Meat&Poultry - August 2013 - (Page 72)

Small Business Matters On a mission Joe Cloud’s progressive thinking leads T&E Meats beyond custommeat processing J by steve krut meatpoultry@sosland.com oe Cloud has a knack for visualizing. And a lot of custom slaughter- and processing-plant owners might be wise to take a look at what he’s seeing for the future. The managing partner of T&E Meats in Harrisonburg, Va., is moving his operation into the high-potential realm of agri-tourism. “Food has always been part of our family’s culture,” he explains. “Simply put, we are in the fee-for-service business of allowing livestock producers to directly market their own meats.” But a quick read of the company’s mission statement draws visions of something more heady than operating a custom-processing plant: “We are in the health business: creating healthy customers, healthy regional farmers, healthy workers and a healthy food community by connecting 72 • Meat&Poultry • August 2013 • www.MeatPoultry.com local farmers to local eaters, retaining food dollars in our local communities, providing a safe, healthy and affordable food supply, and healing the earth by promoting ecologically sound farming practices.” It should be explained that after he left the family farm, Joe, now 55, went on to Harvard’s School of Design, studied landscape architecture, consulted for major international companies and the US Department of Defense and Homeland Security. And, he also had stints as a city planner and is currently studying for an MBA in economics with emphasis on sustainability. He has also grown accustomed to being mistaken for John Travolta. Change of plans With all those credentials, it would be http://www.MeatPoultry.com

Table of Contents for the Digital Edition of Meat&Poultry - August 2013

Meat&Poultry - August 2013
Table of Contents
Commentary - Beyond foodies
Business Notes - Boyle to step down from AMI leadership
Cobb-Vantress strengthens position in China
Pilgrim’s Pride earnings surge in Q2
Arson suspected in Valley Meat Co. fire
Northern Beef Packers lays off workers
New issues arise around Smithfield/Shuanghui deal
Washington - Horse slaughter storm rages on
Legends of Deli
Deli Report
Gluten-free Growth
Deli packaging dynamics
Competitive edge
Meat Processing Operations & Engineering - Wild about turkey!
Cargill turkey operations gets new president
Tricks of the trade
Sanitation Tips - Equipment selection
Listeria alert
Small Business Matters - On a mission
Show Preview - Packing 'em in
From the Corral - Relieving painful practices
Product Showcase
Names in the News
Classified Advertising
Advertisers
The Insider

Meat&Poultry - August 2013

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