Meat&Poultry - February 2011 - 72

ANGUS UPGRADE

Usinger’s Certified Angus Beef frank has been well received; retailers realize it’s a premium product.
really wanted to have a product we were proud of – a product that represented our premium position in the marketplace,” Erickson says.

Certified Angus Beef’s image got a huge lift in 2002 when it was named the official branded beef supplier for the 2002 Winter Olympics. Usinger’s Certified Angus Beef Frankfurters were served to the athletes during the games. “That’s when you started to see an opportunity for franks to be more than just your everyday hot dogs,” Erickson says. Marketers of Sara Lee’s Ball Park brand capitalized on that opportunity a few years ago when it launched its Angus Beef Franks. Amy Grabow, Ball Park’s marketing director, says the brand has received positive feedback from consumers. “After we launched the brand in the spring of 2008, we followed that launch with Ball Park Angus Beef Bun Size Franks and Ball Park Angus Beef Lower Fat Full Taste Franks in the spring of 2009,” she says.

“Angus Beef had always been a popular choice when it came to steaks and burgers, so the Ball Park brand decided to offer consumers the opportunity to enjoy that great quality and flavor in a hot dog,” Grabow says. The Angus craze has recently extended into the sausage category. Last October, Nathan’s all-beef and pork/beef loop sausage was launched as “now made with Angus beef” by Specialty Foods Group under license from Nathan’s Famous Systems. Nathan’s loop sausage made with Angus beef is available in two varieties: beef smoked sausage, made with 100 percent Angus beef; and beef and pork polska kielbasa, the beef portion of which is Angus. Ken Schissler, general manager of Nathan’s, says “[Angus] seems to be the hot button. Our loop sausage wasn’t doing well. We decided to put

(Photo courtesy of Certified Angus Beef LLC / Usinger’s Famous Sausage)

