Snack World - May 2012 - 3

FEATURES
9 SFA’s 75th Anniversary 15 State of the Industry

VOLUME FIVE, ISSUE TWO

In recognition of the association’s historical milestone, Snack World focuses on opportunities in the 21st century and looks back at the industry in the 1940s and 1950s. Despite the sluggish economy, snack food sales remain strong as the industry responds to changing consumer demands. Also, find the latest sales data and product trends for the various snack food categories.

55 Taking it to Capitol Hill
SFA tackles a packed agenda during the Legislative Summit in Washington, DC.

DEPARTMENTS
4 7 63 64 66 Letter from SFA Supplier’s Corner New Snacks Products & Services Advertisers’ Index

57 Cause to Celebrate
This year’s SNAXPO proves to be one of the most successful as SFA rings in its 75th anniversary.

SFA Board of Directors
Chairman Scott W. Smith, Shearer’s Foods, Inc. 1st Vice Chairman William “Chip” Mann, II Pretzels, Incorporated 2nd Vice Chairman J. Mark Singleton Rudolph Foods Co., Inc. Treasurer Mike Harper, Rudolph Foods Co., Inc. James A. McCarthy Snack Food Association Past Chairman (2011-12) Matt Colford, Old Dutch Foods, Inc. Past Chairman (2010-11) Mike Stick, Snyder’s-Lance, Inc. Secretary Marc L. Kesselman, Frito-Lay, Inc. AEC President Jeff Almond Heat and Control, Inc. SFA General Counsel Martin Hahn, Hogan Lovells US LLP Todd Staub Utz Quality Foods, Inc. Jesse Spungin ConAgra Foods, Inc., Snack Foods Division Chris Hood The Procter & Gamble Company Ron Jones Snak King Corp. T. J. Rooney Kraft Foods (Snacks & Cereals Sector) Carl E. Lee Snyder’s-Lance, Inc. Canadian Snack Food Association Rep. Calum MacLeod PepsiCo Foods Canada

Snack World Staff
Editorial Bob Gatty bob@gattyedits.com Design Ryan Cain Advertising Sales Paul Lattan Dan Malovany dmalovany@sosland.com plattan@sosland.com Shane Whitaker swhitaker@sosland.com Lucy Sutton lsutton@sosland.com Subscription Coordinator Christopher Clark cclark@sfa.org

SFA Staff
President and Chief Executive Officer James McCarthy jmccarthy@sfa.org ext. 201 Vice-President, Operations, Member Services & Education Christopher Clark cclark@sfa.org ext. 218 Trade Show Manager Wendy Stevens wstevens@talley.com (856) 423-7222, ext. 262 Director of Meetings Liz Wells lwells@sfa.org ext. 202 Coordinator, Member Services David Walsh dwalsh@sfa.org ext. 213

Snack Food Association
1600 Wilson Blvd. Suite 650 Arlington, VA 22209 Phone: (703) 836-4500 or (800) 628-1334 Fax: (703) 836-8262 Web: www.sfa.org E-mail: sfa@sfa.org

Trade Show Sales Manager Terri Sullivan tsullivan@talley.com (856) 423-7222, ext. 230

David Cantrell AEC 1st Vice President Land O’Lakes Ingredients Fred Hesser AEC 2nd Vice President C-P Flexible Packaging Jim Frazier Evans Food Group, Ltd. John Susko Baptista’s Bakery, Inc. Stephen Sibert Diamond Foods, Inc. Christopher Wyse Frito-Lay, Inc. Mike Scott Wise Foods, Inc.

Convenience Foods Association CFA
Snack World is the official magazine of the Snack Food Association and is produced in conjunction with Sosland Publishing. Snack World is distributed free-of-charge to members of the organization. SUBSCRIPTIONS: Contact Chris Clark, cclark@sfa.org. SFA and Sosland Publishing assume no responsibility for the validity of claims in items reported. ©2012 Snack Food Association. All rights reserved. Reproduction of the whole or any part of the contents without written permission is prohibited. Printed in U.S.A.

www.sfa.org

May 2012

Snack World

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http://www.sfa.org http://www.sfa.org

