Snack World - May 1, 2011 - (Page 22)

S TA T E O F T H E I N D U S T R Y R E P O R T Like most snack manufacturers, Mr. Carpenter also is concerned about increasing commodity costs and recessionary pressures in the economy. At Snyder’s-Lance, Inc., Charlotte, NC, consumers have an opportunity to go online and join the Snyder’s of Hanover Pretzel Eaters Club, and members are invited to tour the company’s pretzel bakery by calling and making reservations. The company’s new products include organic whole-wheat Pretzel Nibblers, made with USDA-certified organic ingredients. Each uniquely shaped pretzel contains 2 g fat and 120 Cal per serving, according to the company. Snyder’s-Lance’s Gluten-Free Pretzel Sticks respond to growing consumer interest in gluten-free products, and new Southern Style Barbecue Pretzel Pieces offer both great flavor and convenience. Other new products from Snyder’s-Lance include a Chocolate Pretzel Sandwich, Honey Wheat Braided Twists, Multigrain Braided Twists, Pumpernickel & Onion Braided Twists and Three Cheese Medley Nibblers. Utz Quality Foods, Hanover, PA, plans to launch a Seven Whole Grain Pretzel later this year. Other new pretzel products include Utz Select Pretzel Pieces, made with Utz sourdough hard pretzel pieces covered in three seasonings: Cheddar Cheese, Honey Mustard & Onion and Buttermilk Ranch. To meet the needs of moms who are looking for better-for-you snacks, Utz teamed up with Disney Consumer Products to become the first salty snack company to offer licensed products that feature pretzels shaped like Cars character Lightning McQueen. The items will be available in a flex bag, a barrel and a sack, the latter two containing individual serving-sized bags. They meet Disney’s nutritional guidelines to offer more healthful products and will become part of Utz’s Snacking Smart line, based on containing 100 Cal or less per serving, low fat, 0 g trans and saturated fat, and no cholesterol. According to SymphonyIRI’s SFA Panel Report covering all outlets in the US, pretzel dollar sales of $844.8 million for the 52 weeks ending Feb. 20, 2011, were up just under 1%, while unit sales were up 0.8% on a volume sales decline of 0.92%. — Bob Gatty SNACK CRACKERS The More Healthful Snack The cracker category showed some softness during the past year, with dollar, units and volume sales all declining in the 3% range. However, crackers with fillings bucked that trend nicely, showing significant gains. According to SymphonyIRI’s SFA Panel Report covering all outlets in the US, dollar, unit and volume sales of crackers with fillings increased by 3.1%, unit sales were up 2.9%, and volume showed a healthy 4.1% increase. Snyder’s-Lance, Inc., Charlotte, NC, is helping to move those numbers with the recent launch of its Cracker Creations, a premium, seasoned sandwich cracker with vegetables, cheese and herbs baked into the cracker. The product is available in two varieties: Garden Vegetable and Parmesan Herb. “Our research revealed that consumers are looking for a premium snacking option that will excite their taste buds while keeping them full between meals,” said Alvaro Trinidan, senior brand manager. “By baking the vegetables, cheese and herb flavors right into the cracker, Cracker Creations fills the gap for adults who want a sensible, fresh and all-natural snack.” Cracker Creations are made with no trans fat, preservatives or high-fructose corn syrup. That nutritional profile, of course, is in line with other Lance Sandwich Crackers, including its Whole Grain line, which offers 9 g whole grains per serving. The com- 22 Snack World May 2011 BROUGHT TO YOU BY HEAT AND CONTROL, MANE, PRINTPACK, INC., AND J.R. SHORT

Table of Contents for the Digital Edition of Snack World - May 1, 2011

Snack World - May 1, 2011
Letter from SFA - Progress and Advocacy
Supplier’s Corner - Onward and Upward
Government Affairs - SFA on the March
Government Affairs - Change Ahead
State of the Industry Report - Brands are Back
For More Research on Snacks
Natural Chips Reign Supreme
Top Potato Chip Brands
TORTILLA CHIPS - Tackling Hot Trends
PRETZELS - Healthy and Beyond
SNACK CRACKERS - The More Healthful Snack
Top Pretzel Brands
Top Snack Cracker Brands
COOKIES - Decadently Healthy
CORN SNACKS - The Scoop on Corn Chips
Top Corn Snack Brands
SNACK NUTS & SEEDS - Investing in Innovation
Top Nut, Seed and Corn Nut Brands
CHEESE SNACKS - Say Cheese to New Snacks
Top Cheese Snack Brands
PORK RINDS - Still on a Fast Track
Top Pork Rind Brands
MEAT SNACKS - Meating High Expectations
Top Meat Snack Brands
READY-TO-EAT POPCORN - Expanding Indulgence
Top RTE Popc orn/Caramel C orn Brands
MICROWAVE POPCORN - Convenience and Health
OTHER SALTED SNACKS - Catch-all Segment Builds With Variety
Top Microwave Popcorn Brands
Top Other Salted Snack Brands
SALSA AND DIPS - Salsa Dips, Dips Rise
Top Salsa and Dip Brands
Innovative and Educational …
Earl Wise Sr. Enters Circle of Honor
Overheard at SnaxPro
Get Ready for SNAXPO 2012: Celebrating 75 Years
New Snacks
Products & Services
Ad Index

Snack World - May 1, 2011