72 • Meat&Poultry • February 2011 • www.MeatPoultry.com



Meat&Poultry - February 2011

Table of Contents for the Digital Edition of Meat&Poultry - February 2011

Meat&Poultry - February 2011
Commentary - Weighty menu considerations
Business Notes - Flav’s Fried Chicken opens in Iowa
Business Notes - Bob Evans Farms names new CFO
Business Notes - Wendy’s/Arby’s Group considers selling Arby’s
Business Notes - NCBA sets 2011 policy priorities
Business Notes - Smithfi eld executives warn of higher prices
Business Notes - McDonald’s income up in 2010
Business Notes - ‘Temple Grandin’ actress wins Golden Globe, Screen Actors award
Business Notes - Former Swift & Co. CEO joins Kraft
Regulatory - Digging in on nutrition labeling
Washington - New FDA law means end to status quo
The Annual Sausage Report - Processing I.Q.
The Annual Sausage Report - Sausage smart in Seattle
The Annual Sausage Report - Precision stuffi ng
Processor Profi le - The real deal
Sanitation Tips - Earth-friendly sanitation
Sanitation Tips - Going 'green'
Consejos Sanitarios - Eligiendo el verde
Maintenance Tips - Training the horse to drink
Lean Tips - Simple solutions save money
Small Business Matters - Small processors’ outlook: Partly cloudy
Packaging Solutions - Packaging sustainability
The Annual Sausage Report - Going gourmet
Food Ingredient Solutions - Clean and (not so) simple
From the Corral - Reconnecting with the public
Names in the News
New Product Showcase
Advertisers
The Insider
Over Herd
AMI Preview -- Focusing on Innovation
Meat&Poultry - February 2011 - Business Notes - Bob Evans Farms names new CFO
Meat&Poultry - February 2011 - 2
Meat&Poultry - February 2011 - 3
Meat&Poultry - February 2011 - 4
Meat&Poultry - February 2011 - 5
Meat&Poultry - February 2011 - 6
Meat&Poultry - February 2011 - 7
Meat&Poultry - February 2011 - Commentary - Weighty menu considerations
Meat&Poultry - February 2011 - 9
Meat&Poultry - February 2011 - Business Notes - Wendy’s/Arby’s Group considers selling Arby’s
Meat&Poultry - February 2011 - 11
Meat&Poultry - February 2011 - Business Notes - Smithfi eld executives warn of higher prices
Meat&Poultry - February 2011 - 13
Meat&Poultry - February 2011 - Business Notes - McDonald’s income up in 2010
Meat&Poultry - February 2011 - 15
Meat&Poultry - February 2011 - Business Notes - Former Swift & Co. CEO joins Kraft
Meat&Poultry - February 2011 - Regulatory - Digging in on nutrition labeling
Meat&Poultry - February 2011 - 18
Meat&Poultry - February 2011 - 19
Meat&Poultry - February 2011 - Washington - New FDA law means end to status quo
Meat&Poultry - February 2011 - 21
Meat&Poultry - February 2011 - The Annual Sausage Report - Processing I.Q.
Meat&Poultry - February 2011 - 23
Meat&Poultry - February 2011 - 24
Meat&Poultry - February 2011 - 25
Meat&Poultry - February 2011 - 26
Meat&Poultry - February 2011 - 27
Meat&Poultry - February 2011 - 28
Meat&Poultry - February 2011 - 29
Meat&Poultry - February 2011 - The Annual Sausage Report - Sausage smart in Seattle
Meat&Poultry - February 2011 - 31
Meat&Poultry - February 2011 - 32
Meat&Poultry - February 2011 - 33
Meat&Poultry - February 2011 - 34
Meat&Poultry - February 2011 - 35
Meat&Poultry - February 2011 - The Annual Sausage Report - Precision stuffi ng
Meat&Poultry - February 2011 - 37
Meat&Poultry - February 2011 - 38
Meat&Poultry - February 2011 - 39
Meat&Poultry - February 2011 - 40
Meat&Poultry - February 2011 - 41
Meat&Poultry - February 2011 - 42
Meat&Poultry - February 2011 - 43
Meat&Poultry - February 2011 - Processor Profi le - The real deal
Meat&Poultry - February 2011 - 45
Meat&Poultry - February 2011 - 46
Meat&Poultry - February 2011 - 47
Meat&Poultry - February 2011 - 48
Meat&Poultry - February 2011 - 49
Meat&Poultry - February 2011 - Sanitation Tips - Earth-friendly sanitation
Meat&Poultry - February 2011 - 51
Meat&Poultry - February 2011 - Sanitation Tips - Going 'green'
Meat&Poultry - February 2011 - Consejos Sanitarios - Eligiendo el verde
Meat&Poultry - February 2011 - Maintenance Tips - Training the horse to drink
Meat&Poultry - February 2011 - 55
Meat&Poultry - February 2011 - 56
Meat&Poultry - February 2011 - Lean Tips - Simple solutions save money
Meat&Poultry - February 2011 - 58
Meat&Poultry - February 2011 - 59
Meat&Poultry - February 2011 - Small Business Matters - Small processors’ outlook: Partly cloudy
Meat&Poultry - February 2011 - 61
Meat&Poultry - February 2011 - 62
Meat&Poultry - February 2011 - 63
Meat&Poultry - February 2011 - 64
Meat&Poultry - February 2011 - 65
Meat&Poultry - February 2011 - Packaging Solutions - Packaging sustainability
Meat&Poultry - February 2011 - 67
Meat&Poultry - February 2011 - 68
Meat&Poultry - February 2011 - 69
Meat&Poultry - February 2011 - The Annual Sausage Report - Going gourmet
Meat&Poultry - February 2011 - 71
Meat&Poultry - February 2011 - 72
Meat&Poultry - February 2011 - 73
Meat&Poultry - February 2011 - 74
Meat&Poultry - February 2011 - 75
Meat&Poultry - February 2011 - Food Ingredient Solutions - Clean and (not so) simple
Meat&Poultry - February 2011 - 77
Meat&Poultry - February 2011 - 78
Meat&Poultry - February 2011 - 79
Meat&Poultry - February 2011 - 80
Meat&Poultry - February 2011 - 81
Meat&Poultry - February 2011 - From the Corral - Reconnecting with the public
Meat&Poultry - February 2011 - Names in the News
Meat&Poultry - February 2011 - New Product Showcase
Meat&Poultry - February 2011 - 85
Meat&Poultry - February 2011 - 86
Meat&Poultry - February 2011 - 87
Meat&Poultry - February 2011 - 88
Meat&Poultry - February 2011 - 89
Meat&Poultry - February 2011 - 90
Meat&Poultry - February 2011 - 91
Meat&Poultry - February 2011 - 92
Meat&Poultry - February 2011 - Advertisers
Meat&Poultry - February 2011 - Over Herd
Meat&Poultry - February 2011 - 95
Meat&Poultry - February 2011 - 96
Meat&Poultry - February 2011 - AMI Preview -- Focusing on Innovation
Meat&Poultry - February 2011 - AMI2
Meat&Poultry - February 2011 - AMI3
Meat&Poultry - February 2011 - AMI4
Meat&Poultry - February 2011 - AMI5
Meat&Poultry - February 2011 - AMI6
Meat&Poultry - February 2011 - AMI7
Meat&Poultry - February 2011 - AMI8
Meat&Poultry - February 2011 - AMI9
Meat&Poultry - February 2011 - AMI10
Meat&Poultry - February 2011 - AMI11
Meat&Poultry - February 2011 - AMI12
Meat&Poultry - February 2011 - AMI13
Meat&Poultry - February 2011 - AMI14
Meat&Poultry - February 2011 - AMI15
Meat&Poultry - February 2011 - AMI16
Meat&Poultry - February 2011 - AMI17
Meat&Poultry - February 2011 - AMI18
Meat&Poultry - February 2011 - AMI19
Meat&Poultry - February 2011 - AMI20
Meat&Poultry - February 2011 - AMI21
Meat&Poultry - February 2011 - AMI22
Meat&Poultry - February 2011 - AMI23
Meat&Poultry - February 2011 - AMI24
Meat&Poultry - February 2011 - AMI25
Meat&Poultry - February 2011 - AMI26
Meat&Poultry - February 2011 - AMI27
Meat&Poultry - February 2011 - AMI28
Meat&Poultry - February 2011 - AMI29
Meat&Poultry - February 2011 - AMI30
Meat&Poultry - February 2011 - AMI31
Meat&Poultry - February 2011 - AMI32
Meat&Poultry - February 2011 - AMI33
Meat&Poultry - February 2011 - AMI34
Meat&Poultry - February 2011 - AMI35
Meat&Poultry - February 2011 - AMI36
Meat&Poultry - February 2011 - AMI37
Meat&Poultry - February 2011 - AMI38
Meat&Poultry - February 2011 - AMI39
Meat&Poultry - February 2011 - AMI40
Meat&Poultry - February 2011 - AMI41
Meat&Poultry - February 2011 - AMI42
Meat&Poultry - February 2011 - AMI43
Meat&Poultry - February 2011 - AMI44
Meat&Poultry - February 2011 - AMI45
Meat&Poultry - February 2011 - AMI46
Meat&Poultry - February 2011 - AMI47
Meat&Poultry - February 2011 - AMI48
Meat&Poultry - February 2011 - AMI49
Meat&Poultry - February 2011 - AMI50
Meat&Poultry - February 2011 - AMI51
Meat&Poultry - February 2011 - AMI52
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