Meat + Poultry - October 2016 - 122

THE INSIDER

BACON BUST
Visitors to the Sept. 3 Kansas City Royals' Bacon Day at the K (Kauffman
Stadium) saw something they probably had never seen before - a bacon
sculpture of the team's lion-esque mascot.
Jim Victor and his wife Marie Pelton created the mascot masterpiece,
Sluggerrr, out of 2,000 strips of bacon they cooked to sculpting perfection
using a microwave and conventional oven. The sculpture stood more than
three feet tall and weighed 150 lbs. The project was the second time the
couple had taken on bacon as a project of food artistry.
After cooking the bacon, the two shaped the slices into Sluggerrr in a
cool room of 55˚ F to keep the product as fresh as possible. The duo has
worked together on food-based art projects for over a decade.
"I love to do the weird stuff," Victor said. "I like to do things that I
haven't' seen before, and I've never seen someone do a bacon sculpture."

BACON BLOODY MARY

OVERherd
"Make it, taste it,
change it, taste it,
like it, sell it."
Jordan Barrocas, co-owner of Three Jerks
Jerky, describing the method they used to
develop the new Filet Mignon Burger recipe.

BOB EVANS' BACON CANDY

122

MEAT+ POULTRY | 10.16 | www.meatpoultry.com

RIGGLE TAKES ON KFC ROLE
KFC is introducing another colonel
for its newest marketing campaign,
only this time he's an actual colonel.
Actor, comedian, and retired US
Marine Corps Reserve Lt. Colonel Rob
Riggle is the first actual colonel to
take on the role of Colonel Sanders.
"Rob Riggle was the obvious
choice for those on the internet
calling for us to use the real Kentucky
Colonel in our ads," said Kevin
Hochman, chief marketing officer for
KFC US. "He was born in Louisville,
Kentucky, and served our country
as a Lt. Colonel in the Marines. It
doesn't get any more real than
that." Riggle will play the Colonel
coach of the Kentucky Buckets, a
"professional" football team in KFC's
new advertisements.
m e a t p o u l t r y @ s o s l a n d.c o m

Kate McCormack

If you can't beat 'em, offer bacon.
That's the strategy at Bob Evans
Restaurants, which has been
struggling to drive customer traffic.
Bob Evans Farms began serving
guests candied bacon as a limitedtime offer as an appetizer. Beginning
Sept. 14, guests were treated to a
complimentary slice of candied bacon
with the purchase of a regular entrée.
The candied bacon was part of a
new marketing push that included the
re-introduction of the Farm Boy, the
original sausage sandwich served at
the first Bob Evans Restaurant in Rio
Grande, Ohio.

The Oink Café, a family owned
restaurant with two locations in
Phoenix and Tucson, Arizona, is
known for pork-infused homemade
bacon creations.
One of the best sellers for morning
diners is The Oink Bacon Bloody Mary.
Along with the standard Bloody Mary
ingredients, the slices of bacon put in
the drink give patrons another way to
enjoy bacon with their breakfast.
In addition to the Bloody Mary,
there's plenty of bacon on The Oink's
menu, including applewood smoked,
honey, honey cured, jalapeño,
peppered, sugar-cured, hickory, apple
cider and chef's choice bacon.
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Meat + Poultry - October 2016

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