MEAT+POULTRY - April 2015 - (Page 10)

Best Practices in Brine Chiller Disinfection BUSINESS NOTES MCDONALD'S ANTIBIOTICS POLICY SPARKS REACTION Never again guess whether your brine has proper microbial control. Proven to be highly consistent with lab results obtained a day or more later. With continuous QA/FSMA operating data recording. Effective and consistent disinfection. No disinfection chemical costs or dosing headaches. Not affected by brine color or turbidity. Longer brine use...weeks or more. Compact system, easy to retro t. Breakthrough patented catalytic process. Powerful SuperOxidants™ generated from the brine itself. Disinfection strength automatically adjusts for changing organic load. ® BioIonix, Inc. 10 MEAT+ POULTRY | 04.15 | www.meatpoultry.com When McDonald's speaks, industry listens. The quickservice giant's new chicken antibiotics policy made stakeholders in the antibiotics and food-producing animals industry segments debate take notice. McDonald's US announced on March 3 it will only buy chicken raised without antibiotics that are important to human medicine. McDonald's operates approximately 14,000 restaurants in the United States. The new policy is McDonald's effort to address consumer concerns regarding antibiotic-resistant "super bugs," according to the company. Tyson Foods Inc., a leading poultry producer, applauded the plan. "We support McDonald's decision and look forward to working with the company to meet its new standard," the company said in a statement. "We believe in responsible chicken production and already limit the use of antibiotics in our chicken business." Tyson said the company's chicken operations have reduced antibiotic use important to humans by more than 84 percent since 2011. "In addition," Tyson noted, "we stopped using antibiotics at our 35 hatcheries last fall." McDonald's new policy on antibiotics only impacts poultry suppliers in the United States. The Natural Resources Defense Council (NRDC) urged McDonald's to extend its policy globally. However, NRDC applauded the new antibiotics initiative and acknowledged its significance. "This is a landmark announcement in the fight to keep life-saving antibiotics working for us and our children," said Jonathan Kaplan, director of the NRDC's Food and Agriculture program. "The country's largest fast-food chain has committed to working with their suppliers to keep these drugs out of the barns used to raise the chickens for their nuggets, salads and sandwiches. "In doing so, they are setting the bar for the entire fast-food industry," he added. "If these are verifiable, given this company's massive purchasing power and iconic brand, we may be at a tipping point for better antibiotic stewardship in the poultry industry." Ashley Peterson, Ph.D., National Chicken Council vice http://www.bioionix.com http://www.meatpoultry.com

Table of Contents for the Digital Edition of MEAT+POULTRY - April 2015

MEAT+POULTRY - April 2015
TABLE OF CONTENTS
COMMENTARY - The not-so-great outdoors
BUSINESS NOTES - MCDONALD’S ANTIBIOTICS POLICY SPARKS REACTION
SANDERSON NAMES SITE FOR NEW POULTRY PLANT
TYSON PLANT TO UNDERGO $47M UPGRADE
WAYNE FARMS FILES FOR IPO
OMP TO ACQUIRE CONAGRA PLANT
WASHINGTON - Advisors’ idle hands at issue
BURGER REPORT - Graze Craze
OVERCOMING OFF-FLAVORS
FRESH MATTERS
SLIDING INTO FIRST
FOOD SAFETY - SHORING-UP GROUND-BEEF SAFETY
SMALL BUSINESS MATTERS - New kid on the block
PACKAGING SOLUTIONS - MAKING A CASE
INDUSTRY EDUCATION - AGGIE-STYLE MEAT EDUCATION
INGREDIENT ISSUES - CLEANING UP
LIFERS - A MAN OF DISTINCTION
SHOW PREVIEW - PROCESSORS UNITE
FROM THE CORRAL - Handling keeps improving
SHOWCASE
NAMES IN THE NEWS
CLASSIFIEDS
ADVERTISERS
THE INSIDER

MEAT+POULTRY - April 2015

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