CONTENTS 16 Brawley's storied processing plant is reborn as One World Beef. Cover: Eric Brandt, One World Beef's CEO, helped transform the Brawley Beef plant into what is now operating under the umbrella of One World Beef. Photo by Peter Barreras 08 COMMENTARY 62 SMALL BUSINESS 82 PACKAGING SOLUTIONS 108 INDUSTRY CALENDAR Value in real-time testing 110 PRODUCT SHOWCASE 88 EXECUTIVE SERIES Micromanaging food safety 114 NAMES IN THE NEWS 92 FOOD SAFETY 116 CLASSIFIEDS Going global 121 ADVERTISERS 96 INGREDIENT ISSUES The eye test 122 THE INSIDER 104 SHOW PREVIEW 72 MEAT MARKETING 106 FROM THE CORRAL When reality strikes 10 BUSINESS NOTES 14 WASHINGTON Anxious for leadership 16 COVER STORY One World Beef: Master crafting meat Anything but draining Another dance for Rumba IFFA, FPSA join forces All eyes on ISO BURGER REPORT 26 BURGER REPORT 38 PROCESSOR PROFILE 30 CATEGO RY REPO RT 46 FOODSERVICE TRENDS Burger boon 4 MEAT+ POULTRY | 04.17 | www.meatpoultry.com No-holds barred burgers Peter Barreras Sliding into first 55 REGULATORY UPDATE Devault Foods stays grounded Grinding recordshttp://www.meatpoultry.com