Snack World - May 2012

Table of Contents for the Digital Edition of Snack World - May 2012

Snack World - May 2012
Features
Letter from SFA - Opportunities for Growth
Supplier’s Corner - Keep Moving Forward
75th Anniversary - Forging Ahead in the New Millennium
75th Anniversary - Building an Association
75th Anniversary - Technology and TV
State of the Industry Report - Opportunity with a Dose of Caution
State of the Industry Report - Potato Chips
State of the Industry Report - Tortilla Chips
State of the Industry Report - Pretzels
State of the Industry Report - Crackers
State of the Industry Report - Cookies
State of the Industry Report - Corn Snacks
State of the Industry Report - Snack Nuts and Seeds
State of the Industry Report - Cheese Snacks
State of the Industry Report - Pork Rinds
State of the Industry Report - Meat Snacks
State of the Industry Report - RTE Popcorn/Microwave Popcorn
State of the Industry Report - Other Salty Snacks
State of the Industry Report - Dips, Salsa and Spreads
Government Affairs - Taking it to Capitol Hill
SNAXPO 75th Anniversary - Cause to Celebrate
New Snacks
Products & Services
Ad Index
Snack World - May 2012 - Snack World - May 2012
Snack World - May 2012 - 2
Snack World - May 2012 - Features
Snack World - May 2012 - Letter from SFA - Opportunities for Growth
Snack World - May 2012 - 5
Snack World - May 2012 - 6
Snack World - May 2012 - Supplier’s Corner - Keep Moving Forward
Snack World - May 2012 - 8
Snack World - May 2012 - 75th Anniversary - Forging Ahead in the New Millennium
Snack World - May 2012 - 75th Anniversary - Building an Association
Snack World - May 2012 - 11
Snack World - May 2012 - 12
Snack World - May 2012 - 13
Snack World - May 2012 - 75th Anniversary - Technology and TV
Snack World - May 2012 - 15
Snack World - May 2012 - State of the Industry Report - Opportunity with a Dose of Caution
Snack World - May 2012 - 17
Snack World - May 2012 - 18
Snack World - May 2012 - State of the Industry Report - Potato Chips
Snack World - May 2012 - 20
Snack World - May 2012 - State of the Industry Report - Tortilla Chips
Snack World - May 2012 - 22
Snack World - May 2012 - 23
Snack World - May 2012 - 24
Snack World - May 2012 - 25
Snack World - May 2012 - State of the Industry Report - Pretzels
Snack World - May 2012 - 27
Snack World - May 2012 - State of the Industry Report - Crackers
Snack World - May 2012 - 29
Snack World - May 2012 - 30
Snack World - May 2012 - 31
Snack World - May 2012 - State of the Industry Report - Cookies
Snack World - May 2012 - 33
Snack World - May 2012 - 34
Snack World - May 2012 - State of the Industry Report - Corn Snacks
Snack World - May 2012 - 36
Snack World - May 2012 - 37
Snack World - May 2012 - State of the Industry Report - Snack Nuts and Seeds
Snack World - May 2012 - 39
Snack World - May 2012 - State of the Industry Report - Cheese Snacks
Snack World - May 2012 - 41
Snack World - May 2012 - State of the Industry Report - Pork Rinds
Snack World - May 2012 - 43
Snack World - May 2012 - State of the Industry Report - Meat Snacks
Snack World - May 2012 - 45
Snack World - May 2012 - 46
Snack World - May 2012 - 47
Snack World - May 2012 - State of the Industry Report - RTE Popcorn/Microwave Popcorn
Snack World - May 2012 - 49
Snack World - May 2012 - 50
Snack World - May 2012 - State of the Industry Report - Other Salty Snacks
Snack World - May 2012 - State of the Industry Report - Dips, Salsa and Spreads
Snack World - May 2012 - 53
Snack World - May 2012 - 54
Snack World - May 2012 - Government Affairs - Taking it to Capitol Hill
Snack World - May 2012 - 56
Snack World - May 2012 - SNAXPO 75th Anniversary - Cause to Celebrate
Snack World - May 2012 - 58
Snack World - May 2012 - 59
Snack World - May 2012 - 60
Snack World - May 2012 - 61
Snack World - May 2012 - 62
Snack World - May 2012 - New Snacks
Snack World - May 2012 - Products & Services
Snack World - May 2012 - 65
Snack World - May 2012 - Ad Index
Snack World - May 2012 - 67
Snack World - May 2012 - 68
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