & Co. CEO joins Kraft
Meat&Poultry - February 2011 - Regulatory - Digging in on nutrition labeling
Meat&Poultry - February 2011 - 18
Meat&Poultry - February 2011 - 19
Meat&Poultry - February 2011 - Washington - New FDA law means end to status quo
Meat&Poultry - February 2011 - 21
Meat&Poultry - February 2011 - The Annual Sausage Report - Processing I.Q.
Meat&Poultry - February 2011 - 23
Meat&Poultry - February 2011 - 24
Meat&Poultry - February 2011 - 25
Meat&Poultry - February 2011 - 26
Meat&Poultry - February 2011 - 27
Meat&Poultry - February 2011 - 28
Meat&Poultry - February 2011 - 29
Meat&Poultry - February 2011 - The Annual Sausage Report - Sausage smart in Seattle
Meat&Poultry - February 2011 - 31
Meat&Poultry - February 2011 - 32
Meat&Poultry - February 2011 - 33
Meat&Poultry - February 2011 - 34
Meat&Poultry - February 2011 - 35
Meat&Poultry - February 2011 - The Annual Sausage Report - Precision stuffi ng
Meat&Poultry - February 2011 - 37
Meat&Poultry - February 2011 - 38
Meat&Poultry - February 2011 - 39
Meat&Poultry - February 2011 - 40
Meat&Poultry - February 2011 - 41
Meat&Poultry - February 2011 - 42
Meat&Poultry - February 2011 - 43
Meat&Poultry - February 2011 - Processor Profi le - The real deal
Meat&Poultry - February 2011 - 45
Meat&Poultry - February 2011 - 46
Meat&Poultry - February 2011 - 47
Meat&Poultry - February 2011 - 48
Meat&Poultry - February 2011 - 49
Meat&Poultry - February 2011 - Sanitation Tips - Earth-friendly sanitation
Meat&Poultry - February 2011 - 51
Meat&Poultry - February 2011 - Sanitation Tips - Going 'green'
Meat&Poultry - February 2011 - Consejos Sanitarios - Eligiendo el verde
Meat&Poultry - February 2011 - Maintenance Tips - Training the horse to drink
Meat&Poultry - February 2011 - 55
Meat&Poultry - February 2011 - 56
Meat&Poultry - February 2011 - Lean Tips - Simple solutions save money
Meat&Poultry - February 2011 - 58
Meat&Poultry - February 2011 - 59
Meat&Poultry - February 2011 - Small Business Matters - Small processors’ outlook: Partly cloudy
Meat&Poultry - February 2011 - 61
Meat&Poultry - February 2011 - 62
Meat&Poultry - February 2011 - 63
Meat&Poultry - February 2011 - 64
Meat&Poultry - February 2011 - 65
Meat&Poultry - February 2011 - Packaging Solutions - Packaging sustainability
Meat&Poultry - February 2011 - 67
Meat&Poultry - February 2011 - 68
Meat&Poultry - February 2011 - 69
Meat&Poultry - February 2011 - The Annual Sausage Report - Going gourmet
Meat&Poultry - February 2011 - 71
Meat&Poultry - February 2011 - 72
Meat&Poultry - February 2011 - 73
Meat&Poultry - February 2011 - 74
Meat&Poultry - February 2011 - 75
Meat&Poultry - February 2011 - Food Ingredient Solutions - Clean and (not so) simple
Meat&Poultry - February 2011 - 77
Meat&Poultry - February 2011 - 78
Meat&Poultry - February 2011 - 79
Meat&Poultry - February 2011 - 80
Meat&Poultry - February 2011 - 81
Meat&Poultry - February 2011 - From the Corral - Reconnecting with the public
Meat&Poultry - February 2011 - Names in the News
Meat&Poultry - February 2011 - New Product Showcase
Meat&Poultry - February 2011 - 85
Meat&Poultry - February 2011 - 86
Meat&Poultry - February 2011 - 87
Meat&Poultry - February 2011 - 88
Meat&Poultry - February 2011 - 89
Meat&Poultry - February 2011 - 90
Meat&Poultry - February 2011 - 91
Meat&Poultry - February 2011 - 92
Meat&Poultry - February 2011 - Advertisers
Meat&Poultry - February 2011 - Over Herd
Meat&Poultry - February 2011 - 95
Meat&Poultry - February 2011 - 96
Meat&Poultry - February 2011 - AMI Preview -- Focusing on Innovation
Meat&Poultry - February 2011 - AMI2
Meat&Poultry - February 2011 - AMI3
Meat&Poultry - February 2011 - AMI4
Meat&Poultry - February 2011 - AMI5
Meat&Poultry - February 2011 - AMI6
Meat&Poultry - February 2011 - AMI7
Meat&Poultry - February 2011 - AMI8
Meat&Poultry - February 2011 - AMI9
Meat&Poultry - February 2011 - AMI10
Meat&Poultry - February 2011 - AMI11
Meat&Poultry - February 2011 - AMI12
Meat&Poultry - February 2011 - AMI13
Meat&Poultry - February 2011 - AMI14
Meat&Poultry - February 2011 - AMI15
Meat&Poultry - February 2011 - AMI16
Meat&Poultry - February 2011 - AMI17
Meat&Poultry - February 2011 - AMI18
Meat&Poultry - February 2011 - AMI19
Meat&Poultry - February 2011 - AMI20
Meat&Poultry - February 2011 - AMI21
Meat&Poultry - February 2011 - AMI22
Meat&Poultry - February 2011 - AMI23
Meat&Poultry - February 2011 - AMI24
Meat&Poultry - February 2011 - AMI25
Meat&Poultry - February 2011 - AMI26
Meat&Poultry - February 2011 - AMI27
Meat&Poultry - February 2011 - AMI28
Meat&Poultry - February 2011 - AMI29
Meat&Poultry - February 2011 - AMI30
Meat&Poultry - February 2011 - AMI31
Meat&Poultry - February 2011 - AMI32
Meat&Poultry - February 2011 - AMI33
Meat&Poultry - February 2011 - AMI34
Meat&Poultry - February 2011 - AMI35
Meat&Poultry - February 2011 - AMI36
Meat&Poultry - February 2011 - AMI37
Meat&Poultry - February 2011 - AMI38
Meat&Poultry - February 2011 - AMI39
Meat&Poultry - February 2011 - AMI40
Meat&Poultry - February 2011 - AMI41
Meat&Poultry - February 2011 - AMI42
Meat&Poultry - February 2011 - AMI43
Meat&Poultry - February 2011 - AMI44
Meat&Poultry - February 2011 - AMI45
Meat&Poultry - February 2011 - AMI46
Meat&Poultry - February 2011 - AMI47
Meat&Poultry - February 2011 - AMI48
Meat&Poultry - February 2011 - AMI49
Meat&Poultry - February 2011 - AMI50
Meat&Poultry - February 2011 - AMI51
Meat&Poultry - February 2011 - AMI52
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